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Table of ContentsClientsBeacham & Company..................4UniPro Foodservice, Inc..............6Okabashi.....................................8Atlanta Braves / Atlanta Hawks...10Portman....................................12MFPA.........................................14Company CapabilitiesMarketing & Technology............16Storefronts................................17Creative Services........................18Prepress.....................................19Oset & Digital Printing............20Finishing...................................21Direct Mail..................................22Distribution..............................23
4“ ” Beacham & Companye Beacham Series is a semi-annual publication of Beacham & Company, REALTORS® showcasing the nest homes for sale in Atlanta. e recipient of numerous national real estate awards, e Beacham Series™ is a coee-table quality piece with a spring and fall distribution of more than 25,000 copies to the most auent Atlantans. e magazine is also distributed to more than 600 real estate brokerages in more than 50 countries. More than 80 percent of homes featured in recent issues of the magazine have sold before the next issue!Tucker Castleberry is the best printer we have ever used. We love working with Kent and histeam on e Beacham Series. - Blayne Beacham Macauley, Director of Creative Services at Beacham & Co
6UniPro Foodservice, Inc.UniPro Foodservice, Inc. is headquartered in Atlanta, Georgia and is the largest foodservice distribution cooperative in the United States.e calendar, which features colorful, detailed photography showcasing culinary artistry, has been the recipient of numerous awards from PIAG for six consecutive years.
8OkabashiOkabashi is a shoe manufacturer in the Atlanta area, founded on the Japanese idea of reexology. ey produce an all American made product from recycled materials, which oers a healthy experience. eir focus was on being “green” before it became popular. e Oka-B line oers stylish details and embellishments for any occasion. e catalog incorporates original watercolor art and shoe photography to create the true Oka-B experience.
10Atlanta HawksEach season we print 400,000 programs for the Atlanta Hawks. e 44-page program changes entirely for each game with the front cover highlighting a Hawks player. e programs are given away as fans enter the game. We have been printing the programs since 1984 and have been a corporate sponsor of the Hawks since 1997.Atlanta BravesEach season we print 2,000,000 programs for the Atlanta Braves. e program changes entirely for each home stand with the front cover highlighting a Braves player. e programs are given away at the gate as fans enter the game. We have been printing the programs since 1979 and have been a corporate sponsor of the Braves since 2003.
12PortmanWe were excited when we were selected to print this “leave behind” book for John Portman & Associates. e book is 180 pages and contains many of the Portman projects from around the world. As the Portman team is soliciting new business, this book is given to prospective clients highlighting all the fabulous projects they have created over the years. e book was printed on our digital press with over 20 cross-over pages. e highest quality standards had to be maintained.
14Association of Mouth & Foot Painting Artistse roots of Mouth and Foot Painting Artists (MFPA) go back to 1957 when the painterErich Stegmann and a small group of disabled artists from eight European countriescreated a self-help association in Britain.A polio survivor, Erich Stegmann grew up without the use of his arms, yet built a highlysuccessful career in Germany by painting with a mouth-held brush. It was his belief thatif painters with similar impairments formed a cooperative it would be possible for themto live by their artistic eorts and enjoy a sense of work security that until then hadeluded them.is aim was to be achieved by selling their work in the form of greetings cards,calendars, prints and illustrated books. e result has been a unique worldwide artmovement and commercial cause.Tucker Castleberry prints tens of millions of greeting cards, calendars, gi tags and giwrapping paper each year for not only the United States but also Brazil and Spain.
16CAPABILITIESMarketing & TechnologyAt Tucker Castleberry, printing has evolved. We no longer print solely with ink and paper. Movable type is prehistoric. Our world has embraced the digital revolution at every turn. Now, in addition to quality four-color process printing, we “print” with pixels on computer screens. We compose with sophisticated soware, manage customer databases and mailing lists in multiple digital formats, and move both proofs and nished product through the internet and across the world.We understand that knowing how to use the latest technology can mean the dierence between failure and success. It can mean the dierence between an eective mailer and one that is ignored. It can make the dierence between staying within budget or not. It can mean making a deadline or missing it.We are a leader in the use of technology to make production and distribution of your print or digital marketing communications both eective and economical. From short run digital printing to ecient long run oset printing, from e-Blasts to interactive PURL websites, we have the knowledge and the systems to give you what you need, integrated and coordinated, on time and cost eective.We are “printers” who understand today’s marketplace and the technologies that can make it work for you.
17StorefrontsStorefronts have “taken o” over the past several years allowing customers to easily fulll their needs for “Inventoried” goods or “Print on Demand” pieces. Instead of sending an email or calling someone to place an order...it can all be done online...instantaneously via the web.For Print on Demand we can set up templates where you merely drop in new copy (or even images) as needed. Plus, we will build the template to your requirements. Once everything is set and you are ready to print...hit the submit button and the rest is done automatically.We inventory in our warehouse almost anything for our customers – from binoculars, portfolios, personalized pens and t-shirts to M&M’s, Santa chocolate bars, etc. As orders come in, we pick, pack and ship daily. You have the ability to view your “live” inventory on hand at any time by simply logging into our system.We can add your credit card account into the equation for easy payment.We develop our own storefronts in house using XMPie and can create something simple and functional or something wild and crazy using HTML. e decision is up to you.
18Creative ServicesExcellence in design is at the core of good communication. Good design captures attention, reects the sensibility of a product or service, and speaks of intelligence and style.Many of our clients have established relationships with creative agencies, or they maintain superb in-house creative capabilities. But sometimes, when conicting schedules or peak demands make it dicult to get the job done, it’s smart to have another option available.At Tucker Castleberry we maintain a rst quality, full-service design studio equipped with leading edge hardware and soware. Plus we are staed with a highly talented design team available to meet any need.Whether it’s a direct mail piece, newsletter, brochure, annual report or a Point of Purchase display, our experienced creative sta will design pieces that get your project noticed. And we’ll do it with the hands-on knowledge needed to produce your piece eciently and cost eectively.From concept to nal product…we’ll take care of it.
19PrepressPrepress is where it all begins. We understand that you need the “latest and greatest” of everything for top quality and lightning speed.At Tucker Castleberry we oer prepress services that include:• Design and Color Manipulation• Automated PDF Workow & Trapping System• New Web-Enabled Proong - Preview Pages Via Internet-Online Collaboration• New Web-Base File Transfer - Non FTP - Automatic Stung & Encryption• Digital Color Proong and ArchivingToday, prepress communiqué can be sent via email to clients for evaluation and approval. With our Kodak Insite online proong, customers can collaborate online, mark changes, and sign o for approval 24/7 from anywhere in the world where internet access is available.is way, the client becomes an integral part of the process and therefore has more control of the nal outcome.
20Oset & Digital PrintingAlthough we have evolved to become a single source marketing services provider, putting ink on paper is at our core. It is the heart of everything we do.With more than a half century of experience with the printer’s art, we have become one of our region’s most capable and respected printers. We have earned a reputation for truly exceptional quality, unmatched customer service and an extraordinary range of print capabilities.Our equipment list is comprehensive. View our full equipment list at www.tuckercastleberry.com or scan the QR code to the right with your smart phone.We use a Ricoh C9110 (2016 Model) variable-data digital press, oering both cost-eective short run capabilities and customized variable printing allowing targeting and personalized marketing communications.is new press also has nishing capabilities where we can print and nish saddle stitched books up to 120 pages in-line!e breadth of our equipment assures precisely the right press for your job and your budget. It means long run or short, we can assure you both quality and economy.But the equipment is only part of it. Our press operators and supervisors are seasoned professionals who undergo extensive, ongoing training. It is a training process involving every employee in the pursuit of exacting quality control and customer satisfaction.Said simply, whatever your print needs…we’ll take care of it.Scan this code on your smart phone to view our complete equipment list.
21FinishingNo matter how well a project is printed, if the nishing isn’t well executed and well orchestrated, the overall impact of the piece can be irretrievably lost.At Tucker Castleberry, we take pride in our ability to provide impeccable nishing: from inserting, stitching, trimming, die-cutting or automated padding and in-line gluing, we provide the most ecient, cost-eective solutions to produce the nal presentation for your project.Whether your nishing needs are simple or complicated, or have never been done before, our on-site bindery and nishing team can handle it all.
22Direct MailEective marketing today frequently includes a direct mail component. Direct mail advertising targets specic market segments and when carefully executed can produce high rates of return on your investment…higher than any other marketing vehicle.At Tucker Castleberry, we maintain a comprehensive suite of capabilities to ensure our clients’ direct mail campaigns are ecient, economical and eective. With four inserters and three inkjet machines, we have the re power to “make it happen”.It’s not unusual for us to nish a 10,000 piece postcard mailing then jump to 5,000,000 letters that have to be addressed and inserted into envelopes that were previously addressed. We can inkjet, sort and mail up to 1,000,000 a day! Our capabilities are endless.Depending on your needs, we can provide any or all of the services you require, from mail-ing lists and data management to conventional and variable printing, promotional branded products and extensive postal expertise.Over the years, we have earned a reputation among our clients as a knowledgeable source of information on emerging techniques, new trends, postal requirements and informative tips.
23DistributionWhether it’s your new brochure or a direct mail piece containing a time-sensitive promotional product, it does you little good unless it gets to your target audience. If it gets there late it can mean disappointing results or even disaster.We will securely store your inventory on-site, restricting access to safeguard your material and maintain condentiality. We’ll ship it where it needs to go, anywhere in the country, even worldwide. We’ll do it all from our Atlanta location, perfectly situated for national distribution.
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3500 McCall Place • Atlanta, GA 30340Phone: 770-454-1580www.tuckercastleberry.com