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2015 DIGITAL INFLUENCE OPPORTUNITIES MEDIA connecting brands with families momitforwardmedia com
AWARDS ACCOMPLISHMENTS FAMILY FORWARD TOP 50 TOP 100 CONFERENCE FOUNDER CONFERENCE FOUNDER RETREAT FOUNDER TOP 10 POWER MOMS CHAMPION JUST SOME OF OUR 200 ROCKIN CLIENTS momitforwardmedia com 2
OUR COMPETITIVE DIFFERENCE Want guaranteed success on your campaigns every time You ve come to the right place Mom It Forward and The Blogger Network provide EXPERIENCE 10 years of experience in the digital marketing and public relations industries INFLUENCE EASE 7 500 social media influencers in our network with a reach of 225MM Streamlined processes that reduce your workload RESULTS VALUE 20 services that guarantee results on objectives A customer service account management approach that exceeds expectations momitforwardmedia com 3
FAMILY FORWARD OUR INCREDIBLE REACH 7 500 Network Members 1 BILLION Monthly Ad Impressions 171MM UVMs per Google Analytics 20 6MM Likes 1MM People in Our Circles 1 8MM Followers 16 34MM Followers 10 2MM Followers momitforwardmedia com 4
FAMILY FORWARD DEMOGRAPHICS organization fashion beauty reviews dads college students 5 12 MONTHLY AD IMPRESSIONS 1 education green living frugal living DEMOGRAPHICS women 3 26 45 travel PRIMARY KID AGE RANGE AVERAGE NUMBER OF CHILDREN MOM AGE RANGE food and canada craft DIY 50states parenting asian black or african american caucasian hispanic indian native american BLOG TOPICS AND POPULARITY lifestyle RACIAL DIVERSITY INFLUENCERS IN 6 562M 18M U S A AUSTRALIA 7 2 48M 2 CANADA 3 37M 5 16M 3 SOUTH AMERICA 4 1 8 9 EUROPE 8 10 6M AFRICA 4 9 31M 3M ASIA 5 19 5M UK 7 CARIBBEAN 6 10 434K PACIFIC ISLANDS momitforwardmedia com 5
OUR CORE SERVICES Our wide array of services on their own or when combined create the perfect campaign to meet your brand s precise objectives 1 2 3 4 DIGITAL PR Ambassador Programs Blog Tours Sponsored Posts Facebook Campaigns Google Hangouts Instagram Takeovers Social Media Blitzes Spokesperson Opportunities Twitter Parties DISPLAY ADVERTISING Contextually targeted display ads on blogs and websites Facebook Advertising Mobile Advertising Pre roll Video Ads Programmatic EVENTS CONFERENCES AND RETREATS Build Your Blog Conference February 19 20 2016 in Salt Lake City for 800 bloggers Family Forward September 3 7 2015 in Orlando for 75 digital influencers and their families PAY FOR PERFORMANCE AFFILIATE MARKETING Affiliate set up tracking reporting and compensation management for Clicks Digital Downloads Leads Sales Subscribers momitforwardmedia com 6
COMBO CAMPAIGNS PRICING packages range from 5 000 to 50 000 DESCRIPTION OBJECTIVES INCLUSIONS Combo Campaigns are the result of combining two or more services to achieve one or more objectives Generate online buzz through blog and social media posts Provide consumers the opportunity to sample product Drive digital downloads Increase impressions through display advertising Generate leads subscriptions via an Affiliate Marketing campaign Drive targeted display ads via Facebook Increase social followings through Social Growth campaigns Build relationships with bloggers Combo Campaigns can include any service we offer Common Combo Campaigns combine Sponsored Posts Blog Tours and Twitter Parties with Display Advertising and or Affiliate Marketing Display advertising powered by The Blogger Network s ad network 4 1 3 2 5 KEY OF SERVICES 1 Affiliate Marketing 2 Blog Tour Sponsored Blog Posts 6 3 Display Advertising 4 Social Media Blitz 5 Social Media Promotional Posts 6 Twitter Party momitforwardmedia com 7
MOST POPULAR COMBO DEALS Combo offerings range anywhere from 5 000 to 50 000 Our digital media experts are ready to create a custom combo campain to reach your specific goals Below are samples of three of our most popular combo deals 35 000 OBJECTIVES Generate both immediate and long term buzz via blog posts and across social media channels Drive clicks through display advertising INCLUSIONS 1MM Display Ad Impressions 1 eNewsletter Feature 15MM Twitter Party Impressions 25 Blog Posts Reach of 4MM 125 Social Media Posts reach of 500K Optional Affiliate Marketing Add On Pay for Performance 25 000 OBJECTIVES Generate immediate buzz across five social media channels Build long term brand visibility via blog posts Drive clicks through display advertising 15 000 OBJECTIVES Generate immediate buzz across five social media channels Build long term brand visibility via blog posts Drive clicks through display advertising INCLUSIONS INCLUSIONS 1MM Display Ad Impressions 1 eNewsletter Feature 15MM Twitter Party Impressions 10 Blog Posts Reach of 2MM 150 Social Media Posts Reach of 750K Optional Affiliate Marketing Add On Pay for Performance 1MM Display Ad Impressions 1 eNewsletter Feature 15MM Twitter Party Impressions 20 Blog Posts Reach of 1MM 100 Social Media Posts Reach of 400K Optional Affiliate Marketing Add On Pay for Performance Display advertising powered by The Blogger Network s ad network momitforwardmedia com 8
MOST POPULAR SERVICES The following pages share a description pricing inclusions and the results of and for our most popular campaign offerings AFFILIATE MARKETING AMBASSADOR PROGRAMS BLOG TOURS DISPLAY ADVERTISING DISPLAY ADVERTISING POWERED BY THE BLOGGER NETWORK S AD NETWORK EVENT BUILD YOUR BLOG CONFERENCE EVENTS IN HOME OFF SITE AND RETAIL EVENT FAMILY FORWARD RETREAT SOCIAL MEDIA BLITZ INSTAGRAM GIVEAWAY TWITTER PARTIES momitforwardmedia com 9
AFFILIATE MARKETING PRICING percentage based on performance plus a set up fee OBJECTIVES DESCRIPTION Our Affiliate Network allows brands the opportunity to track an action to influencer s and even to influencers followers should they choose to become an affiliate Drive clicks Push digital downloads Produce leads Generate sales Add subscribers INCLUSIONS Affiliate campaigns include set up tracking reporting and compensation momitforwardmedia com 10
AMBASSADOR PROGRAMS PRICING basic packages start at 1 000 per blogger for a 3 month commitment DESCRIPTION OBJECTIVES INCLUSIONS Ambassador Programs require engaging bloggers for a minimum of 3 months often longer as informal spokespeople for the brand Bloggers get in depth knowledge of the brand s product or services and their readers come to relate the blogger with the brand Gain long term online and even offline exposure via highly influential bloggers who remain active during the campaign and supportive of the brand and or product for a minimum of 3 months Services Ambassadors perform range from writing sponsored blog and social media promotional posts to representing brands at conferences and on video TV Ambassador Programs are some of our most highly customized services and we tailor them to meet brands precise objectives momitforwardmedia com 11
BLOG TOURS PRICING ranges from 350 to 10 000 and based on the bloggers influence and the asks DESCRIPTION Blog tours enlist social media influencers to actively and enthusiastically share experiences or information about causes content products and or services through their blog and social media accounts OBJECTIVES Generate both immediate and long lasting buzz Share genuine experiences with a product Promote heavily throughout social media INCLUSIONS Blog post including a pinnable image key words messages link s and product features or information Social media promotional posts momitforwardmedia com 12
DISPLAY ADVERTISING PRICING ranges from 3 to 20 CPM depending on the type of advertising and options you choose OBJECTIVES DESCRIPTION Drive one or more of the following We serve highly targeted ads on the thousands of bloggers sites in our network or via Facebook Clicks Impressions Affiliate Marketing Action via an affiliate link CREATIVE UNITS Available display units 160 x 600 300 x 600 INCLUSIONS Inclusions are based on your budget but can include 300x250 Contextual targeting Date and time selection Frequency specifications Location targeting by city state or zip code Mobile advertising Pre roll video Prime real estate placement Programmatic 728x90 Our Exchange enabled inventory includes Above and Below the Fold Placements Display advertising powered by The Blogger Network s ad network momitforwardmedia com 13
EVENT BUILD YOUR BLOG CONFERENCE PRICING sponsorships range from 1 500 to 5 000 OBJECTIVES DESCRIPTION In its fourth year and the third largest blogger conference in the nation with 700 attendees the Build Your Blog Conference is a unique opportunity for brands to directly connect with influential bloggers in the lifestyle food parenting DIY craft health beauty and style spaces INCLUSIONS Build relationships with influential bloggers Drive online buzz about your brand Sample product to 700 social media influencers Sponsorship inclusions vary based on the package All sponsorships include logo feature on the website and all event signage a newsletter mention social media publicity and speed dating event participation This conference is organized by our strategic partners The Blogger Network momitforwardmedia com 14
We have hosted over 200 live events EVENTS IN HOME OFF SITE AND RETAIL PRICING basic event packages start at 5 000 DESCRIPTION Live events are hands on experience driven activities where influencers gather at a location determined by the brand influencer the hostess who is also an influencer and sample a brand s product or use its services in a creative or entertaining way Real time social sharing is encouraged in a variety of ways And hostesses are required to share information via sponsored posts blog and social media momitforwardmedia com OBJECTIVES INCLUSIONS Generate immediate and long lasting online buzz Provide product sampling opportunities Drive word ofmouth Inclusions vary based on the package selected but may include blog and social media posts product sampling and more 15
FAMILY FORWARD EVENT FAMILY FORWARD RETREAT PRICING ranges from 5 000 12 500 DESCRIPTION A 4 day family retreat for social media influencers and their families taking place at Universal Orlando momitforwardmedia com OBJECTIVES To strengthen the digital family by providing them with opportunities to make meaningful memories and teaching them skills they can apply every day all at a price they can afford INCLUSIONS Sponsoring brands will have the opportunity to engage with top social media moms and dads and their families build relationships and have them sample and generate buzz about your products 16
SOCIAL MEDIA BLITZ INSTAGRAM GIVEAWAY PRICING ranges from 50 to 2 400 per influencer based on their reach and the asks DESCRIPTION Social Media Blitzes involve hiring social media influencers do not need to be bloggers and requiring them to post via one or more social media channel s OBJECTIVES Amplify the buzz of a brand s campaign through heavy social media promotion INCLUSIONS Campaigns vary based on the social media channel and can include Likes Pins repins Google s Promotion publicity Shares Takeovers Tweets retweets And more momitforwardmedia com 17
TWITTER PARTIES PRICING 5 000 DESCRIPTION OBJECTIVES Twitter parties are online chats where people engage with a sponsoring brand meet and follow new online friends and exchange tips and links Gain immediate exposure Increase social media footprint Share product information Promote products Chat with consumers Gain insight INCLUSIONS Moderation of a 1 hour Twitter Party Two blog posts on momitforward com Six days of social media promotion to publicize the event One eNewsletter mention Hosting of one giveaway on momitforward com and one giveaway during the Twitter Party Comprehensive metrics report with full party transcript momitforwardmedia com 18
LET S COLLABORATE Contact Us Nate Bradshaw 801 698 2490 nate momitforward com momitforwardmedia com momitforwardmedia com 19