Message 2025 SUMMER SWAG TRENDS ISSUE 04SwagUp isn’t just about merch—it’s about making a statement. From bold designsto unforgettable unboxings, we turn ordinary into extraordinary. Think creativity,innovation, and a touch of genius, all packed into every project. This isn’t justswag; it’s a movement. Welcome to the future of branded magic.POWERED BY
We MakeSwag SimpleI’ll be honest. When we started, I knewnothing about printing or the swag industry.But being in the startup ecosystem, twothings were clear. 1) Swag is a powerful way to buildcommunity and connection. 2) Dealing with swag logistics wasincredibly painful.So in 2017, we set on a journey to make itas simple as possible to create anddistribute high-quality swag that buildscommunities. So much has transpired sincethen but our commitment to simplicity andquality has remained throughout.Fast forward 7 years and we have beenprivileged to work with close to 10,000 ofthe top startups and enterprises helpingthem get swag in the hands of their peopleacross the globe. We have so much more to do and we thankyou for being on this ride with us. To themoon!Michael MartocciCEO & Founder at SwagUp part of BDA, LLCPOWERED BY
Graphic SlidesMade from 100% recyclable PVC, thesewater-resistant slides are poolside-ready,dog-walking-approved, and house-shoecomfy. Durable, easy to clean, and designedfor every step.swagup.comShop Swag
swagup.comKeeper Beach ToteThis waterproof, non-slip tote is built for the hustle.Made from durable EVA with a roomy interior andcustom color options for bold branding.Shop Swag
WO'S CROP TEEMidweight and ultra-soft with droppedshoulders and a cropped drape. Your go-tofor effortless summer layering.swagup.comShop Swag
Igloo® Tag AlongToo Cooler With 2-day ice retention, a locking lid, and a crossbodystrap, this 11 qt cooler is built for bold adventures andchilled essentials. Holds 14 cans with room to spare.swagup.comShop Swag
Shop Swagswagup.comNext Level Apparel®Heavyweight TeeThis oversized essential brings the weight (6.8oz) and the softness. With drop shoulders and asturdy ribbed collar, it’s built for bold summerlounging and laid-back flexing.
swagup.comAsobu CapsuleWith its bold shape and ceramic-coated interior, the 14 ozOrb keeps drinks hot for 12 hours or cold for 24. The liddoubles as a sip cup, and its leakproof design fits easily inyour bag—style and function, all in one.Shop Swag
Shop SwagOTTO 5 Panel MidProfile Baseball CapThis structured 5-panel cap brings a seamless front,pro stitching, and a firm shape that means business.Finished with a snapback for all-day comfort.swagup.comShop Swag
The SolidCotton TeeCrafted from 100% cotton with asleek retail fit, this tee holds its shapeand your attention. Slim fit, size up ifyou're in between. A go-to canvas forstandout imprints.swagup.comShop Swag
swagup.comCustom Ankle SocksBreathable, moisture-wicking, and logo-ready withcompression support and a comfy heel tab. One sizefits most, making it the ultimate summer giveaway.Shop Swag
swagup.com1.Laser Engraved Webcam Cover protects your privacy and is the perfect bonus item for your remote team or swag campaigns! Attacheseasily to tablets, computer monitors or laptops. 2. Quartet Dry-Erase Desktop Computer Pad is stain-resistant glass dry-erase pad that fitsbetween your keyboard and monitor, offering a smooth writing surface, hidden storage drawer, and modern style built to withstand heavy use.3. Post-it Custom Printed Notes - 3 x 4"- 25 Sheets is perfect for jotting down ideas, leaving messages, or adding branded flair to meetingsand desks 4. Bambowie Bamboo Pen offers smooth writing and a sharp laser-engraved logo for standout sustainable branding. 5. ScreenCleaner & Wipe keeps your screens spotless with a refillable spray bottle and built-in microfiber sides, making it the perfect compact add-on forany desk setup.1.2.3.4.5.Shop Swag
Shop SwagMoleskine HardCover Ruled LargeNotebookCapture summer moments in this Moleskinenotebook with 240 pages, a lay-flat design, andan expandable pocket for keepsakes. It featuresa hardcover, elastic closure, and rounded cornersfor easy, secure use on-the-go.swagup.com
swagup.comEngravedWirelessChargerGive your phone a summer breakfrom messy cables. This sleek Qi-certified wireless charger, carvedfrom real walnut and engravedwith your logo, keeps your setuplooking cool and clean. Perfectfor desks, nightstands, or yourWFH oasis. Comes with a USBcable and setup guide.Shop Swag
The HydroJug Traveler20 ozStay cool on the move with this double-wall, vacuum-insulated stainless steel mug. The flip-upspout, soft straw, and wide handle make sipping easy, while the powder coated finish andsilicone base add grip and style.swagup.comShop Swag
HarborsideBackpack CoolerWith room for 28 cans and boating-inspired details, thiswater-resistant cooler backpack brings function,comfort, and a splash of style to every summer outing.swagup.comShop Swag
Out of the Woods®Jute Market ToteMade from renewable jute, this roomy tote blendssustainability with everyday style. Durable,biodegradable, and built to handle your farmer’s markethauls with ease.swagup.comShop Swag
swagup.comUnisex Ultra UVP™Marina Raglan T-ShirtLightweight, moisture-wicking, and packed with UPF50+ protection, this tee keeps you cool, dry, and UV-safe all summer long.Shop Swag
swagup.com6. Graphite Pickleball Set featuring a durable half-pound paddle for speed and control, two outdoor pickleballs, and a padded zippered case foreasy protection on and off the court. 7. 4- Piece Chalk Set perfect for sidewalks, chalkboards, or creative play indoors and out. 8. Large Discusto toss some fun into your day with this lightweight, durable frisbee—perfect for parks, picnics, or team-building events. 9. Tumbling TowerWood-Block Stacking Game and take turns removing blocks and stacking them higher until it all comes crashing down. 10. 16" Two-ToneBeach Ball is summertime staple, this classic 16" two-tone vinyl beach ball brings playful energy to any event and comes in a variety of vibrantcolors to match your brand.6.7.8.9.10.Shop Swag
King SizeSubli-PlushVelour BeachTowelThis oversized towel features a fullysublimated microfiber front and a softcotton terry back, perfect for summerdays by the pool or beach.Shop Swagswagup.com
swagup.comAltezza Tumbler15ozThis 15 oz stainless steel tumbler featuresdouble-wall vacuum insulation and a copper linerto keep drinks just right for hours. Comes with aclear sip lid, matching silicone straw, and brushcleaner for easy sipping on the go.Shop Swag
Tommy Bahama®Santiago Paradise Polo Breathable, moisture-wicking, and logo-ready withcompression support and a comfy heel tab. One sizefits most, making it the ultimate summer giveaway.swagup.comShop Swag
Samsonite BetterThan Basic LaptopBackpackWith a laptop sleeve, key fob, andplenty of pockets, this backpackkeeps your essentials in check.Airmesh straps and trolley pass-through make it perfect forcommutes or getaways.swagup.comShop Swag
swagup.comAri Eco Portable Speaker A compact 5-watt speaker made from recycled ABS and wheat straw for a stylish, eco-conscious look. Features Bluetooth® 5.0, cork feet, built-in mic, and 6+ hours of playback.Perfect for on-the-go sound with a sustainable twist.Shop Swag
swagup.comSimple Modern Ranger SlimCan CoolerMade for 12 oz slim cans, this vacuum-insulated stainless steel cooler keeps drinks ice-cold with a secure silicone grip that locks your can in place. Dishwasher safe and ready forevery summer sip—just slide in and chill out.Shop Swag
Comfort Colors®Youth HeavyweightColor Blast TeeMade from 100% ring-spun USA cotton, this 6.1 oztee is soft-washed and garment-dyed for a lived-infeel, with a relaxed fit and durable double-needleconstruction throughout, each piece has a uniquecolor and finish thanks to the pigment dye process.Shop Swagswagup.com
swagup.comLarq Swig Top23ozThis 23 oz double-wall insulatedbottle keeps drinks cold for hourswith sleek 18/8 stainless steel and asmooth swig-top cap. The built-instraw, soft carry handle, andpowder coat finish make it your go-anywhere, sip-anytime essential.Shop Swag
swagup.comPort & Company® Youth CoreFleece Full-Zip Hooded SweatshirtThis cozy youth zip-up hoodie is made from a soft 7.8 oz cotton-poly fleece blend with air jetyarn for added comfort, featuring a two-ply hood without drawcord, a durable YKK metalzipper, front pockets, and a removable tag for easy relabelinG.Shop Swag
16 oz TropicsBamboo GlassThis 16 oz glass can comes with asnug bamboo lid, clear siliconestraw, and kraft gift box.Dishwasher-safe glass makes iteasy to clean, while the natural lidadds a stylish touch.swagup.comShop Swag
swagup.com11. 42″ arc – Full Color Folding Umbrella to stay cool or covered with this vibrant full color folding umbrella, perfect for sunny days and surprisesummer showers. 12. Sebago Packable Hammock Kick back anywhere with this ultra-packable hammock made of breathable quick-dry nylon,complete with straps, carabiners, and its own storage pouch. 13. Sun Bum® 3 Oz. SPF 30 Sunscreen Lotion Lightly scented and made in theUSA, this broad-spectrum SPF 30 sunscreen helps protect against UVA and UVB rays and is available with an optional cotton carrying pouch.14. 16" X 16" Full Color Dog Bandana to keep pups cool and stylish with this customizable dog bandana featuring vibrant full-color dyesublimation printing.11.13.14.12.Shop Swag
swagup.comh2go Aerial16.9ozCrafted from 91% post-consumerrecycled stainless steel, this 16.9 oztumbler features copper vacuuminsulation to keep drinks hot or coldfor hours. The textured powder coat finishoffers a modern grip, while thesleek tinted lid locks in every sip.Shop Swag
BELLA+CANVAS® Youth 6-OunceHeavyweight Teeswagup.comThis boxy, relaxed-fit tee features a semi-dropshoulder, double-stitched neck, side seams,and a tear-away label, crafted from soft 6 ozAirlume combed and ring spun cotton foreveryday comfort.Shop Swag
swagup.com15. Ahead Large Round Golf Bag Tag - These sleek metal bag tags with leather straps add a polished touch to golf bags, luggage, or eventgiveaways while keeping gear secure and easy to identify. 16. Ahead Microfiber Golf Towel - with waffle pattern and carabiner quickly absorbsmoisture and is perfect for cleaning clubs, balls, hands, and gear on the course. 17.Ahead Switchfix Divot Repair Tool features spring-actionaluminum prongs, a rubber grip, and a removable ball marker for easy green repairs and brand visibility.18. Ahead Scorecard Holder safe andstylish with this durable leather holder featuring a built-in ball marker, pencil slot, and flexible panels for any card layout. 19. Titleist Pro V1®(Dozen) features a softer urethane cover, reformulated core for added distance, and a 388-dimple design for consistent, penetrating flight. 15.17.18.19.16.Shop Swag
Rabbit Skins Infant Short SleeveBaby Rib BodysuitThese soft, durable baby bodysuits feature lap shoulders for easy outfit changes, flatlockseams for comfort, and a three-snap closure for quick diaper swaps—all made from 100%combed ring spun cotton with an EasyTear label for effortless rebranding.swagup.comShop Swag
swagup.com20. Ahead Switchfix Hat Clip keeps your ball marker handy with a strong magnet and silicone surface that pairs perfectly with the Switchfixdivot tool. 21. TravisMathew FOMO Solid Cap with Flexfit 110® tech and an embroidered TravisMathew logo keeps you looking sharp andready for fun wherever you go. 22. Golf Tee Packet (4 Tees) These bamboo golf tees offer a sustainable way to tee off while promoting yourbrand with custom imprints. 23. Cutter & Buck Forge Eco Fine Line Stripe Stretch Recycled Mens Polo offers a sustainable, ultra-soft blend ofrecycled polyester and spandex with 4-way stretch for comfort and versatility, perfect for golf, work, or casual outings. 24. Sunfish DuraleatherDriver Head Cover - This hand-stitched synthetic duraleather headcover fits all 460cc and 430cc drivers, with built-in elastic for a firm fit andavailable in various styles and color options.20.21.23.24.22.Shop Swag
h2go GlintBottle 38ozThis 38 oz BPA-free bottle is builtfor all-day hydration with a clearthreaded lid and built-in handle.Lightweight, durable, and perfectfor workouts, travel, or whereverthe day takes you.swagup.comShop Swag
PuffPrint02EmbossPrintleT’S TALK IMPRINT METHOdsWhether you’re aiming for bold statements or subtle elegance, our diverseselection ensures the perfect finish for every design. Explore the limitless ways tobring your brand to life and create unforgettable swag that truly stands out.01Add dimension to your designs with puff print, atechnique that creates a raised, 3D effect onfabric. Perfect for bold logos or playful details,this method adds a tactile and eye-catchingfinish that makes your swag stand out in style.A sophisticated technique that creates a raised,textured impression on materials. Ideal for adding asubtle, premium touch, embossing brings depth andelegance to your designs, leaving a lasting impression.DTG03Ideal for colorful artwork and complex graphics,Direct-to-Garment (DTG) brings your vision tolife with unmatched clarity and precision.
04Foil PrintingApply a metallic or glossy accents to yourdesigns! Perfect for bold, eye-catchingdetails that dazzle and stand out.05Chenille PatchesFeaturing a soft, fuzzy finish, this classicmethod is ideal for striking designs thatpop with warmth and nostalgia.06Glow & Thread PrintA unique embroidery option that adds aluminous effect. Perfect for creatingstandout swag that glows, even after dark.07SublimationAn all-over design superstar that fuses inkdirectly into the fabric. Ideal for vibrant,full-color graphics with seamless coverageand long-lasting quality.08Firefighter ThreadsThese rugged, fire-resistant fabrics are builtto withstand tough conditions while offeringa premium look and feel—perfect for thosewho demand both style and strength.09Reflective TransfersThis method adds a reflective element toyour swag, increasing visibility while givingyour logo or artwork a sleek, modern lookthat stands out day or night. Perfect forrunning charities and line of duty swag.
10.MetalArtDecorThis unique process combines a custom-craftedmetal emblem with premium drinkware, creatinga striking and durable design that stands out. Each emblem is tailored in color, shape, andfinish to perfectly complement your logo,offering a sophisticated and artistic way toshowcase your brand. Elevate your drinkware into a true masterpiecethat captures attention and leaves a lastingimpression.
Feel Welcome? Happy Birthday? Become New Customer? Congratulations? Promote New ProductLine? Conference? New Hire? Influencer Pack? Thank You? You choose!Time to SwagUp!WHAT’S NEXT ON YOUR CHECKLISTTIP: All SwagUp Customers get a Dedicated Swag Team &Free Platform Usage. Here is your SwagUp checklist & tips: GOALS DEFINE THE FOLLOWING 1.Who am I sending swag to? Who is the swag coming from? CEO, Team, Specific Sales Rep?End Goal: Are there numbers you need to measure? Retention? Onboarding rating? Customerreviews? Customer sales? Theme: Is there a theme for an event or that would relate to the purpose of the swagBUDGET2. DEFINE THE $$$ What’s the amount of swag I need? How many packs? Items?SHIPPING3. WHERE IS THIS GOING & HOW FAST?National or International Shipment?Standard or Expedited Shipping?swagup.com
Here are Some TipsMAKE THE EXPERIENCE UNFORGETTABLELIGHTEN UP YOUR COLORS: CHOOSE LIGHTER OR SUN-WASHEDVERSIONS OF YOUR BRAND COLORS—PERFECT FOR WARM-WEATHERVIBES AND EASIER TO WEAR IN SUMMER.STAY ON THEME: IT’S SUMMER, LEAN INTO IT! STICK WITH CLASSICSTAPLES YOUR TEAM WILL USE YEAR-ROUND, BUT SPRINKLE IN A FEWSUMMER ESSENTIALS LIKE BEACH TOWELS, TOTES, AND COOLERS FORA SEASONAL TOUCH.GET CREATIVE WITH BRANDING: SUMMER’S THE TIME TO HAVE FUNWITH YOUR BRAND. TRY SEASONAL TAGLINES, PLAYFUL DESIGNS, OR ASUMMER LOGO VARIATION. KEEP SWAG ITEMS SUBTLE, BUT GO BOLDWITH YOUR PACKAGING, THINK BRIGHT INSERT CARDS, THEMED BOXES,AND CUSTOM TAPE.FTK (FOR THE KIDS): SCHOOL’S OUT, AND SUMMER IS IN FULL SWINGFOR FAMILIES. CONSIDER SWAG THAT KIDS WILL LOVE TOO—THINKSIDEWALK CHALK, BEACH TOYS, BUBBLES, OR FUN ACTIVITY KITS. IT’SA THOUGHTFUL TOUCH THAT MAKES YOUR SWAG STAND OUT ANDKEEPS THE WHOLE FAMILY ENGAGED.swagup.com
ISSUE 012025 SWAG TRENDS THIS IS YOUR SIGN TO GET COOL SWAG HONEY...swagup.comPOWERED BY
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