BEYOND BINARYS I M P L E E F F E C T I V E S O L U T I O N SPrepared by: Cyndi Sweeney (She/Her)Halifax, Nova Scotia CANADAcynsweeney@simplygoodform.com902-332-1515 | 1-877-361-4275Spring/Summer 2025COPYRIGHT 2025 SIMPLY GOOD FORM INC. ALL RIGHTS RESERVEDCOPYRIGHT 2025 SIMPLY GOOD FORM INC. ALL RIGHTS RESERVEDCOPYRIGHT 2025 SIMPLY GOOD FORM INC. ALL RIGHTS RESERVED Message
Since 2019, at Simply Good Form Inclusion, we’ve been demystifying whytransgender inclusion is essential in the workplace. Through storytelling andfirst-person narratives that are approachable and relatable, we solve toughchallenges for our clients and support them in building happy and culturallyknowledgeable teams.Through dynamic keynotes, human-centric workshops, facilitation, orexperiential programming, our programs go beyond binary to drive growth,promote talent retention, and authentic leadership for our clients.We are a Certified, Diverse Supplier, Women-Owned Business and skilled atcollaborative problem solving that is good your business and bottomline.Together, we strengthen unity and protect human rights. Cyn Sweeney (She/Her)Hello!CEO of SGF InclusionCOPYRIGHT 2025 SIMPLY GOOD FORM INC. ALL RIGHTS RESERVEDCOPYRIGHT 2025 SIMPLY GOOD FORM INC. ALL RIGHTS RESERVEDCOPYRIGHT 2025 SIMPLY GOOD FORM INC. ALL RIGHTS RESERVED
Know better. Do better. Be better.We take organizations and thepeople within, beyond the binary toembrace the power of curiosity,and a growth mindset that shiftsbias, levels-up connective skillsand inspires a ‘we’ versus ‘us’culture.The VisionCOPYRIGHT 2025 SIMPLY GOOD FORM INC. ALL RIGHTS RESERVEDCOPYRIGHT 2025 SIMPLY GOOD FORM INC. ALL RIGHTS RESERVEDCOPYRIGHT 2025 SIMPLY GOOD FORM INC. ALL RIGHTS RESERVED Learn More About Team
My WhyHaving gained a unique skillset over 20+ years working in corporate clientmarketing, and as a journalist in cities such as Dublin, Ireland, Vancouver,Toronto and Halifax, I focus my experience on social change and buildingcommunities to tackle, dismantle and challenge systemic barriers. Why beyond the binary? Our storytelling approach is grounded in humanspatial behaviour and connection, designed for the complex problemssociety faces today. These problems cannot be forced into one of twoboxes: right or wrong; us versus them. We begin with gender identity andwork outwards; because we all have a gender identity and our identity iscomplex.This approach works because it’s personal.Simply Good Form Inclusion has built a hub of extraordinary professionals,with lived experience, who collaboratively deliver socially-focusedsolutions that work for our clients, their businesses and the transgendercommunity.COPYRIGHT 2025 SIMPLY GOOD FORM INC. ALL RIGHTS RESERVEDCOPYRIGHT 2025 SIMPLY GOOD FORM INC. ALL RIGHTS RESERVEDCOPYRIGHT 2025 SIMPLY GOOD FORM INC. ALL RIGHTS RESERVED
2023 Finalist LGBT Business Leader of the Year, CGLCC2023 Finalist Halifax Business Awards: New Business of the Year 2022 Finalist LGBT Business Advocate of the Year, CGLCCHey, Cis! podcast (ranked #2 of 20 Canada talk shows by Buzzfeedin Aug 2022) ACCOLADES &ACCREDITATIONCOPYRIGHT 2025 SIMPLY GOOD FORM INC. ALL RIGHTS RESERVEDCOPYRIGHT 2025 SIMPLY GOOD FORM INC. ALL RIGHTS RESERVEDCOPYRIGHT 2025 SIMPLY GOOD FORM INC. ALL RIGHTS RESERVED
Consultation, CommunityEngagement, Coaching, AdvisoryManagement and leadershipcoaching. Change Management.Group and 1:1 Sessions customized,reflexive approach to delivermeaningful and impactful solutions.Courses & TrainingIn-Person, Online, Asynchronous.Hybrid. Executive, Managementand Front-Facing Employees.Workshops, e-Learning, customcontent creation. Collaboration & PartnershipsKeynote, Panel Experts, ConferencesPartnership Sponsorships: TransCanada Stories podcast, Hey, Cis!podcast, Name Change Clinics,Community EventsInclusion Needs Assessments,Internal ReviewsResearch, surveys, communityengagement data analysis,advisory reviews andimplementation plans.Onboarding &Upskilling Teamsacross Canada100% would recommend e-LearningBeyond Binary Series!Feedback from clientsputs us on top!
SGF Differentiators withEmma StanleyOuruniquespecialtyCOPYRIGHT 2025 SIMPLY GOOD FORM INC. ALL RIGHTS RESERVEDCOPYRIGHT 2025 SIMPLY GOOD FORM INC. ALL RIGHTS RESERVEDCOPYRIGHT 2025 SIMPLY GOOD FORM INC. ALL RIGHTS RESERVED Hear what makes us special:
TheResearchFeeling Unsafe In the WorkplaceOur Surveys reveal across all industries,2SLGBTQI+ employees are exposed tomicroaggressions, discrimination, or simply do notfeel safe at work.Feeling UnequippedWe know Managers and Supervisors do not feelthey have adequate inclusion and belonging toolsdue to current political climate.Where to beginOverwhelm creates barriers for businessesknowing where and how to begin, how to measureimpact, and how to allocate an effective budget.COPYRIGHT 2025 SIMPLY GOOD FORM INC. ALL RIGHTS RESERVEDCOPYRIGHT 2025 SIMPLY GOOD FORM INC. ALL RIGHTS RESERVEDCOPYRIGHT 2025 SIMPLY GOOD FORM INC. ALL RIGHTS RESERVED
Robust LearningLibraryCustomer ServiceFront-line EmployeesManagement & SupervisoryHospitalitySport, Recreation + LeisureRetailHealthcareCOPYRIGHT 2025 SIMPLY GOOD FORM INC. ALL RIGHTS RESERVEDCOPYRIGHT 2025 SIMPLY GOOD FORM INC. ALL RIGHTS RESERVEDCOPYRIGHT 2025 SIMPLY GOOD FORM INC. ALL RIGHTS RESERVED
InnovateInnovate key learning outcomesdepartmentally and optimizeoperations for continuouslychecking and measuringsuccesses to sustain and growculture of inclusion internallyand externally.LaunchLaunch communications anddeploy experiential program(s).Tracking, monitoring,engagement and outcomes.Refine and implementrecommendations.BuildCustomized integrated unity-building program, which may ormay not include blockingsessions for coaching, advisory,creative development, trainingand/or strategic inclusion policyand procedural assessment.DiscoveryDiscovery and Inclusion NeedsAssessment to identifybaseline culture of satisfactionand belonging. Identifyopportunities, and priortize thegoals with needs.1 2 3 4SGF Client Experience ProcessA journey of EDIB innovation and progress, from concept to implementationCOPYRIGHT 2025 SIMPLY GOOD FORM INC. ALL RIGHTS RESERVEDCOPYRIGHT 2025 SIMPLY GOOD FORM INC. ALL RIGHTS RESERVEDCOPYRIGHT 2025 SIMPLY GOOD FORM INC. ALL RIGHTS RESERVED
Construction Safety Nova Scotia, Spring 2022“Simply Good Form provided their Beyond theBinary workshop to our entire staff group and wasregarded as the best professional developmentsession staff have ever had. The session trulyopened our eyes to unconscious bias and gave usnew vocabulary and tools to take away. Someaspects of the workshop was new territory for usbut Cynthia and her team were so warm andwelcoming and made the content extremelyaccessible. We look forward to doing more workwith SGF!”Our leadership skills e-learning course is active withrecreation leaders and teachers across the country andaccredited by Recreation Nova Scotia!HomeBridge Youth Society, Renee Stevens“Cynthia and the team from Simply Good FormConsulting have been an invaluable resource for all ofus at HomeBridge Youth Society... Cynthia and herteam have not only helped to educate all of us, buthave also continued to be a resource for consultationwhenever we need guidance. We are so grateful to beconnected to Simply Good Form Consulting and lookforward to working with them for years to come.” COPYRIGHT 2025 SIMPLY GOOD FORM INC. ALL RIGHTS RESERVEDCOPYRIGHT 2025 SIMPLY GOOD FORM INC. ALL RIGHTS RESERVEDCOPYRIGHT 2025 SIMPLY GOOD FORM INC. ALL RIGHTS RESERVED
Discovery SessionProposalCustomizationQuote/ContractOnboardingwww.simplygoodform.com@SimplyGoodFormOffice: 902-332-1551Toll-free:1-877-361-4275North End Halifax, NSconnect@simplygoodform.comThank You Contact Us send