SAN DIEGO’S VOICE FOR AFFORDABLE HOUSINGIMPACTREPORT2024
WITH YOU ALL THE WAY: A Message of Gratitude and Impact from the San Diego Housing Federation As the San Diego Housing Federation enters our 35th year, we’re reminded of the profound difference each of you makes in our shared mission. Our theme, With You All the Way, is both a tribute and a commitment—reflecting the journey we've traveled together and the support that will propel us forward. This past year has been marked by remarkable stories of resilience, opportunity, and growth that speak volumes about our community’s strength. Through every career journey, community partnership, and program milestone, your involvement has shaped a more inclusive and compassionate housing landscape in San Diego. We are proud to share last year’s achievements in our Impact Report. From providing essential resources to fostering career growth and strengthening the relationships that define our community, we continue to stand beside those we serve—each step of the way. The pages that follow highlight the incredible contributions of our members, partners, and program participants, whose stories of dedication, resilience, and innovative spirit have built and sustained our mission. Together, we are forging paths toward a future where everyone has a safe and stable place to call home. As we reflect on these accomplishments, we also look ahead with renewed dedication. The future of affordable, inclusive housing in San Diego depends on collective action, and your support remains central to our progress. With your partnership, we will continue to expand our reach, strengthen our programs, and deepen the bonds that hold our community together. Thank you for standing with us, not only today but for the last 35 years. Together, we’re making strides toward a more hopeful future, where housing stability is a reality for all San Diegans. With your commitment, we will continue to make a lasting difference. Thank you!Steve Russell, President and CEOsteve@housingsandiego.orgOUR HISTORYSince 1990, the Federation has worked tirelessly to educate the public, influence policy, and create spaces for community members to connect and collaborate. From organizing impactful conferences to leading campaigns that secure vital resources, SDHF has stood shoulder-to-shoulder with those working to make affordable housing a reality. We thank our members, volunteers, colleagues, partners, and staff for their efforts to create housing opportunities for low-income households2 | SAN DIEGO HOUSING FEDERATION OUR MISSION IS TO BUILD THE KNOWLEDGE, CAPACITY, AND INFLUENCE OF PEOPLE, ORGANIZATIONS, AND INSTITUTIONS THAT ARE COMMITTED TO DEVELOPING AND PRESERVING QUALITY AFFORDABLE HOUSING.
ADVOCATEWe advocate for those with very low incomes who are most severely impacted by the absence of an adequate supply of aordable homes in the region.PROTECTWe inform the public, media, and decision makers about the need for more safe, healthy and affordable homes in the region.EXPANDWe expand the expertise of our members and others interested in learning about trends, best practices, and opportunities in affordable housing development.BUILDWe serve as the collective voice of the affordable housing in San Diego, aligning developers, builders, investors, service providers and residents together to build strong coalitions that amplify our impact.EDUCATEWe educate members, policymakers, and the community about affordable housing trends and initiatives.NETWORKWe offer networking opportunities to enable members to make new, and strengthen, existing connections.2024 IMPACT REPORT | 3468101416
4 | SAN DIEGO HOUSING FEDERATIONPOLICY & ADVOCACYThe San Diego Housing Federation made substantial progress in 2024, solidifying its position as a leading advocate for affordable housing at both the state and local levels. Despite facing a challenging fiscal environment, SDHF achieved critical legislative victories, fostered community engagement, and protected vital housing programs.Legislative VictoriesSDHF worked in coalition with our statewide partners to successfully oppose several bills in Sacramento that would have negatively impacted affordable housing development. These included: ● Defeating three bills undermining the Surplus Lands Act. ● Halting onerous reporting and documentation requirements for public works projects and developers. ● Opposing restrictive measures affecting regional housing allocation processes in Orange and San Diego Counties. ● Blocking legislation that would have undermined critical housing and energy programs benefiting vulnerable communities.Through direct lobbying, coalition building, and public outreach, SDHF safeguarded the interests of the affordable housing sector and ensured that these harmful policies did not advance.PROTECTPolicy Leadership and AdvocacyThe SDHF Policy Committee saw a 15% increase in participation. The committee addressed critical topics, including Age-Friendly Communities, statewide lobbying strategies, and regulatory concerns. Notable accomplishments include: ● Hosting an education roundtable with the California Department of Housing and Community Development (HCD) to discuss the SuperNOFA. ● Facilitating 46 meetings with California Senate, Assembly, and policy offices to advocate for key legislation. ● Engaging in four meetings with the Governor’s Office to lobby for the passage of crucial bills.Navigating the Budget CrisisCalifornia’s significant budget deficit—ranging from $38 billion to $73 billion—posed challenges to housing initiatives. SDHF collaborated with statewide housing coalitions to: ● Preserve funding for the Multifamily Housing Program and Regional Early Action Planning Grants 2.0. ● Secure additional investments, including $500 million for the State Low-Income Housing Tax Credit Program and $1 billion for the Homeless Housing, Assistance, and Prevention (HHAP) Program.
2024 IMPACT REPORT | 510Bills Supported by SDHF46Visits to Legislative Offices to Share Insights5Reports on Age Friendly Policies in Housing ElementsNevertheless, deep budget cuts affected programs like the Infill Infrastructure Grant Program, Veterans Housing and Homelessness Prevention Program, and CalHome Program. SDHF continues to advocate for restoring funding to these essential initiatives, emphasizing their importance as investments in California’s future.Community Engagement and ImpactSDHF’s commitment to community engagement remained strong, as evidenced by: ● Creating a Developers Forum to address regulatory concerns. ● Increasing use of feedback tools like the Regulatory Intake Form by 30%. ● Hosting advocacy events that empowered members and the public to take action.Legislation SupportedSDHF actively supported bills advancing affordable housing, including: ● ACA 1 (Aguiar-Curry): Local government financing for affordable housing. ● SCA 2 (Allen, Wiener): Article 34 public housing projects. ● AB 1657 (Wicks, et al.): The Affordable Housing Bond Act of 2024.9Pieces of Harmful Legislation StalledLooking forward, SDHF remains steadfast in its mission to create equitable and affordable housing opportunities. By leveraging its successes and addressing emerging challenges, the organization continues to make a lasting impact on the San Diego region and beyond.Dozens of Position Letters On Legislative and Regulatory Reforms to the Sector
6 | SAN DIEGO HOUSING FEDERATION94Individual Participants69%Membership Participation (91% increase in participation from 2023)ADVOCATEIn 2024, the Residents United Network (RUN) continued its mission to empower residents and advocate for affordable housing. Through a combination of grassroots activism, policy advocacy, and community engagement, RUN made significant strides in advancing housing justice.Participating in Housing California's 2024 Lobby Day, RUN members descended upon Sacramento to support and advocate for these bills:AB 653 (Reyes): Housing Voucher Utilization – This bill aims to streamline the process of using housing vouchers, ensuring more Californians can access safe and stable housing.AB 1657 (Wicks): Affordable Housing Bond – This legislation proposes a critical investment in affordable housing construction by authorizing a bond measure.AB 2396 (Reyes): On-Line Applications Portal for Affordable Housing – This bill seeks to create a user-friendly online application system for affordable housing units, increasing accessibility and fairness.Additionally, RUN members voiced strong opposition to proposed budget cuts that would negatively impact affordable housing programs. They advocated for continued funding for crucial initiatives like HHAP.RUN maintained a strong presence in local communities, engaging with residents and advocating for their needs. By participating in community presentations and outreach events, RUN members educated residents about their rights and encouraged them to join the movement for affordable housing. The Prop 5 campaign provided an opportunity for RUN members to mobilize and demonstrate their collective power.33Advocacy Events
The Homeless-Experienced Advocacy and Leadership (HEAL) Network continued to make significant strides in 2024. Through training, advocacy, and community engagement, HEAL members have become powerful voices for change in San Diego.The HEAL Network successfully trained a new cohort of ten dedicated advocates. These individuals are actively engaged in local advocacy efforts, speaking at city council meetings, participating in focus groups, and joining the Residents United Network (RUN).With support from the San Diego Foundation, HEAL members have been instrumental in evaluating local jurisdictions' progress in meeting their housing element requirements and providing essential services to seniors. Through meetings with city officials in Chula Vista, Carlsbad, National City, and La Mesa, they have advocated for policies that prioritize the needs of vulnerable populations.HEAL members have played a vital role in shaping community discourse by participating in focus groups, panel discussions, and community forums. They have also traveled to Sacramento to lobby for critical housing legislation alongside national leaders in the affordable housing field. 2024 IMPACT REPORT | 710Graduates from HEAL Training
8 | SAN DIEGO HOUSING FEDERATIONEXPANDThe San Diego Housing Federation hosts monthly virtual forum meetings for our members and engaged stakeholders to meet and discuss different topics related to the affordable housing sector. In these meetings, SDHF offers a place to listen to hear the issues our members are seeing in the sector, learn about initiatives and programs, share resources, and generate ideas with one another. In 2024, we geared forums toward a few key areas and we found that through these forums we have helped to foster a stronger sense of community and learning within the sector. Thank you for your engagement!Discussions were on a breadth of topics from insurance to safety and security, insurance, and beyond – specifically related to sustainably managing real estate assets, operations of properties, and services. This forum met on the monthly for livelydiscussions on a wide breadth of topics specifically related to building, funding, entitlements, and policy around the affordable housing sector.The San Diego Housing Federation was pleased to work with the City of San Diego to host a monthly forum with the Development Services Department and SDHF members. Senior DSD staff were available at these regular meetings to update our membership on proposed and implemented changes and get feedback on performance successes and challenges. This forum offered regular consultation with our sector leaders and were hosted by the Board Chair.AD-HOC FORUMS: In addition to these set forum groups, the San Diego Housing Federation is constantly monitoring the affordable housing sector, giving us the ability to quickly respond to circumstances and needs as they arise. Deploying our extensive network of stakeholders, we can convene an Ad-Hoc forum to discuss urgent matters. These forums are by invitation.ASSETMANAGERSFORUMDEVELOP ERSFORUMCEOsFORUMDSDFORUMCollaboration with SDRAFFHThe 9th Annual Fair Housing Conference, held April 17-18, 2024, united fair housing practitioners, policymakers, advocates, and community leaders under the theme “Leveling the Playing Field.” Hosted by the San Diego Regional Alliance for Fair Housing and the San Diego Housing Federation, the event featured expert-led discussions addressing housing discrimination, lending inequities for BIPOC families, tenant protections, and access for marginalized groups. Keynote speaker Kim Desmond emphasized the need for policies that combat systemic racism and promote equitable outcomes. Sessions explored best practices for fostering fair housing and eliminating discriminatory barriers. The conference reinforced the power of collective action in advancing inclusive housing solutions.
2024 IMPACT REPORT | 9Media Coverage of SDHF's Press Conference Our reach into the sphere of public awareness was greatly expanded with a total of 33 broadcast news clips covering the press conference SDHF arranged to release the annual San Diego County Housing Needs Report from the California Housing Partnership. FOX 5 Morning News at 9:00 am May 10, 2024, 9:05 AMFOX 5 Morning News at 4:30 amMay 10, 2024, 4:45 AMFOX 5 News at 7:00 pmMay 9, 2024, 7:02 PMFOX 5 News at 6:00 pmMay 9, 2024 6:12 PMFOX 5 News at 4:00 pmMay 9, 2024, 4:02 PMNBC 7 News TodayMay 10, 2024, 5:38 amNBC 7 News at 11:00 amMay 10, 2024, 11:44 AMNBC 7 News at 6:00 pmMay 9, 2024, 6:17 pmNBC 7 News MiddayMay 9, 2024, 12:08 pmNBC 7 News at 4:00 pmMay 9, 2024, 4:33 pm10News This Morning at 5:00 amMay 10, 2024, 5:38 am10News at 6:00 pmMay 9, 2024, 6:02 pm10News MiddayMay 9, 2024, 12:00 pm10News This Morning at 6:00 amMay 9, 2024, 6:53 am10News This Morning at 6:00 amMay 9, 2024, 6:07 am10News at 4:00 pmMay 9, 2024 4:32 pmCBS 8 Mornings at 5:00 amMay 10, 2024, 5:24 amCBS 8 Mornings at 4:30 am May 10, 2024, 4:35 amCBS 8 News Live at 5:00 pmMay 9, 2024, 5:05 pmCBS 8 News Live at NoonMay 9, 2024, 12:00 pmCBS 8 Mornings at 6:00 amMay 9, 2024, 6:36 amCBS 8 Mornings at 5:00 amMay 9, 2024, 5:04 amKPBS Evening EditionMay 9, 2024, 6:30 pmKPBS Evening EditionMay 9, 2024, 6:00 pmGood Morning San Diego at 5:00 amMay 10, 2024, 5:07 amKUSI News at 10:00 pmMay 10, 2024, 10:05 pmGood Evening San Diego at 6:00 pmMay 9, 2024, 6:04 pmGood Evening San Diego at 5:00 pmMay 9, 2024, 5:04 pmGood Morning San Diego at 9:00 amMay 9, 2024, 9:29 amGood Morning San Diego at 5:00 amMay 9, 2024, 8:13 amGood Evening San Diego at 4:00 pmMay 9, 2024, 4:04 pmThe 10 o' Clock NewsMay 10, 2024, 10:04 pmCBS 8 News at 2:00 pmMay 9, 2024, 2:00 pm
The Supportive Housing and Resident Services Academy (SHRSA) holds educational workshops, networking, and peer learning opportunities for resident services, property management, and supportive services staff in the field of Affordable Housing. SHRSA fits a critical unmet need for those working in Affordable Housing and Supportive Housing developments for formerly homeless people with complex needs. The network unites practitioners with shared challenges, needs, and goals. By coming together to exchange lessons learned, best practices, and updated strategies, SHRSA equips practitioners with the tools necessary to achieve successful outcomes at their properties. 10 | SAN DIEGO HOUSING FEDERATION FEBRUARY (in person)Best Practices for Coordinated Care24 AttendeesMAY (virtual)Importance of Civic Engagement20 AttendeesAUGUST (virtual)Unlocking the Power of Data: Streamlining Metrics for Supportive and Resident Services35 AttendeesNOVEMBER (virtual)Security and Safety in Supportive Housing33 AttendeesThese quarterly workshops led up to the annual SHRSA Institute held on January 28, 2025.79Total Attendees4Quarterly Workshops
EDUCATE2024 IMPACT REPORT | 11On October 22nd, San Diego Housing Federation and the California Housing Partnership hosted an informative all-day training session focused on the Fundamentals of Affordable Housing Finance at the San Diego Central Library. Attendees gained valuable insights into both general concepts and project-specific considerations essential for navigating this complex field.Led by a team of experienced financial consultants from the California Housing Partnership, the event featured a comprehensive agenda that included an overview of affordable housing finance, project feasibility analysis, and discussions on state and local funding sources. A significant focus was placed on the intricacies of Low-Income Housing Tax Credits and tax-exempt bonds, with participants learning how to calculate tax credits and equity, as well as understanding the regulatory requirements, application processes, and allocation methods for these funding programs.The training was interactive, combining lectures with hands-on exercises to enhance understanding and application of the concepts presented. Attendees benefited from the expertise of the trainers: Maxwell Albrecht, Genise Choy, Ben Creed, Tony Kouot, and Cristina Martinez, all of whom are senior financial consultants dedicated to supporting affordable housing development in California.Lunch was provided, allowing for networking opportunities and further discussion among participants and trainers. Overall, the event equipped attendees with essential knowledge and skills to navigate affordable housing finance successfully, promoting the mission of supporting affordable housing development.141Total Attendees
12 | SAN DIEGO HOUSING FEDERATION EDUCATEThe Affordable Housing Management Academy, designed and developed by SDHF in partnership with MiraCosta College, is a college-level training and certification program designed to empower, educate, and deliver the necessary tools and skills needed to be successful within the property management industry. Affordable Housing Management Academy’s graduates will be well-prepared to emerge within the property management industry and bring their life experiences to impact not only the industry but also the residents in affordable housing communities. The Affordable Housing Management Academy consists of a fully immersive eight-week training program where students will be supported throughout and beyond leading to various career opportunities within the affordable housing industry. Students will be further supported by collaboration with one-on-one industry mentors who will provide guidance in areas such as career path counseling, interview skills, and resume writing skills.Brianna HernandezEsmeralda ChoraCheyenne BartramClaudia DiazSeana EreviaLady EspinozaAmy FernandezPerla Garibay16ParticipatingAHA students & graduatesViktoriya MackIsis MirandaMaria OzunaMaria RoseCamiessa StuartAnna ValdezDiana BustosJenny Feinberg
2024 IMPACT REPORT | 13Abraham AbramsProperty Manager, National Community RenaissanceTowan AdamsCommunity Manager, Conam ManagementKrystal CahillSenior Community Manager, Conam ManagementStephanie De La TorreRegional Director, Hope Through HousingTeresa DehoffRegional Portfolio Manager, Conam ManagementDolores DiazSpecial Programs Administrator, San Diego Housing Commission Steve EstradaRegional Property Manager, National Community RenaissanceMarissa FelicianoDirector, Marketing & Communications, Jamboree Housing CorporationSharlynn GageCommunity Manager, Shapell Properties IncCasey GaleSenior Regional Portfolio Manager, Conam ManagementMauricio Hernandez VargasResident Services Program Manager, City Heights Community Development CorporationI'm extremely grateful to the San Diego Housing Federation and Mira Costa College for offering this comprehensive course to embark my life in a career that I'm so passionate. Mr. Olivo is an excellent professor, knowledge, and accessible. Thank God for making this available at no cost and provide so many resources for success.” — AHM Academy Student, Fall 2024 CohortI love to have the mentor I was assigned, he was so knowledgeable, and showed me real daily operations, and showed me the many resources his tenants had to help pay their rent, the city participation. I learned so much.” — AHM Academy Student, Fall 2024 CohortMy experience taking these courses has been life changing. I began my employment with the City of San Marcos. This position is a long-term goal for me, and I am really happy to be here. I don't think I would have been able to get to where I am today if it wasn't for the Affordable housing Academy and for Rafael Olivo believing in me.” — AHM Academy Alum42024 AHA graduates already hired in the sectorNaader HoSpecial Programs Manager, San Diego Housing Commission Tony KouotSenior Financial Consultant, California Housing Partnership CorporationEddie LisboaAffordable Housing Director of Operations, Hyder Property Management ProfessionalsTeci MayoSenior Regional Manager, Solari EnterprisesCarmen PerezCommunity Manager, Conam ManagementMichelle SitesVice President, Conam ManagementLakeysha SowunmiDirector of Achieve, Community HousingWorksSteve SweicickiVice President, Community HousingWorksShaylyn TorresAsset Manager, Wakeland Housing and Development Erika VargasDistrict Manager, Conam ManagementJon WaltersAssociate Director, Housing Innovation PartnersBrian WarwickHousing Manager, City of Chula Vista – Dept. of Housing & Homeless ServicesOUR 2024 FALL SEMESTER MENTORSSDHF recruited 26 mentors to establish a 1:1 mentor-to-mentee ratio. On behalf of our students, we thank our mentors for their time and dedication.“““
14 | SAN DIEGO HOUSING FEDERATIONNETWORKKEYSTONE LUNCHES SDHF's Keystone Member Lunch is an exclusive event held multiple times yearly for Keystone members and above. It provides an intimate space for members to engage with the donor community and influential leaders and features guest speakers on sector-related topics.March – Supervisor Nora Vargas discussed the state and county budget, cross-border workforce housing challenges, flood recovery efforts, and systemic changes needed for housing production. She also engaged attendees in a Q&A session.June – Lisa Jones, President & CEO of the San Diego Housing Commission, addressed her experience in housing and the agency’s direction following budget cuts.October – Supervisor Monica Montgomery Steppe explored housing and land development challenges, emphasizing collaboration and creativity to make housing more accessible. She encouraged a proactive approach, stating, “The goal is housing our residents. Affordable housing is vital to our community’s success.”Year-End – Senator Steve Padilla spoke on SB 713, linking workforce development to housing affordability. He highlighted investments in housing production, workforce training, and a proposed California GI Bill to support living wages and proximity to work.Each Keystone Lunch fosters meaningful discussions, strengthening efforts to address housing challenges in San Diego.END OF YEAR CELEBRATIONThe San Diego Housing Federation hosted its annual End of Year Celebration on December 5th, bringing together industry professionals, colleagues, and supporters to reflect on a year of progress. The night blended networking, celebration, and appreciation for those shaping affordable housing in San Diego.The event honored Affordable Housing Management Academy (AHMA) graduates, mentors, and instructors for their dedication and commitment.The evening recognized the hard work, partnerships, and successes of the past year while reaffirming SDHF’s commitment to addressing San Diego’s growing need for affordable housing.
2024 IMPACT REPORT | 15SDHF● Social Impact Awards Nonprofit Organization Finalist, Cause Conference ● Nonprofit & Citizenship Awards Finalist, San Diego Business JournalJaylene Sanchez● Latino Business Leaders of Influence Finalist, San Diego Business JournalShelby Thomas● Latino Business Leaders of Influence Finalist, San Diego Business JournalSarah Buchanan● San Diego's Top LGBTQ+ Leaders of Influence for 2024, San Diego Business Journal and San Diego Equality Business Association● 40 Next Top Business Leaders under 40, San Diego Business Journal● Distinguished Citizen 2024, City of San Diego, Human Relations Commission● Business Women of the Year 2024, Finalist, San Diego Business Journal● Community Leader of the Year award, San Diego Equality Business Association 2024 AWARDS AND ACCOLADESSDHF Team’s Public Engagement and Volunteerism● Civic Center Revitalization Committee, Task Force Member● Preservation Collaborative Stakeholder Meetings Member● Reinvestment Task Force, Member● Burnham Center for Civic Advancement Housing Working Group, Member● CoC Board, Member● Civic Communities, Board Member● CalHFA, Board Member● New School Arts Foundation, Board Member● D4SD 2024 Challenge: Resilient design solutions that make a lasting impact on the housing crisis, Juror ● Circulate San Diego, Board Chair● Volunteer with Cheli, Board Member and Volunteer● Fowler Global Social Innovation Challenge with USD, Host Committee Member and Judge● Sound Givers, Volunteer● Point-in-time-count, RTFH, Volunteer● RAD Camp (Rising Above Disabilities), Volunteer● YIMBY Dems, Member● San Diego Equality Business Association, Member● OutPro San Diego, Member● BIA, Member$13,435raised through our end-of-year campaign
On the evening of Thursday, June 6th, the San Diego Housing Federation hosted its 34th annual Ruby Awards at the Marriott Marquis San Diego Marina. This esteemed event gathered 350 members of the community, including developers, advocates, policymakers, and other key stakeholders, to celebrate outstanding achievements in affordable housing development, community development, public policy, and housing advocacy.The Ruby Awards, held annually, are a testament to the incredible efforts and dedication of individuals and organizations working tirelessly to ensure everyone in San Diego has access to safe, affordable housing. As a highly anticipated event in the housing sector, the Ruby Awards not only recognize extraordinary achievements but also inspire continued commitment and innovation in addressing the housing crisis.16 | SAN DIEGO HOUSING FEDERATIONCONGRATULATIONS TO THE CONGRATULATIONS TO THE 2024 RUBY AWARD WINNERS2024 RUBY AWARD WINNERSOutstanding Resident LeaderLinda Ritchie, ElderhelpOutstanding Service to ResidentsRozy Beluts, Milejo VillageExceptional Development PartnerNestor United Methodist ChurchInnovative Government Agency or Elected Official San Diego Housing Commission’s Housing Instability Prevention Program (HIPP)Supportive Housing AwardMilejo VillageRich Juarez AdvocateEstela de los RiosProject of the Year – RehabilitationTizon, Affirmed HousingProject of the Year – New ConstructionCity Heights Place and Plaza del Sol, Wakeland Housing and Community Development HOUSING CHAMPION The Board of Directors selects the Housing Champion recipient who honors professionals with more than two decades of leadership, innovation, and impact in the affordable housing field. This year’s recipient was Senate President pro Tempore Emeritus Toni G. Atkins for her trailblazing career in public policy and embodiment of the values of the Federation: a commitment to environmental stewardship and sustainability, collaboration and partnership across the community development field. and advocacy for policies that improve the quality of life for families and communities. SPECIAL RECOGNITION: VOICE OF LIVED EXPERIENCE AWARDThe Voice of Lived Experience Award is a new category introduced this year to recognize an individual with a lived experience of homelessness who has made a significant impact through their advocacy work, community engagement, and commitment to changing the narrative.The inaugural recipient of The Voice of Lived Experience Award was David Bell. Not only is he the HEAL Network's Policy Coordinating Committee Chair, he also works full-time supporting veterans experiencing homelessness at PATH San Diego. He actively participates in policy discussions and civic engagement, becoming a sought-after speaker ♦ ♦ ♦ ♦ ♦ ♦ ♦ ♦ Senate President pro Tempore Emeritus Toni G. AtkinsDavid Bell (center)
2024 IMPACT REPORT | 17BUILD51individuals & organizations recognized forexcellence350Attendees at SDHF’s Annual Ruby AwardsOne of SDHF’s signature events, the Ruby Awards is the county’s largest affordable housing community recognition event which honors the best people, projects and achievements during the past year. on various panels across the region. His firsthand experience and expertise inform policymakers, service providers, and anyone he encounters.JOHN CRAVEN PUBLIC SERVICE MEMORIAL AWARDThis award honors a public employee who has taken unique risks or gone above and beyond the call of duty to facilitate the creation of affordable homes in a community or jurisdiction. The award is bestowed in memory of John Craven, one of San Diego’s most dedicated housing development officials.The Ruby Award went to Elyse Lowe. Elyse Lowe is a 20-year leader of San Diego governmental policy, planning and operations. Her portfolio includes expertise in land use, redevelopment, housing and transportation, resource conservation, sustainability, and fiscal management for the second largest City in California. Under her direction in 2023, DSD launched Affordable Housing Permit Now to support 100% Affordable Housing projects to impressive resultsLIFETIME ACHIEVEMENT AWARDThe Lifetime Achievement Award is an award exclusively determined by the San Diego Housing Federation’s Board of Directors. The recipient is someone with more than two decades of leadership, innovation, and impact in the affordable housing sector.Recognizing his over thirty years working in affordable housing, the Board of Directors of the San Diego Housing Federation selected Jim Schmid. Jim founded Chelsea Investment Corporation in 1986 and has specialized in financing and developing affordable housing projects since 1992. Jim is a passionate advocate for the creation and preservation of safe, accessible, and affordable housing; his service to the industry has recently been acknowledged by his induction into the Building Industry Association of San Diego Hall of Fame.Elyse Lowe (center)Jim Schmid
18 | SAN DIEGO HOUSING FEDERATIONOver480Attendees at Annual Conference47+Exhibitorsparticipated in the ConferenceMore than17Educational WorkshopsBUILDSDHF’s Annual Conference brings together professionals from all facets of the affordable housing sector to discuss policy and emerging trends.The San Diego Housing Federation’s 2024 Annual Affordable Housing and Community Development Conference was a resounding success, drawing around 500 passionate attendees committed to Amplifying Voices, Bridging Gaps, and Constructing Futures in our communities. This year's theme resonated deeply, emphasizing the importance of collaboration and innovation in the housing sector.We were honored to have Secretary Tomiquia Moss, Secretary of the Business, Consumer Services and Housing Agency, as our morning keynote speaker. Her insights into the current landscape of affordable housing and community development set the tone for a day filled with inspiration and action. Secretary Moss's dedication to equity and community empowerment inspired many attendees to think creatively about the challenges we face.In the afternoon, we were thrilled to welcome Jesse Leon, the author of "I'm Not Broken"/"No Estoy Roto" and President of Alliance Way. Jesse's powerful storytelling and message about resilience and the transformative power of community left a lasting impression on all who attended. This year, the conference featured six distinct tracks: Communications & Engagement, Design & Development, Emerging Trends, Housing Finance, Policy & Advocacy, and Supportive Housing. Each track offered three informative workshops led by expert speakers and panelists who generously shared their knowledge and experience.The workshops fostered dynamic discussions and provided practical tools for participants to implement in their own work. We extend our heartfelt thanks to all the speakers and Secretary Tomiquia Moss
2024 IMPACT REPORT | 19workshop coordinators for their dedication and for facilitating such enriching sessions.The conference also held a vibrant exhibition hall with 25 exhibitors ready to network and educate attendees on their organizations and services. Attendees had numerous opportunities throughout the day to connect with industry leaders, share ideas, and forge new partnerships.A special shoutout goes to our Headshot Lounge, sponsored by Chelsea Investment Co. which provided attendees with a chance to capture professional headshots—a perfect addition to our networking opportunities!
20 | SAN DIEGO HOUSING FEDERATIONDIGITAL REACH1,8002,2143,836SDHF members, elected officials, government agencies, media outlets and industry partners rely on SDHF to convey timely information and newsworthy items through our digital communication channels.Our social media presence allows us to raise awareness of the vital need for affordable housing in San Diego, solicit donations, recruit volunteers, sponsors and donors while building a community among our members. followersfollowersCOMMUNITY PRESENTATIONSfollowers1,755subscribers to SDHF's Weekly Brief Enews1/18/24 – The Sum of UsPanel Presentation: What Racism Costs Everyone and How We Can Prosper Together1/18/24 – California State Association of Counties (CSAC) The State of Affordable Housing4/18/24 – LEAD SD ImpactPanel Presentation: Affordable Housing 6/26/24 – YIMBY Democrats of San Diego County Annual Housing Needs Report: Major Findings8/22/24 – Center for California Real Estate (CCRE) Panel Presentation: Navigating San Diego’s Housing Opportunities: Collaborative Approaches, Practical Solutions8/24/24 – FRESNO Housing Symposium – Panel Presentation: Mentorship in the Affordable Housing Sector8/27/24 – NAACPPanel Presentation9/10/24 – SDHF ConferencePanel Presentation: School of Affordable Housing: Investing in workforce development in the affordable housing sector9/25/24 – Business for GoodPanel Presentation: Housing Policy and Gentrification10/1/24 – AREAA San Diego Housing PolicyPanel Presentation: Policy and SDHF10/8/24 – SANDAG Policy ForumPanel Presentation: Legislative Year in Review, Policy Trends and Highlights10/10/24 – SCANPH ConferencePanel Presentation: Investing in the Next Generation of Housing Leaders: Innovative Ways to Attract, Train, and Empower BIPOC Housing Practitioners 10/25/24 - D4SD 2024 ChallengeJuror: Resilient design solutions that make a lasting impact on the housing crisis11/21/24 – Leadership North CountyPresentation: Transportation and Land Use Day36% increase over 202327% increase over 2023
REVENUE$1,285,340EXPENSES$1,389,99533%CONFERENCE$425,36327% PROGRAMS, EVENTS & AWARDS$342,76329% GRANTS & CONTRIBUTIONS$373,09211% MEMBERSHIP$144,12163% PROGRAM SERVICES$874,2726% FUNDRAISING$76,943FINANCIAL DATAThe below represent draft revenue and expense summary reports for calendar year 2024; final financial reports will be available in July after San Diego Housing Federation completes its annual outside audit. 32% MANAGEMENT & GENERAL$438,7802024 IMPACT REPORT | 2135th Anniversary MixerThursday, March 27, 2025Annual Ruby AwardsThursday, June 5, 2025Annual Affordable Housing & Community Development Conference Thursday, October 16, 2025Annual Holiday PartyDecember 2025IMPORTANT DATES FOR 2025♦♦♦2025 SPONSORSHIP OPPORTUNITIESTogether, we are building a stronger affordable housing sector in San Diego.Show your support for affordable housing in San Diego. Click to select to view SDHF's 2025 Sponsorship Opportunities.
SDHF BOARD OF DIRECTORSRebecca Louie, ChairWakeland Housing CorporationJimmy Silverwood, Vice ChairAffirmed Housing Charles “Chuck” Sinkey, Treasurer US BankBree Wong, Secretary, PCL Construction Services, Inc.Jonathan CastilloPATHCharles E. DavisUrban West DevelopmentDiep DoCalifornia Housing PartnershipAruna DoddapaneniEden HousingLaura Ann FerneaLegal Aid Society of San Diego2,500+ Hours of EducationMary Jane JadgozinskiBRIDGE Housing Arnulfo ManriquezMAAC ProjectTed MiyaharaSan Diego Community HousingCorporationKwofi ReedSan Diego Habitat for HumanityMichelle SitesCONAM Management CorporationStephen SwiecickiCommunity HousingWorks Jeanette TempleAtlantis Group Land UseJamil WadeChelsea Investment Corporation22 | SAN DIEGO HOUSING FEDERATIONCOMMUNITY IMPACT14Community Presentations1,500+Hours of Advocacy10Bills Supported by SDHF33Advocacy Events
2024 IMPACT REPORT | 2351Ruby AwardNominees2,500+ Hours of Education830+Attendees at signature eventsOver 150 MembersStephen RussellPresident & CEO Sarah Buchanan Executive Vice PresidentShelby Thomas Senior Director of Programs and Community EngagementDante GoldenSenior Director of PolicyMichelle PrangerDirector of DevelopmentLacey GribbleWorkforce Development Program ManagerJaylene SanchezAdvocacy Program ManagerIsabella AndersonCommunications & Events ManagerSDHF STAFF1,500+Hours of AdvocacyJOIN SDHF in 2025 AS WE CELEBRATE 35 YEARS AS SAN DIEGO'S VOICE FOR AFFORDABLE HOUSING San Diego Housing Federation was formed in 1990 with the goal of strengthening the non-profit affordable housing development industry in San Diego County. In our early years, we were known as the Nonprofit Federation for Housing and Community Development. In 2001 our name was changed to San Diego Housing Federation in order to better reflect the growing diversity of our membership. San Diego Housing Federation is organized as a 501 (c) 3 tax-exempt charitable organization governed by an 13-member Board of Directors.$13,435raised through our end-of-year campaign
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