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DIRECTOR'S UPDATEAmplifyUSales EssentialsSales Team Spring LineupSell Your Story 2023 ReportSales + Analyticsby Dr. Janet ParishDIRECTOR'S UPDATEIN THIS ISSUESERVING STUDENTSHIGHLIGHTSSERVING INDUSTRYSERVING THE COMMUNITYWHO WE ARECongrats to 2023 Grads!Scholarship DonorsAggiesCALL 2024Speed NetworkingSpring Sales Career FairPathstreamSERVING ACADEMIACONNECTIONSComing Soon: New ResearchPriorities AgendaSponsorshipsEli Jones Award RecipientsSales skills are skills for life. Our team continues to draw inspirationfrom the knowledge that we are creating impactful programmingand opportunities for all Institute stakeholders. As I noted in our lastnewsletter, we will continue to enhance our sales educationinitiatives focused on increasing our students’ sales skills (self-awareness, effective communication, relationship building andproblem-solving), experiential learning opportunities, andconnections with industry. As you read through this newsletter, you see status reports forsome of our on-going programs such as our Spring Career Fairand AggiesCALL. You will also see that AmplifyU is expanding, andnew programs are being planned. We are excited to welcome Higginbotham as a new InstitutePartner. In addition to joining as a partner, they are also providinggenerous support for and engagement with AmplifyU. As always, on behalf of the faculty, staff, and student employeesof the Reynolds and Reynolds SALES LEADERSHIP INSTITUTE, Iwould like to thank our partners, sponsors, donors, researchers,students, former students, coaches, mentors, and friends for all thatyou do to help us live up to our Aggie Core Values. We hope thatyou enjoy our newsletter’s updates. Please stay connected throughour programs, website, and social media. WELCOME
ATHLETESBUSINESSThis year we are excited to continue our partnershipwith Texas A&M Athletics to offer AmplifyU, a programto help student athletes differentiate themselves andleverage their innate abilities for success in business. Byhelping student athletes maximize their brandingpotential, we help keep the next generation of AggieAthletes at the forefront of success.2@tamusalesMEAN“Student athletes already possessleadership skills. We want to layer thatwith personal development, businessacumen, and a professional network toset them up for success whenever andhowever they choose to enter thebusiness world." -DR. JANET PARISHAmplifyU offers short courses on professional and leadership development as well as a tremendous network offormer athletes and business leaders. Sessions are focused on personal development, personal branding, personalfinance, NIL law, entrepreneurship, creativity, marketing, and management strategy, which are all team taught withMays Business School faculty and former Aggie Athletes.OUR DONORS & CORPORATE PARTNERSLiliana & Chris Valletta ‘00 | Sue Ellen & Phil Miner ‘80 Rhonda & Todd Overbergen ‘88 Family | HigginbothamSERVINGSTUDENTS
PRESENTINGNEWNEW PROGRAMCOMING SOON...ESSENTIALS:SALESIncreasing Performance and Productivitywith Microsoft OfficeMAY-AUG 2024 and AUG-NOV 2024A 10-week Microsoft Certification Course designed to boost your Sales SkillsAsynchronous online learning compatible with internships or other summer plansLook for more in the Sales Essentials series soon!DEVAN THOMAS1ST PLACEWINNEREarlier this January we offered our AmplifyONEprogram. This 4-day program empowers Texas A&Mstudent athletes to stand out amongst their peersthrough personal and professional developmentcourses and lectures. Students had the opportunity tonetwork with former Aggie Athlete professionals andtheir fellow student athletes.Equestrian student athlete, Devan Thomas, came outas the champion of our Elevator Pitch Competition.She was able to show elite communicationtechniques and proved to our judging panel of formerAggie Athletes that she deserved to win it all. AMPLIFYONE (JAN. 8-11)COURSEOURFORMATCOMING FALL 2024!AmplifyONE is transforming into a 3-creditclass starting in Fall 2024! More details to follow.Questions? Want to get involved?Contact Johnna Melton atjmelton@mays.tamu.edu3@tamusales
students completed this two-week boot camp at Mays BusinessSchool with company visits. Classes were taught by our very own Mays Business Schoolfaculty members and sponsored by industry leaders who activelyparticipate in the program's networking and competition events.We want to congratulate to our role play competition winner:This January, we held the Sales + AnalyticsImmersion program for Aggie engineers who areinterested in technical sales or consulting. 21 SALES + ANALYTICSThe Art and Science of SellingSell Your Story is a program in which we help allBUSN 101 Freshmen learn and practice elevator-pitch style professional introductions. Here ishow it went last fall:FALL2023FINALREPORTStudentsparticipated in907 Online + In-Person Practice & Training Feedback SessionsSERVING STUDENTSAlex GutenbergSALES TEAM 2024 LINEUPThis spring, our competitive Sales Team isheaded to:Feb. 14-16Redbirds National Sales Competition(virtual)Feb. 15-17Selling with the Bulls (Tampa, FL)Mar. 8-11National Collegiate Sales Challenge(NCSC) (Kennesaw, GA)Mar. 27-29Challenger Sales Institute (Oklahoma City, OK)May 19-25European Sales Competition (Helsinki, Finland)Our team has grown this year! Learnmore about the Sales Team here!“My [facilitator] was really nice and made it agreat experience!” - Sell Your Story freshman participant
The Spring 2024 Sales Career Fair on February 14 was a success! We thankall companies who traveled to speak with our students and fall in love withthe Aggie Spirit on Valentine’s Day. At the Bethancourt ballroom in the MSC, we hosted 49 companies whowanted to connect with our Aggies. 331 students from 60 different majorsattended, looking for specific sales and marketing opportunities.“[The Career Fair was] super warm and welcoming,” said senior Sam Lucas‘24, “I had a lot of opportunities to talk to a lot of companies, and theygave me great advice on what the next steps are and things I can do to getinvolved and get an interview with their company.”Altria GroupAmgenAT&TDell Small BusinessDexianPegasus LogisticsPepsiCoReynolds and Reynolds*Schneider ElectricSewell Automotive*Enterprise GartnerGoosehead InsuranceHigginbothamKeyenceMcLaneSERVING INDUSTRYOUR CORPORATE PARTNERS*denotes Founding PartnerSPRING 2024 SALES CAREER FAIRSPEED NETWORKING EVENTSpeed Networking provides a unique opportunity for students and companiesto network the night before the Sales Career Fair. Over 3 hours, 41 currentstudents and 16 companies connected through a "speed dating" structure,with a few minutes to get to know one another the night before the SpringSales Career Fair. The lobby in Wehner was lively and loud as students andrecruiters mixed. This evening is always a hit!Interested in contributing to the Fall 2024 Sales Career Fair in September?Contact Johnna Melton (jmelton@mays.tamu.edu) for more details.60MAJORS49COMPANIES331STUDENTS5@tamusales
COMING SOONANNOUNCEMENTSACADEMIAFROMSERVING ACADEMIANEWResearchPrioritiesAgenda2024-2027We will serve as a PLATINUM SPONSOR for the American MarketingAssociation New HorizonsFaculty Consortium to be held inBoston, MA in August.Dr. Eli Jones will represent us invarious sessions at that event.We are proud to continue oursupport ofThis year's conference is at St.Pete's Beach, FL on February 22-23. Several of our facultycolleagues will be in attendanceat the conference which isthemed: Disruptive Times, ResilientFrontlines. THE ORGANIZATION FRONTLINES RESEARCH AMERICANMARKETING ASSOCIATION PRE-CONFERENCE. PRE-CONFERENCESPONSORSHIPCONSORTIUMSPONSORSHIPDr. Janet Parish, Director,will be participating inthe Young ScholarWinner Roundtables toprovide developmentalfeedback for the winners as theyadvance their work forpublication.The Winners of the 2023 InauguralEli Jones ArticleAward for Long-Term Impact inSales Research are:Christian Homburg, Michael Müller, and Martin KlarmannHomburg, Christian, Michael Müller, and Martin Klarmann (2011) "When should the customer really be king? On theoptimum level of salesperson customer orientation in sales encounters." Journal of marketing 75, no. 2 : 55-74.6@tamusales
Jan 29 & Mar 20- Long Way Home AdoptablesSaving animals regardless of age, health or species.Feb 2 - United Way of the Brazos ValleyFighting for the health, education, and financial stabilityof every person in the Brazos Valley.Feb 12 - Scotty's HouseProviding support, resources, and healing for childrenwho are victims of abuse.Feb 28 - Camp for AllDelivering barrier-free camp experiences for childrenwith challenging illnesses or special needs.Mar 27 - BCS Habitat for HumanityServing families in need of quality affordable housing.Apr 3 - Sexual Assault Resource Center (SARC)Supporting survivors of sexual violence and working toend sexual violence in the Brazos Valley.April 8 - Wreaths Across AmericaHonoring veterans by coordinating wreath-layingceremonies.SERVING THE COMMUNITYAggiesCALLAggiesCALL is the Sales LeadershipInstitute’s major student service programfor the spring semester. Through thisprogram, students make thank you orpromotional phone calls on behalf oflocal nonprofit organizations and get training in professional phone etiquetteand gratitude communication. Our mission is to equip Aggies toprovide selfless service to our localcommunity, one call at a time. Wekicked off on January 29 with ourlongtime partner Long Way HomeAdoptables and by mid-February havenow completed our first three events. Big thanks to the students of MKTG 335who are coming in to gain callingexperience and serve their community!Students also have the opportunity toearn Professional Distinction in Salespoints.OUR 2024 NONPROFIT PARTNERSA PR I L P L EMO N S, D IR E C TO R“Long Way Home Adoptables is grateful for theincredible dedication and support provided by theAggiesCALL program. Our donors are always excited toget phone calls, and several stated they will makeanother donation because they did so well!”Questions? Want to get involved?Contact De’Ambra Harmon atdharmon@mays.tamu.edu
HIGHLIGHTS8@tamusalesThe Reynolds and ReynoldsSALES LEADERSHIP INSTITUTEis proud to announce thatALL of our 2023Sales Track graduateshad jobs upon graduation!CONGRATS2023 GRADSTO ALL OF OURWant to know more aboutopportunities for hiring our students? Contact Andrew Loring ataloring@mays.tamu.edu
Sales Leadership InstituteScholarship Applicationsare open until March 1, 2024! APPLY NOWHIGHLIGHTSTHANK YOU to our generous scholarship donors:Jackson Comer '24 Sales ScholarshipDr. Charles M. Futrell ScholarshipJ. & D. Hendrick '85 ScholarshipMrs. Fern Jones & Dr. Eli Jones '82 ScholarshipReynolds and Reynolds ScholarshipSewell ScholarsLaine '81 & Ted Totah '80 Scholarship9@tamusales
@tamusales@Reynolds and ReynoldsSales Leadership Institutemays.tamu.edu/sales sales@mays.tamu.eduDr. Eli JonesStrategic AdvisorDr. Janet ParishDirectorDr. Andrew LoringAssociate DirectorDr. Huanhuan ShiAssistant ProfessorDon LewisExecutive ProfessorNaomi RockholdProgramManagerJohnna MeltonProgramManagerWHO WE AREKeep in touch!WAYS TO CONNECT WITH USDe'Ambra HarmonProgramCoordinatorTaylor HaynesProgramCoordinatorIf you are interested in partnering with the Reynolds and Reynolds SalesLeadership Institute, please contact Andrew Loring at aloring@mays.tamu.edu.10@tamusales