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S24 Advertisement Donation Booklet

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Advertise with BTCBallet THEATRE COMPANY IS A 501 (C)(3) NOT-FOR-PROFIT ORGANIZATION20 JEFFERSON, West Hartford, CT | WWW.DANCEBTC.ORG | ADVERTISING@DANCEBTC.ORG

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Playbill AdvertisementSolidify your organization’s commitment to giving back withBallet Theatre Company (BTC). BTC is grateful for thegenerosity of our donors, who collectively help to build thisgrowing organization one season at a time.WHAT: Printed and digital versions of BTC's Season 24 playbillare distributed to every ticket holder. The playbill is seen atBTC's The Nutcracker, Cinderella and Up Close performances.WHY: Before the performance and during intermission,patrons focus on seeking information about the event and arereceptive to your creative and informational businessadvertisement in the playbill. Audience members also take playbills home from the theaterto peruse later and keep as a souvenir from a special eveningof entertainment. Connectwith adiverseaudience ofover 6,000 in ourperformanceplaybills.full-page ad $1,000half-page ad $500COMMUNITY SUPPORT MAKES BALLET ACCESSIBLE to all

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Adults64.3%Youth 10-1822.6%BIPOC7.8%LGBTQ+5.2%Adults60%Youth Ages 3-1440%Our AudienceTicket sales have steadily increased over the past five years. In spite ofthe pandemic, BTC produced ballet-for-film with digital viewing to keeprevenue up. This Season, BTC is performing at the 910-seat BeldingTheater in The Bushnell for the second year in a row. The 2021Nutcracker ballet nearly sold out across all three performances. Ticket SalesBTC ballets attract a wide variety of patrons and funders, especiallywithin West Hartford's business community. Ticket-buyers skewtowards diverse, upper-middle and high-income earners, families,and art-oriented Millennials. By sponsoring Season 24, your businessinfo will reach this cultured market.Audience Detailmeet the crowdDemographics from Up Close:Fall 2022 Ballet PerformanceAges at a typical main-stageballet such as The NutcrackerThe most recent Americans for the Arts national survey reports that the Arts Sectorin Connecticut generated $727.2 million in economic activity, supported 23,114jobs, and generated $72.3 million in state revenue. DID YOU KNOW?

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Name:Company/Org: Address:City: State: Zip:Number: Email: Submission FormYes!your Ad's details:I will provide my own 300 dpi ad.Please design an ad for meI will place an ad inthe BTC Season 24playbill.Full Page AD$1,000Half Page Ad$500PaymentEnclosed is a check for $________ Please mail it to: Attn: B. Dunlap Ballet Theatre Company 20 Jefferson Avenue #7 West Hartford, CT 06110For credit card donations, visit:dancebtc.org/advertise-with-btcBallet Theatre Company is a 501(c)(3)not-for-profit organization. Sponsorships and underwritingopportunities are deductible to theextent allowed by law.THANKYOUSEE your company's ad in all Ballet Theatre Company Playbills

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Half Page, 4.5" x 3.5" Full Page, 4.5" x 7.5" Playbill size referenceEmail advertising@dancebtc.org or call 860-570-0440 for any questions Ballet theatre company is a 501 (c)(3) not-for-profit organization20 jefferson West Hartford, ct | www.dancebtc.org