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Message We do more than help you publish content—we help guide youraudience toward meaningful action with your business.Drawing on over a decade of insights and data, we’ve identifiedfive key stages your readers move through as they interact withyour pages. Each stage reflects your audience’s mindset in themoment—and gives you the opportunity to influence their nextstep forward.At Simplebooklet, Reader Journey const orig_road_path = [ [180, -30], [180, 0], [180, 23], [294, 23], [321, 61], [290, 89], [207, 94], [198, 262], [97, 268], [78, 298], [101, 329], [220, 333], [220, 463], [103, 467], [79, 501], [99, 530], [194, 535], [198, 700] ]; function animate_along_path(element, path, duration = 5000, on_complete = null) { const segment_lengths = []; let total_length = 0; element.style.transition = 'transform 0.2s linear'; element.style.transformOrigin = '80% 50%'; element.style.translate = '-30% 0'; for (let i = 0; i < path.length - 1; i++) { const dx = path[i + 1][0] - path[i][0]; const dy = path[i + 1][1] - path[i][1]; const len = Math.sqrt(dx * dx + dy * dy); segment_lengths.push(len); total_length += len; } const cumulative_lengths = [0]; for (let i = 0; i < segment_lengths.length; i++) { cumulative_lengths.push(cumulative_lengths[i] + segment_lengths[i]); } let start_time = null; function step(timestamp) { start_time = start_time || timestamp; const elapsed = timestamp - start_time; const progress = Math.min(elapsed / duration, 1); const distance_along_path = total_length * progress; let segment_index = 0; while (segment_index < segment_lengths.length && cumulative_lengths[segment_index + 1] < distance_along_path) { segment_index++; } const local_start = cumulative_lengths[segment_index]; const local_end = cumulative_lengths[segment_index + 1]; const local_progress = (distance_along_path - local_start) / (local_end - local_start); const start = path[segment_index]; const end = path[segment_index + 1]; const x = start[0] + (end[0] - start[0]) * local_progress; const y = start[1] + (end[1] - start[1]) * local_progress; const angle = Math.atan2(end[1] - start[1], end[0] - start[0]); element.style.left = `${x}px`; element.style.top = `${y}px`; element.style.transform = `rotate(${angle}rad)`; if (progress < 1) { requestAnimationFrame(step); } else { if (on_complete) on_complete(); } } requestAnimationFrame(step); } setTimeout(function repeat_animation() { const el = $('#resultDiv_47094255').get(0); animate_along_path(el, orig_road_path, 5000, function () { // Repeat after 1 second pause setTimeout(repeat_animation, 1000); }); }, 1000);

Keeping your audience’s focus on what’s important in yourdocument.ImmersionEncouraging your audience to take the action you want tointeract with your business.ActionCapturing your audience’s attention to build confidence togo beyond the first few pages.AttentionMaking it simple for your audience to re-engage with yourcontent anytime, from any device. EngagementDriving audience interest to open your document from anydevice or digital channel.Awareness5 Stages setTimeout(function repeat_animation() { const el = $('#resultDiv_47094491').get(0); animate_along_path(el, orig_road_path, 5000, function () { // Repeat after 1 second pause setTimeout(repeat_animation, 1000); }); }, 1000);

AwarenessMake it easy for your audience to discover your content on thedigital channels they already love.Use memorable, branded links, smart QR codes, eye-catchingvisuals, and teaser videos to draw them in.Branded, easy-to-share web linksTeasers tailored for each social channelQR codes for instant accessTrack every click for valuable insights“what is this? I want to click!” road_path3 = [[213,-16],[222,143],[289,152],[346,175],[371,237],[381,294],[378,344],[340,420],[284,449],[222,453],[225,531],[225,602],[226,693]]; setTimeout(function repeat_animation() { const el = $('#resultDiv_47094941').get(0); animate_along_path(el, road_path3, 5000, function () { // Repeat after 1 second pause setTimeout(repeat_animation, 1000); }); }, 1000);

AttentionMake a strong first impression that builds trust andencourages your audience to keep exploring beyond the firstpage.Showcase your content with professionalism and polish. Usefamiliar brand elements, smooth navigation, and seamlesstransitions to signal that you value your audience’s time andattention.Consistent and familiar branding and logosIntuitive, easy-to-use navigationSmooth, professional content reveal“Is this really worth my time?”

ImmersionTo truly educate and inspire, your content needs to create anauthentic, emotional connection with your audience.Keep them engaged as your story unfolds by using immersiveelements like narration, animations, and videos—whilekeeping navigation simple and intuitive.Add voice or video narration to your your pagesEmbed videos and image carousels to enhance the storyUse subtle animations to guide attention and keep focus“This is valuable. I want to explore!”

ActionOnce you've earned your audience’s trust, it's time to guide themtoward meaningful action.Strategically placed calls to action make it easy for your audienceto connect, respond, or take the next step—whether it’s reachingout, filling out a form, or exploring more.Trigger clickable calls to action on any pageEnable one click outreach to your business Integrate forms, tools, and popups - no coding required “I want to go further!”

EngagementYour audience is interested—they want more. Now it's about makingit easy for them to come back and keep engaging with your content.Help them pick up where they left off, stay connected, and evenshare your content with others.Let readers bookmark, download and install your documentEnable notifications so they never miss an updateMake it easy for your audience to share and spread your content“I’m coming back and I’m bringing friends!”

Features To FitThe JourneyEvery Simplebooklet feature is purpose-built to guide your audiencethrough each stage of their journey—from discovery to deepengagement.Whether you're capturing attention, encouraging action, or buildinglong-term relationships, your content is equipped to meet youraudience where they are and move them forward.The tools you’ll find in edit, design, record and share, aren't justfeatures—they’re strategic touchpoints designed to influence behaviorand deliver results at every step. Learn More