In 2010 AT&T's It Can Wait campaign shared an incredible message, keep your eyes on the road, not on your phone.
Do not waste your life on checking a notification on your phone! The "It Can Wait" helps people understand to stay safe.
While you are driving keep you phone away from you but close for emergency. Every moment you pick up your phone saying, "just checking one last time" think about your life. Is it that important?
This campaign is trying to teach others to get into the habit of taking responsibility and thinking of others because this does not just effect you. It effects many others on the road.
This will save many lifes. TAKE THE PLEDGE!
Don't waste a minute if you want to help this campaign. Help with saving life's.