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C O N T E N T SP R I M E L I F E S T Y L ELake CDA HighlightsMarket TrendsThe Golf Club at Black RockHistoryThe Golf Club at Black RockExpansion and NewAmenitiesFAQ'sWhy North Idaho?01InspirationSpecial FeaturesThe Carnelian House.02 Melissa Murphy Julie Bryan Sally Daley Kara PoydenisThe Marketing Team.03P H O T O S O F B L A C K R O C K , C O U R T E S YO F Q U I C K S I L V E R S T U D I O S .

T H E C A R N E L I A N H O U S E

Designed by renowned architect Eric Hedlund, this warm, modernretreat is the perfect oasis. The home features over 60,000 squarefeet of vibrant Telluride stone, wrapping around the full circulardriveway, framing the sizable waterfall and custom ironworksculpture. This was commissioned by the homeowner after a similarpiece in Manhattan.The main home's double iron work gate offers an impressiveentrance, flanked by two of the estates' many reflecting pools andwaterfalls. The home's exterior is clad in a continuation of theTelluride stone, zinc panels, and Trespa zebra wood siding withteak soffits. Designed exclusively for main floor living, the home is7,766 square feet with a three-bedroom layout, two offices, aprofessional grade kitchen, two separate guest suites along with a2,200 square foot guest house, a potting shed, and a regulation-size pickleball court. Hope’s steel window systems were installed to allow for stunningand commanding views, up to 220 degrees of Lake Coeur d’Alene.The architect truly maximized and yet kept a low profile,southeasterly design to take full advantage of the view, yetkeeping the home well blended into the natural, lakesideenvironment.Welcome to this once-in-a-lifetime opportunity to secure a dream property on the mostpremier lots in the exclusive Estates at Black Rock.I N S P I R A T I O N

Step into the home’s 40-foot wide living area where you aregreeted by a full bar with easy access to the formal dining areaand outside terrace. A minimalist open gas fireplace elevates upto the teak ceiling paneling, with an expansive row of windows tobring in an abundance of natural light throughout the day. Theowners’ extensive Western art collection is highlighted well with theunderstated elegance of the architecture and design. Decorated by the esteemed Dallas designer, Chandra Payne, thevignettes of living space remain low profile in order to maintain thedramatic awe-inspiring views off the terrace to the lake. The fullyexpandable doorways in both the living and dining spaces allowfor a seamless expansion into the patio area with a sizableoverhang for shade without restricting any of the views.Five custom-built gas fire pits appear to float over the expansivereflecting pool. The formal dining is ideal for entertaining and thehome has proven as such having been the perfect locale for eventswith over 200 guests! Pass-through space to the kitchen and twoseparate entryways make access to the professional cook's kitchena breeze. Top-of-the-line Italian cabinetry, Gaggenau appliances,an expansive island, and natural light from above make this spacethe peak of function and design - truly any Chef’s dream.

Enter the primary suite via a dramatic glass bridge that crossesone of the narrow, rectangular reflecting pools surrounding thehouse. Light and bright with one of four fireplaces, the dramaticlake views continue. The expansive his and hers primary bathroomhas an adjoining large walk-in closet, plus an exercise room.The guest wing features a central living area with a private patiooff of each en-suite bedroom.The 2,200 square foot guest house is fully self-contained,complete with an expansive great room, a full kitchen, an en-suitebedroom, and a bunk room with an attached bathroom perfect forthe littlest guests. There is also an additional entertaining area. The landscaping design features a collection of native trees,shrubs, and hardy plants in a series of gardens and terracescascading down the hill from the home. The potting shed boasts asanctuary to cultivate gorgeous flowers, plantings, or fruit from thesmall orchard.

Are you a pickleball enthusiast? Join the fastest-growingrecreational sport with your own private court. Aside from the extraordinary amenities at this estate, the idealopportunity for community and connection is available withmembership at the Golf Club at Black Rock. Its thrivingmembership gives the opportunity for friendships that will last alifetime while enjoying world-class golf, dining, and waterfrontactivities. Homeowners in the Estates have exclusive access toCedar Tree Point which is a separate clubhouse with a privateboat slip. This can be accessed by a golf cart from the main house. Legacy properties of this caliber are a rare find. Welcome home! Offered for sale at $24,500,000.

S P E C I A L F E A T U R E S60,000 Square Feet of Telluride StoneMultiple Custom Reflecting Pools and WaterfallsSurround the PropertyCustom Ironwork Sculpture Double Ironwork Gate Zinc PanelsTrespa Zebra Wood Siding with Teak Soffits 7,766 Sq Ft Main House. 2,200 Sq Ft Guest Home Professional Grade Kitchen with Italian cabinetryPotting Shed with Sauna, Shower & Small Orchard Regulation Sized Pickleball Court 40-foot Wide Living Area Full Indoor Bar 5 Custom Built Gas Fire Pits Appear to Float Over theExpansive Reflecting Pool 220 Degree Expansive Lake Views Large Walk-In Closet with Separate Laundry areaExercise Facility

The game of golf has been around for centuries and has evolved into a beloved pastime for many people. InNorth Idaho, the Black Rock Golf Course has been a cornerstone of the sport for over 30 years. This course has arich history that is worth exploring, from its inception to the present day.The Black Rock Golf Course was built in 1988 by golf course architect, Jim Engh. At the time, it was a 9-holecourse and the only one in the area. Despite this, it quickly gained popularity and soon became the go-to coursefor many golf enthusiasts in Idaho. A few years later, the course was expanded to 18 holes, and it continues tobe one of the most challenging courses in the state.One unique feature of the Black Rock Golf Course is its location. It is situated on the edge of Lake Coeurd'Alene, providing stunning views of the lake and the surrounding mountains. This picturesque setting hasattracted golfers from all over the world, making it a top destination for many.Over the years, the course has hosted numerous tournaments and events, including the PGA Tour QualifyingSchool. It has also seen many famous faces, from professional golfers to celebrities.H I S T O R YT H E G O L F C L U B A T B L A C K R O C K

In recent years, the Black Rock Golf Course has undergone several changes and improvements. In 2016, thecourse underwent renovations to enhance the player experience. This included alterations to several holes,updates to the course design, and improvements to the infrastructure. These changes have increased thepopularity of the course and added to its reputation as one of the most sought-after golf destinations in theregion.The Black Rock Golf Course has become an integral part of the North Idaho golfing community and its history isrooted in the passion of its creators, the beauty of its location, and the many golfers who have played there overthe years. As a testament to its enduring popularity, it was voted one of Golfweek's “Best Residential Courses” in2016.This course is a part of the rich history and culture of North Idaho. Whether you are a long-time resident or avisitor, a round of golf on this stunning course is an experience not to be missed.

E X P A N S I O N A N D N E W A M E N I T I E SFirst off, Black Rock's brand new clubhouse is a luxuriousdestination all on its own. Boasting over 25,000 square feetof space, the clubhouse is the perfect spot to relax after achallenging round of golf. You could also take a dip in theoutdoor swimming pool, soak in the hot tub, or sip on acold drink from the fully stocked bar. With high-end finishesand beautiful architecture, the new clubhouse at BlackRock is sure to impress any guest.As the summer season approaches, golf enthusiasts inNorth Idaho have something to look forward to. The BlackRock Golf Club in Coeur d'Alene has just completed amajor renovation with brand new amenities that willelevate your golfing experience to the next level.For years, Black Rock Golf Club has been a staple for golfenthusiasts around the North Idaho area. With its stunningviews of the nearby Lake Coeur d'Alene and lush fairways,it's not hard to see why. However, Black Rock'smanagement team continues to elevate their services,unveiling a slew of new amenities that will take yourexperience at the golf club to the next level.Speaking of the course, Black Rock's team has workedtirelessly to ensure that the greens are in top-notchcondition. With the help of new groundskeeping equipmentand cutting-edge turf technology, the course has neverlooked better. Whether you're a seasoned pro or juststarting out, you'll appreciate the precision and care thathas been put into maintaining the course at Black Rock.T H E G O L F C L U B A T B L A C K R O C K

So, if you're looking for a first-class golf experience inNorth Idaho, look no further than Black Rock Golf Club.With its brand new amenities, luxurious clubhouse, and top-of-the-line golf equipment, Black Rock is the perfectdestination for any golfer. Come see for yourself why somany people choose to spend their days enjoying thestunning views and unmatched experience at Black RockGolf Club.Finally, Black Rock's new golf shop is a golfer's paradise.Stocked with the latest and greatest equipment from thetop brands in golf, you'll find everything you need to up yourgame. From clubs and balls to apparel and accessories, thegolf shop at Black Rock has it all. Plus, with knowledgeableand friendly staff on hand to assist you, you're sure to walkaway with exactly what you need to improve your game.

Recently celebrating 20 years since the Club's inception, the current membership and staff gatheredtogether to tell tales of the early days of the club. Time and time again a theme appeared as some ofthe original members were identified, and they discussed their commitment to the club since itsinception. Many of the members remain along with a majority of the staff who have been the backboneof the club's community. As a privately owned club, the owners Cliff and Donna Finley see the club as alegacy for them, and their family. This positions them to take service and amenities to the next level,consistently upping the already high standard year in and year out. Another striking difference to noteabout Black Rock is the growth strategy. Marketing outreach really isn’t necessary for membershipgrowth since most members discover the club through mutual members. Summer after summer, friendsof members will visit once, and shortly thereafter I see they have joined themselves.01Currently, the membership is full at 300 families. Although this is the second year in a row of a fullmembership with a wait list, full doesn’t mean crowded because a table in the dining room, or a teetime is still very easy to acquire. Currently, the club is expanding their offerings for the youngestmembers and is building another clubhouse that will cater to families with kids featuring a new, morecasual dining facility, pool and splash pad, and pickleball courts. With this new addition, the club willopen up an additional round of social member spots.02Black Rock does not have a property ownership requirement. Many members have lake properties onlyminutes away and can enjoy the life within the gates during the day, and retreat to their waterfrontspots or homes around the region at the end of the day.03F A Q ' SWhat makes the Golf Club at Black Rock so Special?How many memberships are available?Do I have to own property to be a member at Black Rock?

With the popularity of Lake Coeur d’Alene in recent years, boat slip demand has become difficult. Sincethe Golf Club at Black Rock owns Black Rock Marina, members get priority slips and the same whiteglove service you would expect from the staff. Additionally, just below the back gates, you’ll find theprivate member-only beach with dock access. Members can pull in from other parts of the lake, and beshuttled up to the main clubhouse, or enjoy a fully staffed waterfront experience with complimentarypaddle boards, kayaks, and beach toys.06F A Q ' STell me about the waterfront options?Ownership in any of the Golf Club communities including Polo Cielo and the Estates at Black Rock doesnot require club membership.04Can I own property in the communities such as the Estates without being a member?05Yes, many members join exclusively as social members and enjoy the deluxe dining options, spa, fitnessroom with a plethora of group class options, special events, concerts, tennis, pickleball, pool facilitiesand waterfront amenities. Don’t forget the many offerings for children at Kids Camp.What if I’m not a golfer, will I still enjoy Black Rock?

W H Y N O R T H I D A H O ?

Nestled in the heart of the Idaho Panhandle, Lake Coeur d'Alene is one ofthe most stunning and awe-inspiring natural wonders in North America.Dubbed the "gem of the mountain lakes," Lake Coeur d'Alene is arecreational paradise, offering a wealth of outdoor activities andattractions that draw visitors from far and wide.The lake itself is a marvel to behold. Spanning over 30,000 acres, it is oneof the largest natural lakes in the western United States. Its crystal clearshorelines are home to an abundance of wildlife, including fish, eagles,ospreys, and more, making it a mecca for fishing, kayaking, boating, andother aquatic pastimes.However, it's not just the lake that makes Coeur d'Alene so special. Thesurrounding area is teeming with natural beauty, offering some of themost breathtaking scenery you'll ever witness. From the towering peaks ofthe Selkirk Mountains to the lush forests that blanket the landscape, theregion is a nature lover's paradise.Beyond its natural attractions, Coeur d'Alene also boasts a rich culturalheritage that's worth exploring. The region has a long and storied history,dating back to the Native American tribes that once lived on its shores.Today, you can explore the area's many museums and historical sites tolearn about the region's past and the people who shaped it.Of course, there's no shortage of things to do in Coeur d'Alene. Whetheryou're looking to go hiking, cycling, or skiing in the winter, there's alwayssomething fun and exciting to do. The region is home to a vast network oftrails and paths, making it easy to explore all that it has to offer.But perhaps what makes Coeur d'Alene so special is its sense ofcommunity. The region is home to a vibrant and welcoming communitythat's always eager to share its love of the outdoors with visitors. Fromlocal guides to outdoor enthusiasts, you'll always find someone willing tohelp you get the most out of your Coeur d'Alene experience.In short, there's no denying that Lake Coeur d'Alene is one of the mostamazing destinations in the western United States. With its stunningnatural beauty, rich cultural heritage, and endless recreationalopportunities, it's a must-visit destination for anyone who loves theoutdoors. So why wait? Start planning your Coeur d'Alene adventuretoday and see for yourself why this hidden gem is truly one-of-a-kind.L A K E C O E U R D ' A L E N E H I G H L I G H T S

Coeur d'Alene, Idaho, has been steadily growing in popularity as a desirable location for bothresidents and tourists. With its stunning natural beauty and abundance of recreationalopportunities, it's no wonder that the real estate market in Coeur d'Alene has been experiencing asignificant surge in recent years. In this article, we will highlight some of the crucial market trendsthat are shaping the city's real estate landscape. Named the top market in 2021 by the Wall StreetJournal out of 300 metro areas, the once sleepy town is now anything but with everything fromculinary delights to outdoor adventures.One of the most significant market trends in Coeur d'Alene is the increase in property values.According to recent data, the median home price in the city has risen by 12% over the past yearalone, with projections suggesting that this upward trend will continue for the foreseeable future.Many factors contribute to this significant increase including the strong local economy, highdemand for housing, and the city's prime location near several major urban centers.M A R K E T T R E N D SAdditionally, with a tight labor market and geographic constraints such as a mountain pass to theEast, the city of Hayden to the North, the city of Post Falls to the West, and the lake itself to theSouth, there are limited areas of infill and development left, pushing prices higher for those whowant to be in the heart of it all.

As far as property types, single-family homes remain the most popular choice for buyers in Coeurd'Alene. However, the local market also boasts a variety of condominiums, townhouses, andinvestment properties for those looking to diversify their portfolio. Regardless of the type ofproperty, demand has remained strong consistently for years and is predicted to continue.Don’t forget the sport of golf that has seen a huge resurgence since many found more time for therecreational past-time when working remotely brought new workplace efficiency and eliminatedhours of commute time. The Pacific Northwest has long been a haven of affordable golf rounds athigh-quality public courses, but the addition of new world-class private golf resorts such as GozzerRanch in Harrison, The Idaho Club in Sandpoint, recently rebranded Coeur d’Alene National, andmy personal favorite, the Golf Club at Black Rock. The caliber of visitors to these hotspots broughtthe next level of visibility to the area.In conclusion, the Coeur d'Alene real estate market is experiencing a period of growth andprosperity that shows no signs of slowing down. With property values on the rise and demand forhousing at an all-time high, the city's real estate sector offers a wealth of opportunities for buyers,sellers, and investors alike. With careful planning and a solid understanding of the current markettrends, anyone can make the most of this exciting time in Coeur d'Alene's real estate history.

T H E M A R K E T I N G T E A M

M E L I S S A M U R P H Y , M B AWith a strong understanding of the Pacific Northwest and a vision for its future, Melissa Murphy has emerged as ashining star in the Inland Northwest real estate community. Consistently ranked among the top agents in the region forthe past 18 years, Murphy has forged a reputation based on market knowledge and superior client representation.A Spokane native, Melissa graduated from Gonzaga University with a bachelor’s degree in political science in 2003,and, in 2012 received her MBA from her alma mater. During her tenure as a top agent, Melissa has listed and sold over1,000 properties throughout the Pacific Northwest ranging from high-end estates to raw land and investment propertythroughout the region.Melissa has been a predominant player in the world of real estate by evolving as the market has. Her brokerage, PrimeReal Estate Group, offers unique, market-tested strategies for real estate success. She has developed a barometer oflisting performance, strategy for negotiation, and dedication to her work that is apparent to her clients who, time andtime again, refer her services to their families and friends. Prime has grown into a very prominent player in the localmarket with over 30 brokers who share Melissa's passion for customer service. Additionally, Melissa owns a full-serviceproperty management company, ONE Property Management with seasoned expert Julie Shenyer. ONE actively managesover 135 doors and specializes in single-family and small multi-family properties.Personally, Melissa has proven a leader in her community as well. She has served as the president of the NationalAssociation of Women Business Owners (2014), and on the board of Women Helping Women Fund, YWCA, and Habitatfor Humanity. Melissa craves summer and spending time at the lake, golfing, alpine skiing, and loves GonzagaBasketball. Named as a person of influence in 2023 by the Journal of Business. Rising Star 2007. Real ProducersMagazine Feature story 2017 and 2023. Melissa is married to her husband Justin and enjoys spending time with their four children, Ava, Leo, Zoe, and Cora.O W N E R P R I M E R E A L E S T A T E G R O U P & O N E P R O P E R T Y M A N A G E M E N T5 0 9 . 2 2 0 . 0 1 2 8M E L I S S A @ P R O P E R T Y B Y P R I M E . C O M

J U L I E B R Y A NJulie has been in real estate for nearly 35 years. She is well-versed in all aspects of buying and selling. Julie started realestate as a developer, learning on her own from the school of “hard knocks” how to navigate development. She since went on to develop several land projects, has built a number of homes, is well-versed in commercial realestate, and has sold from design-build to luxury homes. The notable 320 East Broadway building in Jackson Hole was one of her commercial projects. Julie has spent significanttime in the formerly known Huntsman Springs (now Tributary) luxury golf community facilitating sales and working withnew ownership on redevelopment plans. Julie has one of the most diverse backgrounds in real estate having owned her own real estate firm in Teton Valley Idahoand Jackson Hole, WY. This work history makes her able to think outside of the box in terms of creativity when workingwith buyers and sellers, and developers.Julie’s personal passion includes Triathlon, Duathlon, and Trail running. She is a top-ranked USAT Triathlete andDuathlete. She also raced for years on the USATF Mountain Running Team. This drive to excel and perform is witnessedin every aspect of her business.A S S O C I A T E B R O K E R ( W A , W Y , & I D )2 0 8 . 6 6 0 . 3 1 8 9J U L I E . B R Y A N @ P R O P E R T Y B Y P R I M E . C O M

S A L L Y D A L E YKnown for marketing savvy, boundless energy, and an ability to merge creativity with analytics, Sally is consistentlyamong Indian River County’s top producers and has represented buyers, developers, and sellers of properties on theriver, ocean, and in between at virtually all price points. In her 15-year real estate career, she has amassed sales well inexcess of five hundred and fifteen million dollars.Her dedication to research and data analytics, relentless following of the markets, and her encyclopedic knowledge ofthe real estate market and Indian River County make her a truly unequaled advocate for her clients. Sally’s data-backedand research-based approach stands alone in Indian River County.Prior to her career in real estate, Sally owned a public relations + marketing firm just north of New York City. Her firmprovided services for high-profile clients like Citibank, Hyatt Hotels, Champion Paper, Nine West Shoes, and The NationalMultiple Sclerosis Society, among others.Sally’s public relations and marketing background pairs beautifully with her analytical approach to the real estatemarket. The natural synergies of her skill sets, plus her unflinching negotiation skills and her remarkably strong work ethicmake her a truly unparalleled representative for buyers and sellers alike. Like many others that now call Vero Beach ‘home’, Sally is a native of Fairfield County, Connecticut, where she lived withher family until relocating to Florida. A believer in giving back to the community in which you live, Sally is active in manylocal charities, including Stand Up to Poverty, The Humane Society of Indian River County, HALO, and the Leukemia &Lymphoma Society of South Florida. She is an active member of The Community Church and has served on The Board ofDirectors.R E F E R R I N G M A R K E T I N G P A R T N E R7 7 2 . 5 3 8 . 4 5 0 3S A L L Y . D A L E Y @ E L L I M A N . C O M

K A R A P O Y D E N I SKara spent ten years in the entertainment industry in both Los Angeles and NYC. While working in production in LA, Karascouted locations for various projects. She then moved to NYC where she worked as Senior Manager of contentacquisitions and marketing for the top cable providers.Kara moved home to Vero this year to focus exclusively on real estate, as part of a fourth-generation real estate family.From real estate development to investment, both in Florida and the northeast, Kara has grown up exposed to all facetsof the business. Having moved to Vero from Greenwich, Ct. during lower school, she has first-hand knowledge of theVero Beach lifestyle, yet maintains her ties to other parts of the country that give her far-reaching contacts andinfluence.Although Kara loves the challenge of finding the right home for the right person, she also focuses on solid real estateinvestments, commercial properties, and land for development, continuing herfamily legacy. The combination of those disciplines results in her attitude that buying a home isn’t just about finding aplace that you love, but also about buying a solid investment for your future.A graduate of Saint Edwards School in Vero, Kara went on to graduate from Villanova University with a major inCommunications and a specialization in Public Relations.R E F E R R I N G M A R K E T I N G P A R T N E R7 7 2 . 4 7 3 . 5 0 0 5K A R A . P O Y D E N I S @ E L L I M A N . C O M

E S T A T E S A T B L A C K R O C K . C O MT H A N K Y O U F O R R E A D I N G