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What We Do We engage in long term relationships to help small midsize and enterprise companies reach and sustain revenue goals To get you there we make sure your company is aligned marketing empowered well connected and equipped to handle the required volume of business

Our Process In order to find the best solution s for your company our team takes the time required to understand you your team and your industry After our evaluation we define a direction discovering the why that drives your decisions and operations In order to find the best solution s for your company it may be necessary to bring in our additional resources and relationships to best support the solution s

Relationships Power Growth You may need the association of certain products brands executives or personalities in order to create a specific image drive awareness or activate a campaign Let Us Connect You

Our Relationships

How Can KMA Relationships Grow My Business Understanding when to use a network is almost more important than having a network As a company leader you clearly have connections But do you know how to mobilize your contacts to complement your sales marketing or communication initiatives We are perceptive assessors of business operations brand value and image Once we pinpoint your long term plan we can identify how each party benefits from a common platform

We have the ability to connect you with the necessary resources you need to achieve your business goals Rarely does a single organization have everything it needs to self sustain itself You ve got to specialize in order to capture market share or you may be left with deficiencies that stunt your overall growth

How can KMA further your business efforts Many marketers lack budget internal alignment and a team to help with execution It s a scenario that leaves you stuck and unable to advance your organization We have contacts in a range of industries disciplines and professions that can serve as partners Because we are experts in organization operations and planning we can spot ideal collaborations We capitalize off of our network to synergize branding advertising media relations and communications

KMA can Identifying Business Goals and Strategies Marketing Strategy Business Development Networking Brand Development Advertising Content Creation Resource Planning Public and Media Relations

Do resources limit your potential to drive revenue Marketers must educate engage and convert potential customers But the digital space is not easily understood especially by senior management You re often left struggling with lofty goals and little support

Case Study PennGrade Motor Oil becomes first sponsor of Indianapolis 500 It is said that a brand is worthless unless it connects with the right audience in a relevant way Where do you find a huge swath of car loving motor oil loving racing enthusiasts Look no further than the Indy 500

D A Lubricant Co has been an Indiana brand since its founding in Lebanon IN in 1919 and it has had a history with the Indianapolis Motor Speedway going back to the 1950s sponsoring entries in the 500 mile race from 1955 1958 The 100th running of the 500 was the perfect time for them to try something different with the race and have an official sponsor for the first time ever As the chief marketing officer for D A Lubricants Klipsch Marketing Advisors KMA led the way in fulfilling needs from the speedway as well as D A s recently acquired brand PennGrade Motor Oil

The deal entailed a multi million price tag that secures a sponsorship position for PennGrade for three years Promotion was the next piece of the puzzle how do we get people excited for the upcoming sponsorship Press Conference and party gala Pagoda suite garage and pit tours two seater IndyCar rides meet and greets with sponsored driver Graham Rahal and father Indianapolis 500 champion Bobby Rahal Pagoda suite provided front and center view of start finish line Victory Circle pit activity and provided a setting for sales managers to entertain clients and key prospects to drive revenue

Steve Klipsch President Steve has executive experience with five different companies including executive level at Klipsch Audio His forte Operations management branding and resource planning Let your business benefit from Steve s experience in manufacturing service health care non profit construction banking and finance industries

Drew Cooms Executive Vice President Drew is an expert in making connections With years of developing relationships in business sports and entertainment he has keen insight into personalities and brands and how they can best complement each other Drew also understands that bringing the highest quality talent together on the Klipsch Marketing Advisors team ensures success for the company and more importantly its clients

Shannon McHenry Human Resources Shannon McHenry brings more than 15 years of corporate Human Resource management experience working in a variety of industries such as consumer electronics construction and landscaping She possesses a broad HR generalist background having experience in multiple HR disciplines Her passion for being creative has helped her develop and drive multiple successful organizational development initiatives always striving to improve an organization s work environment and therefore the bottom line

Melissa Mann Director Marketing Strategy Melissa has department wide responsibility for implementation of processes best practices and long term plans to retain and grow clients She ensures our teams and clients effectively leverage their sponsorship marketing programs Melissa s 25 years of managed advertising integrated communications and brand strategy includes multiple name entitlement sponsorships in major sports and music venues as well as media relations for key national and worldwide sporting events in Indianapolis

Malia McGovern Client Services Coordinator With professional marketing and business development experience in a variety of career fields Malia adds the competitive edge necessary to further our team and clientele needs Malia recognizes the need for transparent well defined and reliable marketing and fights to give our clients the best advantage

Jesse Cordray Digital Communication Project Coordinator A recent Ball State University graduate Jesse has professional experience with radio and television broadcasting the WNBA the NBA and IndyCar His specialty Communications Jesse understands the need for clear effective and dependable communication and ensures communication success through verbal and nonverbal mediums

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