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Look for the “made with care” logo in your online & ofine training materials to see what we’re doing today.INGREDIENT TRANSPARENCYEco-friendly packaging & refills help to reduce the impact of our products on the planet.Ingredients, biodiversity & environmental preservation are the focus at Domaine de la Rose, Lancôme’s Ecocert™ farm where we cultivate organic ingredients for fragrance and skincare while also protecting over 24 endangered plant species. “At our home in Grasse, France - Domaine de la Rose - we focus on protecting nature and biodiversity.”“We are committed to design packaging that’s refillable, recyclable and lightweight.” “We are proud to place Green Sciences at the core of our formulas.”Ingredient transparency & Green Formulas backed by science, empower our clients to choose cleaner, greener luxury beauty products.REDUCING THE IMPACT OF OUR PRODUCTS ON THE PLANETOUR HOME IN GRASSE, FRANCEWatch “How to Hustle” Sustainability Soundbites
FALL ‘24INTRODUCTION2BUILDING A HAPPIER FUTURETHROUGH THE POWER OF CAREDOMAINE DE LA ROSEAt the heart of Grasse, France, Lancôme has established an ecological horticultural site spanning 9.8 acres, the living model of our commitment to biodiversity.
save the dateoctober 17th 2024On this day we celebrate you, our Beauty Advisors! And this year there’s gonna be MORE!FALL ‘24INTRODUCTION3
2Scan to see how You can earn BRAVO!! rewards.Each year the “crème de la crème” of Lancôme Beauty Advisors are recognized as being the best of the best with the high honor of a trip to France! In 2023 they celebrated in Paris. Where do You think it’s going to be in 2024? Here’s what you need to do to get on the Path to Paris... Achieve ROSE REIGN top-performer status by beating the department trend with your team. This makes you eligible for the Rose Society.Rank at the top in total engagement for the Rose Society and you will be awarded Excellence in Service. Pack your bags!Be awarded the Rose Society nomination for your area by displaying top sales, learning engagement, and client relations.132
FALL ‘24INTRODUCTION5Find out what your client knows about Lancôme. Get to know your client & their needs by using your Lancôme tools, asking questions and listening. this is howFind it in the École Lancôme course: The Lancôme Brand/How We ServeHappiness is at the heart of how we serve at Lancôme, and it’s what makes you a trusted friend and advisor to your clients. The Lancôme Client Experience is made up of three parts that build your relationships and your sales.we serveASK: BUILD THE CONNECTION “Are you familiar with Lancôme or is this your first time here?”
Some clients love to sit back and enjoy your service experience. Others will want to learn “How To” so they’ll feel empowered at home to repeat it on their own. That’s where the Lancôme Demi-Demo technique comes in. It’s a guided lesson where you get to show your expertise on one side of their face and then, you help guide them to do it themselves on the other side. The keys to a successful Demi-Demo are to talk while you touch and be sure the client has a mirror to watch and follow along. When they prefer a lesson, use the LANCÔME DEMI-DEMO technique:Add them to your clientele system and stay in touch to inspire loyalty. Offer options, share your expertise and close the sale. BUILD THE BASKETBUILD THE RELATIONSHIPGive them a choice: ASK: “Would you like to sit back and enjoy the service or wouldyou prefer a lesson so you’ll be able to do this at home?” ASK: “May I get your contact info so we can keep in touch?”what’s a demi-demo?
SKIN EXPERT 1-ON-1 | 10 MINUTESReach your skin goals with tailored skincare solutions.GLOW REFRESH MASSAGE | 15 MINUTESAn Advanced Génifique serum facial for radiant-looking skin.LUXURY ANTI-AGING MASSAGE | 15 MINUTESA facial massage to firm, replenish & brighten the skin.CREATE AN ELEVATED SKINCARE EXPERIENCE:COMPLIMENTARY SERVICESSKINCARE SERVICES
FIND YOUR CHIC | 15 MINUTESFocus on your favorite feature: eyes, lips or complexion.MAKEUP CHECKUP | 10 MINUTESQuick foundation shade matching with a free sample.BEST OF LANCÔME | 5 MINUTESTry Lancôme’s five best-sellers in skincare, makeup and fragrance.CREATE AN ELEVATED MAKEUP EXPERIENCE:NOT ENOUGH TIME? HERE’S AN EXPRESS EXPERIENCE:MAKEUP SERVICES FALL ‘24INTRODUCTION8
FALL ‘24INTRODUCTION91. Register and become part of the Lancommunity.2. Opt in for text messaging to stay up to date.3. Earn rewards & redeem BRAVÔ! Points in our online marketplace.learn withYour online learning when you want it, where you want it, how you want it.Scan to see how you can learn & earn BRAVÔ! points.Lancôme is passionate about further enhancing your skills and providing the support you need through education. Discover your inspiration as a Lancôme Beauty Ambassador. Learn all about Lancôme products, luxury service and how to be a Happiness Activist!lancômeLANCOMELEARNING.COMhow to get the most out of
ELEVATE YOUR EXPERTISE ON LANCOMELEARNING.COMÉcole Lancôme LiveNew Beauty Advisor virtual seminar.Expert Series is a collection of digital courses to level up your Makeup, Skincare and Fragrance expertise while earning BRAVO! points along the way.As a Lancôme Beauty Ambassador, it’s important to continue to learn in order to grow and master your craft. Elevate your artistry, product knowledge and service skills with the Lancôme Video Library.Makeup Expert - On Demand Now!Skincare Expert Series - Coming August 2024Fragrance & Social Expert Series - Coming in 2025Iconics on Demand Learn how to sell Lancôme’s most sought-after, recognizable and results-proven top sellers. Lancôme on DemandOn-demand video library to build your skills.The Rose SocietyTop-performer community forum with access to elevated training, exclusive events & more! Passport to HappinessSeasonal live seminars.Scan to see what’s happening on our Learning sitesLANCÔMETRAINING.COMDIGITAL EXPERT SERIESyour path to success
FALL ‘24INTRODUCTION11what is expert series?Coming soon! AUGUST 2024 to LancomeLearning.com Learn about Lancôme skincare in a way that is fun, trendy, and easy to recreate & share. Be inspired by this series of short, trend-focused, digital skincare courses & TikTok style inspired videos by our Lancôme Skincare Experts. Learn product knowledge, expert application techniques, and customized routine recommendations inspired by skincare trends that will elevate you as an Expert & level up your customers’ at-home skincare experience. WATCH, DO, EARNExpert Series is a collection of digital courses to level up your expertise while earning BRAVO! points along the way.
Ready to elevate your skills and enter to win? Log onto LancomeTraining.com and check it out if you have not already.ALBA LUCIAANNAM ABBARAANGELA KLENWINOWSKIDAVID LENTZ ERICA BESSINGERKAREN BAILEYFRYELEAHLOUISEMAGGIE KINSELLAODALYSHERNANDEZVICKIE JOHNSONHere is the Classic Look, the first of many looks, which launched early April. Lancôme’s signature Classic Look features a flawless natural-matte complexion, bold red lip, balanced by a tightline soft-winged eye look.A huge BRAVÔ! to all who logged on to learn & earn! Over a six-week period we have 1,059 completions, the highest engagement in the history of our digital courses!No Makeup Makeup May 20thLatte Look July 8thSmokey Look August 19thCONGRATULATIONS CLASSIC LOOK WINNERSLevel up your artistry by completing each Makeup Expert Series digital course. WATCH, DO, and EARN BRAVO! points by perfecting the looks.MAKEUP EXPERT SERIES LOOKS & DROP DATES TO LOOK OUT FOR:
LANCÔMEbeauty. powerful sourceis aatofwe believe thathappinessFALL ‘24 INTRODUCTION13Our MissionWe are proud to beTo inspire everyone to shine from the inside out. French, inclusive, innovative, caring, happiness activists.
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makeup launches
FALL ‘24LAUNCHES - MAKEUP16SKIN TRANSFORMING BRONZERHYPNÔSE DRAMALIP IDÔLE BUTTERGLOWLIP IDÔLE LIP SHAPER“Vitamin-infused bronzer for buildable, mistake-proof, sun-kissed skin that lasts for up to 24H*.”“Extreme volume, high-drama mascara with playtime for buildable volume.”“A lightweight, non-sticky lip balm for buttery soft lips with instant color and shine. Supercharged with 12% squalane and up to 24H of hydration.”“A creamy, soft matte lip pencil that is easy-to-use, waterproof, and wears for up to 8 hours.”
NEW FULL SIZE: $33.00 | 0.27 OZ. TRAVEL SIZE: $16.00 | 0.13 OZ.“Extreme volume, high-drama mascara with playtime for buildable volume.”“Let’s try it on and reveal your best lashes with our Express Mascara Demonstration.”Bold, Buildable & Extreme Volume LashesLightweight, creamy texture with up to 17x the volume and up to 24H wear for buildable volume and length. Onyx black pigments provide ultra black intensity, while bonding complex forties lashes.Advanced 360 S-Shape Curved BrushFALL ‘24 LAUNCHES -MAKEUPLASH RESULTTHE BRUSHTHE FORMULA17POWERED BY BONDING COMPLEX &ONYX BLACK PIGMENTUse brush tip vertically to add length to both top and bottom lashes.PRO TIP: Behind the Product
ONYX BLACK PIGMENTS2% BONDING COMPLEX1. Use in the inside curve to loadlashes and create volume.2. Turn the brush to the outsidecurve and comb through to sculptand dene.BLACK BACCARA ROSEbefore & afterLashes look fortied.Smoldering intensity.what’s new?Lash care.VS.NEW & IMPROVED FORMULAUP TO 17x MORE VOLUMEkey ingredientshow to apply+ Up to 17x more volume+ Now with lash bonding complex+ 30% more ultra black intensity+ Up to 24H wear+ Now 23% more product in packHow to apply
01 02 03What MASCARA do you currently wear?What DO YOU LIKE about it?What would you LIKE TO CHANGE about it?MASCARA FINDERHIT YOUR LASH GOALS Discover which Lancôme mascara is right for you and the easy steps to maximize your lashes with easy removal.STEP 1: PRIMESTEP 2: CHOOSE YOUR MASCARACILS BOOSTER XL ENHANCING LASH PRIMEDÉFINICILS LASH IDÔLESeparate & LengthenLash Extension EffectVitamin-Infused Mascara PrimerWhite creamy texture with microfibers that add length and volume while Vitamin E and B5 condition lashes.A lash primer that conditions lashes and boosts mascara results to make one c oat look like t wo.A natural yet noticeable mascara that lengthens,defines, and separatesfor lavishly long lashes.A lash extension effect mascara that targets every lash, lifts & lengthens for cleanfanned-out volume.Cream texture with polymers that coat each lash for ex treme separation, definition,and length.Lightweight gel emulsion has less wax than your average mascara for lifted, long, feathery soft lashes.Mascara SpoolieApplicatorStraight,Fine Comb-Like BrushCurved Brush 360 Micro-bristlesVOLUME +VOLUME ++FORMULABRUSHINTRO STATEMENTLE 8 HYPNÔSE HYPNÔSE DRAMAMONSIEUR BIGHYPNÔSEExtreme VolumeInstant Volume & Lash CareInstant False Lash LookBuildable & VolumizingA serum-infused, volumizing mascara for plush, full-bodied lashes that appear revitalizedovertime.An instant lengthening,lifting and customizable volume mascara that is buildable.An instant false lash look mascara that delivers 12x the volume with intense black pigment in just one coat.An extreme volume, highdrama mascara with lots of playtime and buildable volume.A serum-infused wax-free formula with 8 amino acids, black balm, and shea butter to nourish lashes and deliver instant volume without theweigh-down.A creamy rich black texture that is lengthening, lifting, thickening for customizable volume.Gel cream texture with black boosting polymers for ultra rich, intense black lashes withbuildable, length and BIG volume.Lightweight, creamy texture with up to 17x the volume and up to 24H wear for buildable volume and length. Onyx black pigments provide ultrablack intensity and bondingcomplex fortifies lashes.HourglassBrush 300 MicrobristlesThe Powerfull™ControllableBrushWavyFiber-BristlesBrushAdvanced360S-ShapeVOLUME +++VOLUME ++++VOLUME +++++VOLUME ++++++COUNTER TOOLS FOR EASY MASCARAScan for digital accessAre your clients overwhelmed by mascara shopping? Introducing Lash Anatomy: the rst-of-its-kind tech-powered, lash-analysis tool designed to make nding the perfect mascara a breeze. With the power of extensive lash research plus the Magic of 3 AI-powered algorithms, it captures & analyzes your client’s lash length, thickness, and density down to the tiniest lash.One quick photo of your client’s eye area and 10 minutes is all you need to recommend a lash routine to thrill even the most obsessive lash enthusiast. beauty tech lash anatomymakeup checkup experienceUPDATED MASCARA FINDERTo nd the perfect mascara for your client, use the Mascara Finder. This mascara geography helps guide the client experience and narrow down the best mascara, based on the benets and lash results they’re looking for. Flip tool to nd their eyeliner match.FALL ‘24 EXPERIENCE - MAKEUP CHECKUP19
COUNTER TOOLS FOR EASY MASCARABUILD THE RELATIONSHIPNow that you’ve found your client’s perfect mascara match, be sure to stay in touch with them to keep them in the know of any products that may elevate their eye routine.Bi-Facil Eye Makeup Remover for easy removal of all eye makeup. Hypnôse Drama for instant, extreme volume lashes. Cils Booster XL is the perfect partner to Hypnôse Drama because it takes your volume from 17x to 21x.build the BASKETBUILD THE CONNECTIONBUILD THE BASKETHypnôse Drama is perfect for the client looking for extreme volume & bold, dramatic lashes.WITH THE MAGIC OF THREE
LANCÔME’Siconic mascarasFALL ‘24 ICONIC MASCARA21Cream texture with polymers that coat each lash for extreme separation, denition, & length.Lightweight gel emulsion has less wax than your average mascara for lifted, long, feathery soft lashes.Straight, Fine Comb-Like BrushCurved Brush 360 Micro-bristlesVOLUME ++VOLUME +“One-in-a million lash product! The best!”“Have lashes I wish I was born with!”jmac12625 drama queenLash Extension EffectLASH IDÔLEHourglassBrush 300 MicrobristlesA serum-infused wax-free formula with 8 amino acids, black balm, and shea butter to nourish lashes and deliver instant volume without the weigh-down.“Absolutely brilliant. A lash serum and mascara in one!”lowoodardInstant Volume & Lash CareLE 8 HYPNÔSESeparate & LengthenDÉFINICILSVOLUME +++
Lightweight, creamy texture with up to 17x the volume and up to 24H wear for buildable volume and length. Onyx black pigments provide ultra black intensity and bonding complex forties lashes.Gel cream texture with black boosting polymers for ultra rich, intense black lashes with buildable, length and BIG volume.Advanced 360 S-Shape Curved BrushWavy Fiber Bristles BrushVOLUME +++++VOLUME ++++++“Holy grail mascara!”allieb3Instant False Lash Look Extreme VolumeMONSIEUR BIG NEW! HYPNÔSE DRAMAVOLUME ++++A creamy rich black texture that is lengthening, lifting, thickening for customizable volume.The Powerfull™ Controllable Brush“My all-time favorite mascara. Truly smudge proof, clump proof and water proof.”drama queenBuildable & VolumizingHYPNÔSE
$32.00 | 1.0 FL.OZ.Lightweight, balmy, buttery soft. Comfortable & buildable.How to open: Remove translucent cap by holding base of lipstick. Look for two gold ridges at the base and gently pull up to remove.TEXTUREINNOVATIVE PACKAGINGFALL ‘24 LAUNCHES - MAKEUP23NEW“A lightweight, non-sticky lip balm for buttery soft lips with instant color & shine. Supercharged with 12% squalane and up to 24H of hydration.”14 SHADES#10 KEEP IT GLOWY#36 NUDE NOW#47MAUVITATION#57BERRYLICIOUS#60MILLION-DOLLARBERRY#64ROAST ME#66MAHOGANYMAUVE#50SHEIK’S ROSYNUDE#51NUDE VIBE#53THE TEA IS HOT#21 SHADE-THROWING BEIGE#26 DON’T BE CHAI#30 LISA’S CORAL GLOW#33IDOLE NUDEBehind the Product
key ingredientsHelps formula retain lip moisture.SQUALANECERAMIDES,SHEA BUTTER & JOJOBA OIL26don’t be chai53tea is hot66mahogany mauveSupport the formula’s balmy texture and smoothness. PRO TIPDot on cheeks for instant color,radiance, and shine. Pairsbeautifully with a skin nish.who’s it for?A client who loves a hydrating lip balm with color & shine.
#21 shade-throwing beige#26 don’tbe chai#30 lisa’scoralglow#33 idôlenude #36 nudenow#50 sheik’srosy nude$25.00 | 0.04 OZ.“A creamy, soft-matte lip pencil that is easy-to-use, waterproof, and wears for up to 8 hours.”Sharpenable precision tip that shapes without tugging. Waterproof with up to 8H wear.*Soft matte, comfortable formula with creamy feel that glides on smooth & blends easily.EASY-TO-USE APPLICATIONTEXTURE & LOOKFALL ‘24 LAUNCHES - MAKEUP25NEW12 EASY-TO-BLEND SHADES
step-by-step application#53 the tea is hot#60 milliondollarberry#62 morning espresso#66mahoganymauve#100red now#101spicycherrySelect a lip liner shade you love and ll in lips for a long-wearing lipstick look. Top with your favorite Butterglow lipstick for added radiance.PRO TIPBlend the liner inward with your nger.Outline your lips with Idôle Lip Shaper.Fill in your lips with the matching Lip Idôle Squalane-12 ButterglowTM or your favorite lip color.Apply multiple layers to build up intensity.STEP 2STEP 1STEP 3STEP 4How to apply
Scan for digital Lip Finder.LIP SHAPER pairingsFALL ‘24 LIP IDOLE27Its all about preference when selecting a lip liner. Some like a shade darker than their lipstick, while others prefer a perfect match. Lip liner shades are very exible and 1 shade can work with a variety of lip colors. Below you will find Lip Shaper to Butterglow pairings along with Lip Shaper matching tips:BUTTERGLOW 21BUTTERGLOW 26BUTTERGLOW 30BUTTERGLOW 33BUTTERGLOW 36, 47BUTTERGLOW 50BUTTERGLOW 53BUTTERGLOW 51, 57, 60Matches most cool tone reds.Matches most warm red tones.LIP SHAPER #21LIP SHAPER #26LIP SHAPER #30LIP SHAPER #33LIP SHAPER #36LIP SHAPER #50LIP SHAPER #53LIP SHAPER #60Matches a variety of lip shades: complements nudes, pink, corals, browns & more.LIP SHAPER #62LIP SHAPER #100LIP SHAPER #101BUTTERGLOW 66LIP SHAPER #66*Butterglow #10 goes with ALL 14 lip shapers!LIP SHAPER TO BUTTERGLOW
tryFRAICHELLEBRONZELLEPORTELLENATURAL MAUVEIDEALROSEROSE LANCÔMECAPRICENEW LIP SHAPER #36NEW LIP SHAPER #53 or #21NEW LIP SHAPER #53 or #21NEW LIP SHAPER #53 or #36NEW LIP SHAPER #100 or #101LIP SHAPER #100 or #101NEW LIP SHAPER #66NEW LIP SHAPER #60if you loved these LE LIP LINER shadesthese LIP IDÔLELIP SHAPER shades*Butterglow #10 goes with ALL 14 lip shapers!
FALL ‘24 BE AN IDÔLE29how to be an idôleLASH IDÔLEMASCARAIN BLACKShow clients how easy it is to become an Idôle using our Idôle Collection. Mix and match and create so many looks to glow with radiance and shine bright like a star.IDÔLE LINERIN BROWNIDÔLE TINTEARTH RED SHADE 07LIP IDÔLE BUTTERGLOW SHADE 30LIP IDÔLE LIP SHAPER SHADE 30
BUILD THE RELATIONSHIPNow that you’ve found your client’s perfect Lip Idôle pairing, be sure to stay in touch with them to keep them in the know of any products that may elevate their lip routine.Lip Idôle Butterglow for instant color, shine and perfect pairing.Juicy Tubes for added gloss and plumping effect.Lip Idôle Lip Shaper to add contour & definition to lips.build the BASKETBUILD THE BASKETBUILD THE CONNECTIONLip Idôle Butterglow & Lip Shaper are perfect for the client looking for a perfect pairing, loves lip liner or a hydrating lipstick.WITH THE MAGIC OF THREE
Behind the ProductSHADE #01FAL L’‘24 LAUNCHES - MAKEUP31NEW$45.00 | 0.35 OZ.7 DIVERSE SHADES CREATED TO COMPLIMENT & AMPLIFY YOUR LOOKUp to 24H wear*, ultra buildable, mistake-proof, instantly bronzed, blurred effect for natural matte nish.Silky smooth, ultra blendable & buildable, micro-ne matte powder.*In a consumer testBLURRED “FILTER EFFECT” SKIN FINISHTEXTURESHADE #02 SHADE #03 SHADE #04SHADE #05 SHADE #06 SHADE #07“Vitamin-infused bronzer for buildable, mistake-proof, sun-kissed skin that lasts for up to 24H*”
vitamin-infused bronzerVITAMINS C & EMORINGAEXTRACTSPOMEGRANATEEXTRACTSSHADE 4SHADE 1 SHADE 3SHADE 6How to ApplyAdjust your foundation shade for summer by applying bronzer in a shade deeper than your foundation all over. This is also an easy way to deepen foundation color year-round.Face: To create an illusion of more sculpted cheekbones, begin your bronzer application by focusing on your cheekbones. Position your brush at the hairline near your ear and gently blend bronzer towards the front of your face.Eyes: Apply bronzer in eye-crease with a small uffy brush, sweep outward and up towards brow tail.Use a uffy blush to apply lightly and sweep across forehead down the cheek, and down the jawline in the shape of a number 3/E, where the sun naturally kisses your skin.ALL OVER BRONZE APPLICATIONBASIC / BEGINNER APPLICATIONPRO-ARTIST TIPS LIFTING TECHNIQUEShow to applyFOR SMOOTH & PROTECTED SKINbefore & after
• Breathability & longwear powered by Advanced Airwear™ Technology• Infused with Hyaluronic Acid, Moringa Extracts & Prebiotics• Mineral-oil free, waterproof, SPF 25• Sweat, humidity, and transfer-resistant• Ultramarine blue pigment in Intensity 5 perfects deeper shades• Green pigment in 3 shades in Intensity 2, 3, and 4 for olive skin tones• 9/10 found their shade in a consumer studyTHE POWER OF TEINT IDOLE ULTRA WEAR5 Intensities, 55 shades to choose from - now 5 new shades!There are a few steps to mastering a awless complexion and Teint Idole Ultra Wear family has you covered! Whether your client wants a matte or glowy nish, follow these 3 steps: Cover & Perfect with foundation.Bronze & Sculpt with bronzer / concealer.FALL ‘24 FLAWLESS COMPLEXION33TEINT IDOLE ULTRA WEARALL OVER CONCEALERTEINT IDOLE ULTRA WEARCARE & GLOW FOUNDATIONTEINT IDOLE ULTRA WEARCARE & GLOW CONCEALERTEINT IDOLE ULTRA WEAR SKIN TRANSFORMINGBRONZER24 SHADES 30 SHADES 24 SHADES 7 SHADES90N 95W 97N 555C 560CA full- coverage concealer for a awless matte nish.A 24H healthy glow serum foundation with buildable-medium coverage to hydrate and smooth skin.A serum-infused concealer that hydrates, smooths, & brightens with medium-buildable coverage. Vitamin-infused bronzer for buildable, mistake-proof, sun-kissed skin that lasts for up to 24H*WITH TEINT IDOLE ULTRA WEARFLAWLESS COMPLEXIONCorrect & Conceal with concealer. mastering a
INTENSITY 1 INTENSITY 2INTENSITY 3INTENSITY 4INTENSITY 5Shade 02When selecting your bronzer shade, rule of thumb is to opt for a color two to three shades deeper than your skin tone. However, personal preference is the most important to your client. For example, some may like a touch of warmth while others prefer a greater contrast. Here is your guide, per intensity, to easily help you select. If your client prefers a shade deeper, simply try the next shade up:FAIRLIGHTMEDIUMMEDIUM-DEEPDEEPhow to select your bronzer shade Shade 01Shade 03Shade 04Shade 05Shade 02Shade 03Shade 04Shade 05Shade 06 Shade 07
COUNTER TOOLS FOR EASY SHADE MATCHING455 Warm445 Neutral450 Warm540 Cool520 Warm515 Warm530 Warm505 Neutral510 Neutral310 Neutral320 Cool305 Neutral325 Cool330 Neutral335 Warm355 Neutral400 Warm405 Warm420 Warm425 Cool430 Cool120 Neutral245 Cool110 Co ol230 Warm105 Warm220 Cool115 Co ol240 Warm125 Warm445 Neutral450 Warm435 Cool440 Neutral335 Warm340 Warm345 Neutral350 Neutral355 Neutral540 Cool520 Warm525 Warm530 Warm535 Neutral500 Cool505 Neutral310 Neutral300 Neutral305 Neutral320 Cool325 Cool400 Warm405 Warm410 Neutral415 Warm420 Warm425 Cool430 Cool215 Cool220 Cool205 Cool200 Neutral245 Cool225 Cool230 Warm235 Neutral240 Warm250 Warm330 Neutral455 Warm105 Warm100 Warm135 Neutral110 Co ol115 Co ol130 Coo l125 Warm120 Neutral515 Warm510 Neutral350 Bisque (Cool)360 Bisque (Neutral)450 Suède (Neutral)220 Buff (Cool)510 Suède (Cool)110 Ivoire (Cool)500 Suède (Warm)260 Bisque (Neutral)310 Bisque (Cool)420 Bisque (Neutral)410 Bisque (Warm)460 Suède (Warm)140 Ivoire (Neutral)250 Bisque (Warm)210 Buff (Neutral)320 Bisque (Warm)330 Bisque (Neutral)230 Buff (Warm) 090 Porcelaine I (Neutral)450 Suède (Neutral)550 Suède (Cool )540 Suède (War m)350 Bisque (War m)355 Bisque (Cool)360 Honey III (War m)370 Bisque (Cool)555 Suède (Neutral)560 Suède (Cool )130 Porcelaine d’Ivo ire I (Neutral) 150 Ivoire (Warm)210 Clair II (Neutral)220 Buff II (Cool)320 Amande III (Ne utral)440 Bisque (Cool )520 Suède (Warm)530 Suède (Cool)470 Suède (Cool)100 Porcelaine Délicate ICool)500 Suède (War m)510 Suède (Cool)205 Neutrale II ( Warm)120 Ivoire (Neutral)310 Bisque II (Cool)340 Nu III (Neutral)410 Bisque (Warm)420 Bisque (Neutral)430 Bisque (War m)460 Suède (War m)140 Ivoire (Warm)230 Ecru II (Warm)240 Rose Clair II (Neu tral)315 Wheat II (Warm)345 Sand III (Neutral)500 Suède (War m)210 Buff (Neutral) 220 Buff (Cool)160 Ivoire (Warm)110 Ivoire (Cool)90 Ivoire (Neutral) 95 Ivoire (Warm)250 Bisque (Warm)310 Clair 30 (Cool)330 Bisque (Neutral) 260 Bisque (Neutral) 410 Bisque (Warm)420 Bisque (Neutral) 430 Doré 30 (War m)460 Suède (Cool )140 Porcelaine 20 (Coo l)230 Porcelaine 40 ( Cool)240 Clair 10 (Cool)255 Clair 20 (Neutral Cool) 320 Clair 25 (Warm)340 Clair 35 (Neutral) 350 Doré 10 (Neutra l Warm) 360 Doré 20 (Warm)370 Doré 25 (Warm)550 Suède (Cool )010 Cool Porcelaine (Cool)015 Neutral (Neutral) 013 Cool (Cool)009 Light Neutral (Neutral) 02 Natural Blond (Cool)08 Sweet Honey (Ne utral) 04 Golden Sand (Neutral) 45 Warm (Warm)05 Radiant Tan (Neutr al) 01 Nude Vanilla (Neut ral) 025 Soft Beige ( Warm)012 Sunny Amber (War m)016 Real Suède (Cool )03 Cream Beige (C ool)035 Fresh Almond ( Warm)INTENSITY 1INTENSITY 2INTENSITY 3INTENSITY 4INTENSITY 5COVERAGEFINISHSHADESRES ULTSSPFSPF 2315 ShadesOil-free, Paraben-free, Antioxidant ProtectionNatural RadiantLight25 ShadesSPF 27Up to 12H LiftingMedium to FullRadiant35 ShadesSheer to FullSoft MatteMulti-tasking, Foundation & Powder in OneN/AFullMatte50 ShadesOil-free, Fragrance-free, Transfer-resistant, BreathableSPF 15 N/AOil-free, Fragrance-free, Transfer-free, LongwearVelvet MatteFull22 ShadesMedium BuildableNatural Glow30 ShadesSerum-infused, Transfer-resistant LongwearSPF 27FOUNDATION FINDER01 02 03YOUR PERFECT SHADE. YOUR PERFECT COVERAGE. YOUR FL AWLESS FINISH.What foundation do you CURRENTLY WEAR?What DO YOU LIKE about it?What would you LIKE TO CHANGE about it?SKIN FEELS GOODHydrating skin tintRÉNERGIE LIFT MAKEUPLifting & hydratingDUAL FINISHFoundationpowderTEINT IDOLE ULTR A WE ARTEINT IDOLE ULTR A WE ARCARE & GLOWUp to 24h longwear24h healthy glowTEINT IDOLE ULTRA STICKPortable, ultra-versatileTEINT IDOLEULTRA WEARALL OVER CONCEALERAVAILABLE IN 24 SHADESPerfect match and two additional shade options in under ve minutes! For a client who prefers a full-touch experience and loves the idea of technology narrowing down the shades for them based on their skin tone, undertone, and Shade Finder’s algorithm.beauty techmakeup checkup experienceCOMPLEXION FAN TOOLS FOUNDATION FINDER TOOLTo achieve a awless complexion, foundation & concealer go hand in hand. Use your foundation fan tool to easily shade-match your client and narrow down to the three best shades. Once you select your client’s preferred shade, use your concealer fan tool to nd a concealer to match.FALL ‘24 MAKEUP CHECKUP37Scan for digital Foundation Finder
build the BASKETWITH THE MAGIC OF THREEBUILD THE RELATIONSHIPNow that you’ve completed your client’s complexion routine by finding their perfect bronzer shade, be sure to stay in touch to keep them in the know of any complexion products that may elevate their complexion routine.All Over Concealer to conceal, correct, and highlight for a flawless complexion.Skin Transforming Bronzer for instant, sun-kissed skin. Teint Idole Ultra Wear is the perfect partner to perfect skin before bronzer. BUILD THE CONNECTIONBUILD THE BASKETSkin Transforming Bronzer is perfect for the client looking for instant sun- kissed skin and a bronzed glow. Or simply wants to add warmth & shape to their complexion routine.
skincare launches
LAUNCHES - SKINCAREFALL ‘2438TONIQUE CONFORT“A re-hydrating, comforting alcohol-free toner with 99% pure rose water.”HYDRA ZEN CREAM “A skin soothing & plumping cream that immediately moisturizes, boosts radiance, hydrating skin for up to 48 hours.”RÉNERGIE H.C.F. TRIPLE SERUM EYE“Visible eye-lift effect in a triple dose eye serum.”
Behind the ProductHow to ApplyMorning and night, dispense one pump onto your ngertips & mix together. Press and lift under eyes, over crow’s feet, over upper lids and above the brows. HOW TO APPLYLightweight, fast-absorbing and non-greasyTEXTUREFALL ‘24 LAUNCHES - SKINCARE39NEW“Visible eye-lift effect in a triple dose eye serum.”“Let me treat you to our Luxury Anti-Aging Massage.”$95.00 | 0.67 FL. OZ.• Fine lines around eye area -31%• Pufness under eye -15%• Crow’s feet -12%• Upper eyelid drooping -8%• Radiance +13%CLINICAL RESULTS1Three incompatible ingredients united in one triple dose. Each serum is held in separate chambers to maintain potency & stability and freshly mixed with each pump. TRIPLE-CHAMBER PACKAGING1Visible results from clinical study on 89 U.S. women over 8 weeks
What’s the dierence?key ingredientsKnown to plump, tighten, smooth & restore expression lines and wrinklesKnown to visibly reduce dark spots, brighten skin appearance, and smooth the look of ne lines and wrinkles.A mix of essential fatty acids known to help nourish, strengthen the skin barrier around the eyes & depuff.Balances skin barrier, strengthens lashes, reduces pufnessStrengthens skin barrier, plumps & tightens, de-puffsSmooths, brightens, diminishes wrinklesHYALURONIC ACID + SNK PEPTIDEVITAMIN C + NIACINAMIDEVITAMIN FGÉNIFIQUE EYE LIGHT-PEARL™RÉNERGIE TRIPLE SERUM EYEABSOLUE REVITALIZING EYE SERUMRÉNERGIE TRIPLE SERUM FACERÉNERGIE TRIPLE SERUM EYERÉNERGIE EYE CREAMRÉNERGIE H.P.N. 300-PEPTIDECREAMthe rénergie routine
USING YOUR CONSULTATION GUIDELAYERING WITH EYE CREAMS: THE WHY BEHINDScan for Digital Accesscreate a skincare experienceUse your Consultation Guide to show your client options in eye care and introduce them to our Rénergie H.C.F. Triple Serum Face and ICONIC Rénergie H.P.N. 300-Peptide Cream if they’ve never experienced it.Our clinical studies when used as directed show powerful results in all of our eye serums & eye creams. Your clients eye area concerns, ingredients, level of hydration and texture should all be considered when co-creating their eye care routine. All skin types due to their lightweight feelHumectants draw moisture inLightweight textureHigher concentration of powerful ingredients to target specic concernsPowerful ingredients to target skin concernsVary in textureOcclusives & emollients seal moisture inSkin type preferences may varyFALL ‘24 EXPERIENCE - SKINCARE41VS.VS.VS.VS.eye serumseye creamsdoes layering offer more benefits?
USING YOUR CONSULTATION GUIDELAYERING WITH EYE CREAMS: THE WHY BEHINDBUILD THE CONNECTIONBUILD THE BASKETBUILD THE RELATIONSHIPADVANCED SKIN IMAGING SYSTEM POWERED BY TECHRénergie H.C.F. Triple Serum Eye is perfect for clients looking for help with lines & wrinkles, dark circles and pufness who want an eye-lift effect. Now that you’ve matched the perfect eye care routine for your client, stay in touch with them and offer them to come and see you again. LINK CROSSTeint Idole Ultra Wear All Over Concealer or Teint Idole Care & Glow Concealer can be the perfect partner in complexion to help conceal dark circles, smooth and perfect the eye area. build the BASKETSkin screen zooms in to 12 skin parameters. For the eyes, we measure crow’s feet, under-eye bags, and dark circles. After three quick photos, you’ll have instant, research-backed information about your client’s skin with stunningly clear skin images to help you more precisely recommend solutions. Your clients will be amazed by all they’ve learned about their skin! *Select stores; ask your ste/stcTo seal in hydration, add additional ingredients of Caffeine & Linseed extracts for de-puffing, smoothing wrinkles and firming benefits, and layer Rénergie Eye Cream over top. beauty tech skin screen
Worldwide, Hydra Zen rst launched in 1999 as stress relief for your skin. It has since evolved over the years in numerous stress-relief reformulations to provide the best in ingredients and sustainability. We are the #2 top-selling market in Hydra Zen behind Europe at #1. More recruitment is possible to be #1! FALL ‘24 PINK STORY43
Research has shown when your skin is stressed, there is an increase in your stress hormones. This has an impact on your skin. • You may experience a reduction in:hyaluronic acid leading to dehydration.• You may also experience a weakening ofthe skin barrier that may lead to experiencingmore skin sensitivities such as: inammation,roughness, tightness, or itchiness.• You may also notice your skin looks:uneven or dull.All this can lead to premature skin aging.TIMELEVELSStress InammationHydrationThere’s a reason we used soft pink in our product packaging. Did you know that soft pink tones can create a calming and nurturing atmosphere? Just like these products’ ingredients help soothe stressed skin, they can also psychologically help calm your mind and boost feelings of wellness.Stress is sometimes unavoidable,but you do have control on how to help your skin when you encounter it. the color pinkLANCÔME GOES BEYOND SKIN SOOTHING & HYDRATIONStress is a part of life. We get hit with all sorts of stress internally - mental, emotional, physical, spiritual, poor diet, fatigue AND externally - sun, light from screens & rooms, air pollution, smoke, and sometimes harsh products or over-exfoliation.stress relief forYOUR SKIN did you know?
Behind the ProductNEWFALL ‘24 LAUNCHES - SKINCARE45$57.00 | 1.7 FL. OZ. Use daily morning and night. Apply a dime-sized amount onto face & neck and massage in until absorbed. Follow with sun protection.HOW TO APPLYALSO AVAILABLE IN AN OIL-FREE OPTIONRich, creamy & enveloping.TEXTURE1Clinical test with 28 women after 24 hours. 2Based on a four-week clinical study of 79 women. 3We consider ingredients to be natural origin if it is un-changed from its natural state or has undergone processing yet still retains more than 50% of its molecular structure from its original natural source.Hydra Zen Cream is perfect for normal & dry skin types, including sensitive skin.Hydra Zen Gel-Cream is oil-free and perfect for combination & oily skin types, including sensitive skin. • Decrease in redness -45%• Smoother +30%• More radiant +25%• Skin tone evenness +24%• Plumpness +17%CLINICAL RESULTS2After 4 weeks:“A skin soothing & plumping cream that immediately moisturizes, boosts radiance, hydrating skin for up to 48 hours1.”
key ingredientsKnown to promote surface cell renewal, provide moisture and reduce inammation.Known to work as an antioxidant while soothing & brightening the skin. A powerful humectant known to provide intense hydration and plumping to the skin.Known to help prevent water loss, hold in moisture, providing hydration, smoothness and softness to the skin.CENTIFOLIA ROSE EXTRACTBISABOLOLHYALURONIC ACIDJOJOBA ESTERS & SUNFLOWER SEED WAXwhat’s new? NEW & IMPROVED FORMULA+ 3x Hyaluronic Acid+ Biotech Bisabolol+ 48H Lasting Hydration+ Corrects Signs of Aging & Stress+ 90% Natural Origin IngredientsFORMULATED WITHOUT MINERAL OIL, PARABENS, SILICONES, OR PHTHALATES. DERIVED FROM 90% NATURAL ORIGIN3 INGREDIENTS AND VEGAN.BIOTECH & GREEN CHEMISTRY
NEWFALL ‘24 LAUNCHES - SKINCARE49 $39.00 | 6.7 FL.OZ. $59.00 | 13.5 FL.OZ. Silky, milk-like texture.Day & night after cleansing and before essence, serums or moisturizer. Pour into palm of hands or on a cotton round and press into skin.HOW TO APPLYTEXTURE• Instantly hydrates for up to 24H1• Achieve up to 92% more skin barrier recovery in one hour2 compared to bare skin alone• Skin feels comfortable & soothed 94%• Skin feels softer 91%Self-Assessment Results3CLINICAL RESULTS1Clinical study on 24 women, after 24 hours 2Clinical Study on 28 women, after one hour 3Based on multi-ethnic self-assessment results in a four-week consumer study of 167 women 4We consider ingredients to be natural origin if it is unchanged from its natural state or has undergone processing yet still retains more than 50% of its molecular structure from its original natural source“A re-hydrating, comforting alcohol-free toner with 99% pure rose water.”Behind the Product
what’s new?BIOTECH & GREEN CHEMISTRYkey ingredientsKnown to help with instant & long-lasting moisturization, improve suppleness, and strengthen the skin-moisture barrierpreventing water loss.SQUALANEFORMULATED WITHOUT SILICONE, ALCOHOL, MINERAL OIL, PARABENS, EDTA, ARTIFICIAL COLORANT. MADE WITH 97% NATURAL ORIGIN4 INGREDIENTS.A powerful humectant known to provide intense hydration and plumping to the skin.HYALURONIC ACIDObtained via sustainable water-steam distillation of owers and is known to promote surface cell renewal.99% PURE & NATURAL CENTIFOLIA ROSE WATERVS.NEW & IMPROVED FORMULA+ Hydration-level 130%+ 24H hydration+ Reduces sensitivity+ Restores moisture barrier+ For dry and sensitive skin+ Less plastic -11% ; 24 tons ofplastic saved every year!
absolue launches
FAL L‘24LAUNCHES - SKINCARE - ABSOLUE50ABSOLUE EYE CREAMABSOLUE ROSE 80 ESSENCE-IN-LOTION ABSOLUE ROSE 80 EMULSION“A luxurious eye cream that helps reduce under-eye bags, wrinkles and improve skin smoothness.”“A hydrating toning lotion with 80% rosewater for more radiant looking skin that feels smoother and suppler.”“A lightweight lotion-like formula with rosewater & rose extracts for improved firmness, elasticity & visibly refined skin.”
51FALL ‘24 LAUNCHES - SKINCAREMelting, buttery textureTEXTURENEWHOW TO APPLYUse daily, morning and night. Take a small amount and dab several small pearls under eye to brow bone. Gently smooth on from inner to outer corners.$165.00 | 0.67 FL. OZ. golden eye tool wrinkle smoothing massageCLINICAL RESULTSVisibly Improve 6 Eye Parameters in 4 weeks:• Under-eye bags -26%2• Under-eye wrinkles -19%2• Wrinkles between eyes -17%2• Crow’s feet wrinkles -16%2• Fine lines visibility -7%3• Skin smoothness +5%3BENEFITSResults After 1 Application1:• Tonicity +43%• Firmness +22%1Based on clinical instrumental test on 41 women after 1 application. 2Based on clinical testing on 53 women after 4 weeks. 3Based on clinical testing on 41 women after 4 weeks. “A luxurious eye cream that helps reduce under-eye bags, wrinkles and improve skin smoothness.”After applying several small pearls around eyes:• Use the flat side of the tool to smooth undereye, crow’s feet and lower eyelid• Use the round side to massage above andbelow the eyes in a continuous gliding motion*GWP with Absolue Eye Cream purchase.While supplies last.
key ingredientsA new ingredient from Absolue that was discovered with support of Articial Intelligence and recreated through a biotech process. This ingredient is a peptide molecule that was selected for its wrinkle smoothing benets. Developed by L’Oréal and originally derived from sugar, it is known to help increase skin rmness and tone.Exclusive to Lancôme, the Perpetual Rose™ is grown on the Plateau Valensole in the South of France and is hand-harvested with care in the early morning when the owers begin to bloom. The Perpetual Rose™ blossoms in almost every season – a symbol of vitality. ABSOLUE PERPETUAL ROSETMBIOTECH PEPTIDEPRO-XYLANETMFORMULATED WITHOUT PARABENS, PHTHALATES, MINERAL OIL, SULFATESwhat’s new? VS.NEW & IMPROVED FORMULA+ Biotech Peptide: Sustainableextraction process+ Improved results on 6 eyeconcerns vs. 3 eye concerns+ Absolue Perpetual RoseTM:Organic & sustainably cultivated
FALL ‘24 LAUNCHES - SKINCARE53 Silky, cushiony lotion-like texture that transforms into a refreshing liquid upon application.Use daily, morning and/or night after cleansing. Pour several drops into the palm of your hand or onto a cotton round. Press onto face and neck. 1Based on consumer self-assessment results in a 4-week consumer study with 103 women. $155.00 | 5.0 OZ.NEWTEXTUREHOW TO APPLYSELF-ASSESSMENT RESULTS1• Skin feels smoother 90%• Skin looks more radiant, brightened, luminous, glowy 89%• Skin feels soothed, suppler, fresher 87%BENEFITSIn one week1:Skin feels smoother, soothed, complexion looks fresh.“A hydrating toning lotion with 80% rosewater for more radiant looking skin that feels smoother and suppler.”
VS.+ Absolue Perpetual RoseTM+ Pro-XylaneTM+ Improved results+ Premium Packaging+ Organic and sustainably cultivated rosesNEW & IMPROVED FORMULAkey ingredientsA luxurious blend of Damascena Rose water, Perpetual RoseTM Extract, Centifolia Rose Extract and Damascena Rose Oil, this forms the highest concentration of rose-derived ingredients in the Absolue collection. Known to help hydrate, soothe and refresh the skin. Known for its ability to enhance moisture retention to help hydrate and visibly plump skin appearance.Developed by L’Oréal and originally derived from sugar, it is known to help increase skin rmness and tone.PRO-XYLANETM80% ROSE WATER & ROSE BLENDHYALURONIC ACIDFORMULATED WITHOUT PARABENS, PHTHALATES, MINERAL OIL, SULFATESwhat’s new?
“A lightweight lotion-like formula with rosewater & rose extracts for improved firmness, elasticity & visibly refined skin.”FALL ‘24 LAUNCHES - SKINCARE55 Milky, lightweight, fresh texture. Morning and/or night after cleansing, toning, and serum. Dispense 1-2 pumps onto ngertips and blend. 1Based on clinical testing after four weeks on 51 women.$200.00 | 3.4 OZ..NEWTEXTUREHOW TO APPLYCLINICAL RESULTS1Visibly Improve 7 Skin Parameters in 4 weeks:• Skin Texture -22%• Radiance +21%• Firmness +17%• Fine Lines -17%• Elasticity +16%• Pores -16%• Jowl Sagging -13%
key ingredientsA luxurious blend of organic and sustainably cultivated roses: Rose Damascena Water, Rose Damascena Oil, and Perpetual RoseTM Extract. Known to help hydrate, soothe, and refresh the skin. Developed by L’Oréal and originally derived from sugar, it is known to help increase skin rmness and tone.Known to help hydrate, rene and soothe skin.A L’Oréal-developed derivative of salicylic acid known for its gentle exfoliating action.PRO-XYLANETMNIACINAMIDELHA (CAPRYLOYL SALICYLIC ACID)ROSEWATER & ROSE EXTRACTSFORMULATED WITHOUT PARABENS, PHTHALATES, MINERAL OIL, SULFATES.Milky, lightweight, fresh texture.what’s an emulsion?how can you use it?It’s the mix of two liquids that are typically not able to be mixed like oil & water. This formula has rose water, rose oil, jojoba and shea butter extracts combined and emulsied together for one efcacious formula. This lightweight formula is formulated with a breakthrough, triple patented innovation called Micro-Diffusion Technology, that helps enhance absorption for faster penetration into the skin.• As a middle step in your skincare routine after cleansing, toning,and applying your serum.• Added to your routine for extra hydration and/or as an additionalproduct to target anti-aging concerns.• Daily as a lightweight lotion for combination or oily skin types.
CREATE A GOLDEN EXPERIENCEScan for digital accesscreate a skincare experienceUse your Consultation Guide to show your client options in Absolue and introduce them to our ICONIC Absolue Soft Cream if they’ve never experienced it.Premium skincare clients will sometimes choose to use ALL products within the category or be selective in the ones that meet their skin needs. No matter the selection, this is the order of use for all products. Use this to help guide your clients through their Golden Routine. FALL ‘24 EXPERIENCE-SKINCARE57ABSOLUE ROSE 80 ESSENCE- IN-LOTIONABSOLUE ROSE 80 EMULSIONABSOLUE THE SERUMABSOLUE EYE SERUMABSOLUE EYE CREAMABSOLUE SOFT CREAMUSING YOUR CONSULTATION GUIDE
BUILD THE CONNECTIONBUILD THE BASKETBUILD THE RELATIONSHIPAbsolue skincare is perfect for clients looking for help with skin surface cell renewal to help reveal skin that looks smooth, rm, brightened and plumped with moisture. Now that you’ve matched the perfect eye care routine for your client, stay in touch with them and offer them to come and see you again. LINK CROSSTeint Idole Ultra Wear All Over Concealer or Teint Idole Care & Glow Concealer can be the perfect partner in complexion to help conceal dark circles, smooth and perfect the eye area. To protect their premium investment, offer them UV Expert Defense SPF 50+. build the BASKETHelp clients narrow down their skin priorities. The youth nder pen analyzes 6 common skin concerns: wrinkles, hydration, rmness, spots, redness and texture. During a 10-minute consultation, your client will get to know theirskin strengths, plus areas that need a little more attentionin order to reach their skin goals. *Select stores; ask yourste/stcbeauty tech youth finder
fragrance & holiday
FAL L‘24LAUNCHES - FRAGRANCE & HOLIDAY60LA VIE EST BELLE L’ELIXIRFRAGRANCE REFILLSHOLIDAY BEAUTY BOX“A bold elixir with raspberry, violet leaf and cocoa butter.”“For next time, let me show you the refill that goes with your full-size bottle. It saves you money and is better for the environment.”“Get 9 full size Lancôme favorites for less than the price of a serum!”
“I wanted this bottle to be a seductive piece of jewelry with a very modern happy attitude. It’s a vision about life!”Susan Dalton, designerFamily Warm-Floral + FruityTop Notes Raspberry Accord & Bergamot Middle Notes Violet Leaf & Rose AbsoluteBase Notes Cocoa Butter & CedarwoodFor the first time, We teamed up with a new duo of perfumers to create this bold and unexpected, long-lasting juice.Antoine Maisondieu nds his inspiration in everything around him that triggers an emotion: a piece of music, a book, a lm, or a person. Notable works: Tom Ford Velvet Orchid, Prada Paradoxe, Valentino Donna Born in RomaChristophe Raynaud works with ambery raw materials, but he has a particular liking for the violet, “a little ower with a lot of character and facets”, which inspired his daughter’s name. Notable works: Good Girl Blush, Pacco Rabbane 1Million, YSL Myself FALL ‘24 LAUNCHES - FRAGRANCE61Behind the ProductNEWL’ELIXIRTHE BOTTLE$35 0.34 FL. OZ. | $94 1.0 FL. OZ. $132 1.7 FL. OZ. | $165 3.4 FL. OZ.REFILL AVAILABLE 2025“A bold elixir with raspberry, violet leaf and cocoa butter.”
WHERE IT WHEN YOU WANT TO FEELLa vie est belle: the Warm Floral collectionIris, Patchouli,Spun Sugar& VanillaMandarin, Iris,BourbonVanilla& CoconutSurrounded byhappiness every day.Complimentsguaranteed!It’s refillable! Like you’re on a tropical vacation.Sophisticated and unforgettable in every moment. Bold and captivating. The spotlight’s on you!Fig, Blackcurrant,Rose, Jasmine,10X Iris, Patchouli& VanillaRaspberry, Violet Leaf, Cocoa ButterGet Ready With Me & The Collection+CRISP+TROPICAL+SWEET +FRUITYICONIC LA VIE EST BELLE EDPSOLEIL CRISTAL IRIS ABSOLU L’ELIXIRFinally, the captivating sensuality of its trail emerges with a combination of soft, woody Virginian Cedarwood and a twist of rich, leathery notes.The heart reveals a light of a precious floral blend with green, earthy Violet Leaf and Rose Absolute.COCOA BUTTER ABSOLUTE VIOLET LEAF ABSOLUTEOpening with bold and vivid notes of Raspberry Liquor enlightened by crisp Calabrian Bergamot Elixir denitely grabs your attention. LIQUOROUS RASPBERRY ACCORDkey ingredients
When you smell a fragrance directly out of the bottle, you’ll only get the top notes, which are stronger and evaporate quickly. That’s the reason you should encourage clients to at least try it from a blotter like this…Once you and your client decide on their favorite, nothing can replace the essential skin test to show if a new fragrance is right for them. You have to smell it on your skin. The heat and your skin’s natural oils allow it to go through its full life cycle to a much deeper extent. FALL ‘24 EXPEREINCE - FRAGRANCE631. Hold the blotter from one end, be careful not to touch the other sidewith your ngers.2. Next, spray the fragrance downward and pass the blotter through thecloud for more precise results.3. Give it a moment to dry then...hold the blotter about an inch from your nose.4. Close your eyes, wave the blotter under your nose, inhale, then pull the blotter away.5. With your eyes closed, try to pick out the notes you are smelling – do you seeyourself wearing this scent?6. Then, feel free to refer to the blotter regularly to test its life cycle.THE ESSENTIAL SKIN TESTCheck out the DOs and DON’Ts of Fragrance
First, let’s nd the fragrance collection that’s your style. We have three options: Is your floral style Warm, Fresh, or Spicy? We might need some more information if this is a gift. Flip over to dive further and discover their fragrance match.Pick your + preference found in the fragrance nder.Fragrance can instantly change your mood. How do you want to feel when you spritz on your Lancôme fragrance? IDÔLE | FRESHTRÉSOR | SPICYLA VIE EST BELLE | WARMIDÔLE REFILLLA VIE EST BELLE REFILLFRAGRANCE FINDERbaseWhite MusktoptoptopmiddlemiddlemiddlebasebasebaseIDÔLE eau de parfumICONIC LA VIE EST BELLE eau de parfum+ ENERGIZING+ FRUITY+ WARM+ CLEAN + SWEET + LUMINOUSEau de ToiletteLa Nuit TrésorTRÉSOR eau de parfumSoleil Cristal Iris Absolu L’El ix irNectar NowtopBright CitrusBergamot Rose Rose ConcentrateGreen Shincha Tea Caramel Popcorn White OrchidCedarwoo d & PatchouliBourbon Vanilla VanillamiddleRose & JasminetopPrecious Iris, Jasmine & Orange BlossomMandarinWhite IrisBourbon Vanilla & CoconutRaspberr y Accord & Bergamot Violet Leaf & Rose Absolute Cocoa Butter & Cedarwood Fig & BlackcurrantRose Damasc ena Oil & Jasmine10X More Iris, Patchouli & Vanill amiddlePatchoulibaseSpun Sugar &Sensual Vanilla0102FIND YOUR COLLECTION.First let’s find the fragrance collection that’s your style, we have 3 options: Is your FLORAL S TYLE Warm, Fresh, or Spicy? FIND YOUR TWIST!What do you prefer from the below +OPTIONS03Are you shopping for yourself or for someone special? We might need some more information if this is a gif t, flip over to dive further and discover their fragrance match.topRose & Apricot BlossomLychee & Raspberr yDamascena RoseVanilla Orchid & PralinemiddleLilac & PeachbaseSandalwood & Musk+ TROPICAL+ SWEET + CRISP + FRUITYWith sustainability in mind, Lancôme offers refillable perfumes for more responsible living.STEP 1: FIND YOUR COLLECTIONSTEP 2: FIND YOUR TWISTSTEP 1: FLIP OVER YOUR FINDERSTEP 2: PICK THE MOODWATCH ME! Client shopping for self.WATCH ME! Client shopping for gift.Scan for digital access
FALL ‘24 EXPERIENCE - FRAGRANCE65
LOW RES VISUALConnect with your VIP La vie est belle clients:BUILD THE CONNECTIONBUILD THE BASKETBUILD THE RELATIONSHIP“Since you are one of my VIP La vie est belle clients, I want you to be the rst to know about our new fragrance called Elixir...”Follow up with them: After two days, say thank you. After two weeks, check in. After two months, invite them back for an experience.CROSS LINK“You can’t help but smile when you wear L’Absolu Rouge, an ultra-creamy moisturizing lipstick to complete your look.”“When you layer Elixir with La vie est belle body lotion, you get a long-lasting, more complex scent that makes you happy all day.”build the BASKET
FALL ‘24FRAGRANCE - LAUNCHES67“For next time, let me show you the refill that goes with your full-size bottle. It saves you money and is better for the environment.”Unless they’ve purchased a refill in the past, most clients aren’t aware of Lancôme’s commitment to sustainability and the offer of fragrance refills. It’s up to you to teach them at first purchase. Q Is the fragrance refill as fresh as the original bottle?AYes! Same perfume, same scent, same freshness.Q If I buy a refill today, what’s the shelf life? Q Does the refill cost the same as my original fragrance? Q What’s in it for me if I buy the refill?Q Does buying the refill really help the environment?A To encourage you to take part in Lancôme’s commitment to sustainability, we offer refills at a discounted price in comparison to the original bottles. A Besides taking part in helping the environment, you’ll save up to 50% off the price of a full-size [1.7 OZ.] bottle. It’s also good for your wallet. A Yes! By putting less waste back into the environment, you help save the planet.AThe shelf-life of a refill is two years unopened. Store it in a cool, dark place to get the best lifespan out of it. -50%-4 6% - 3 9%-38% -50% plastic & cardboardglasswater footprintcarbon footprintcost value FRAGRANCE REFILL FAQhow refills help you & the environment*Based on product life cycle assessment of 1 Refillable bottle 50mL + 1 Refill bottle 3.4oz vs 3x 1.7oz bottles
1. BUILD THE CONNECTION2. BUILD THE BASKET3. BUILD THE RELATIONSHIPUse your Fragrance Finder to select the Client’s fragrance collection and Show 2. Once they’ve decided on the fragrance they want to purchase, introduce the fragrance rell at the same time. Offer options, share your expertise and close the sale. Teach them about fragrance layering or build a makeup look to compliment their mood.Add them to your clientele system and stay in touch to inspire loyalty. Mark the date they’ll need to replenish their favorite fragrance and call them in advance to remind them about the savings when they buy the rell. “For next time, let me show you the refill that goes with your full-size bottle. It saves you money and is better for the environment.”“I see it’s almost time to grab another bottle of your favorite Lancôme fragrance! I have a refill available for you that will save you money and is better for the environment.”*It’s OK if they don’t purchase the refilltoday. You put it in their mind ‘for nexttime’ that’ll make step #3 easier.*FRAGRANCE REFILL FAQ
HERE’S WHAT YOU GETFALL ‘24LAUNCHES - BEAUTY BOX69“Get 9 full-size Lancôme favorites for less than the price of a serum!” A $650 VALUE FOR $79It’s the most wonderful time of year when Lancôme’s Beauty Box is here! Cream-to-foam cleanser. Purifying & gentle.$38.00 valueHighly pigmented & long lasting. $220.00 valueRadiance boosting.$89.00 value for 1.0 fl ozConditiong lash & mascara primer.$30.00 valueHydrating & brightening. $82.00 valueLengthening & dening. $34.00 valueReduce sagging & wrinkles.$48.50 valueUp to 12H comfort & soft matte nish.$35.00 valueGentle & effortless.$39.00 valueBright iris & warm vanilla.$35.00 valueCRÉME RADIANCE FULL SIZE! EXCLUSIVE 12 PAN EYE SHADOW PALETTEADVANCED GÉNIFIQUE FACE SERUM FULL SIZE! CILS BOOSTER XLFULL SIZE! ADVANCED GÉNIFIQUE EYE CREAM FULL SIZE! DÉFINICILS HIGH-DEFINITION MASCARA FULL SIZE! RÉNERGIE H.P.N. 300-PEPTIDE DAY CREAML’ABSOLU ROUGE INTIMATTE SOFT MATTE LIPSTICK UNSPOKEN FULL SIZE! BI-FACIL DOUBLE ACTION EYE MAKEUP REMOVER FULL SIZE! LA VIE EST BELLE EDP REFILLABLE PURSE SPRAY FULL SIZE!
BEGIN WITH SKIN PREPCleanse: Créme RadianceApply: Advanced Génifique Serum, Eye Cream and Rénergie H.P.N. day cream.COMPLETE EACH LOOK with Cils Booster XL, Définicils Mascara, L’Absolu Rouge Unspoken Feelings and a spritz of La vie est belle. Guide to the holiday eye palette: Soft NudeFrenchRosePink GlamTender FeelCocoa BurstNight SkyDazzlingFireworksFantasy WhisperDream SeekerDiamond SparkleCelestialMoonShimmeringGold1. NATURAL LOOK2. LEVEL UP DAY LOOK3. HOLIDAY LOOKEyes+ Lids: French Rose+ Crease: Celestial Moon; deepen the crease with Diamond Sparkle+ Inner Corners: Soft Nude+ Tightline: Night SkyCheeks L’Absolu Rouge Intimatte in Unspoken FeelingsEyes+ Lids: Dream Seeker+ Crease: Tender Feel+ Inner Corners: Pink Glam+ Soft Wing & Lower Lash Line: Night SkyCheeks Mix Tender Feel & Fantasy WhisperEyes+ Lids: Dazzling Fireworks+ Center Lids: Fantasy Whisper+ Crease: Cocoa Burst; deepen crease with Night Sky+ Soft Wing & Lower Lash Line: Night SkyCheeks Fantasy Whisper on cheeks & Dream Seeker as highlight
Look for this “iconics” icon designating an iconic product in your online & ofine training materials.
FAL L‘24 ICONICS72LANCÔMEiconicsintroductionrecognizable results-proven productssought-after,are the mostthat deserve anScan to view the Best of Lancôme
meup &
4.7FALL ‘24 ICONICS - MAKEUP & FRAGRANCE74LA VIE EST BELLELASH IDÔLEBRIGHT IRIS & WARM VANILLA“A warm, sweet-floral fragrance with notes of precious iris, spun sugar and vanilla.”“Let me show you a way to make your fragrance last all day.”“A lash-extension effect mascara that lifts & lengthens for clean, fanned–out volume.”LASH LIFTING & VOLUMIZINGFULL COVERAGE & NATURAL MATTE FINISH“Our thinnest, breathable, full-coverage foundation for a flawless matte finish.”“Let’s find your perfect shade with our Makeup Checkup”“Let’s try it on and reveal your best lashes with our Express Mascara Demonstration.” TEINT IDOLE ULTRA WEAR
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4.7FALL ‘24 ICONICS -SKINCARE76ADVANCED GÉNIFIQUERÉNERGIE H.P.N. 300-PEPTIDE CREAMABSOLUE SOFT CREAM“A skin barrier strengthening serum for healthy, radiant, younger-looking skin in 7 days.” “Let me treat you to our signature Glow Refresh Massage.”“A lifting, firming, wrinkle and dark-spot reducing peptide cream that helps skin appear restructured as if it were younger.” “Let me treat you to our Luxury Anti-Aging Massage.” BRIGHTENING & REVITALIZING“A luxurious cream that visibly brightens, firms & hydrates skin for up to 24 hours.”“Let me treat you to our Luxury Anti-Aging Massage.”REDUCE SAGGING & WRINKLESRADIANCE BOOSTING