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GREETINGS FROM THE STATE ADVISORI would like to extend a warm welcome to everyone attending the MissouriDECA Fall Leadership Conference! The marketing field is a thrilling domainfor work, study, and adventure. Our organization is navigating a period ofsignificant evolution, coinciding with larger membership numbers andrecord breaking accomplishments.During this time, I hope we can explore our "Gateway to Greatness" as youconnect with fellow peers and business professionals. Your demonstratedpassion for Marketing, Finance, and Hospitality and Management will propelyour ambitions within DECA. You will have the chance to prepare for futureDECA events and learn from industry experts to enhance your marketingskills. Embrace this opportunity as you strive to reach your personal andprofessional aspirations.Before I conclude, I want to express a heartfelt THANK YOU to Missouri’sDECA Advisors. Your vision, dedication, and hard work have created a Legacyof Excellence that we aim to uphold for the next 77 years of Missouri DECA.MO DECA could not achieve what we do without your invaluable leadership.I extend my deepest respect and gratitude to each of you.Hosting FLC in St. Louis is an exhilarating adventure. I hope that MissouriDECA is helping you discover your “Gateway to Greatness” in ways you neverimagined possible. I encourage you to pursue your dreams and let themguide you into the future. Students, as you represent your family, school, andMissouri DECA, please prioritize your safety and make wise choices.Wishing you all a fantastic conference!Welcome Missouri DECA,Larry AndersMissouri Supervisor ofMarketing Education/Missouri State DECA AdvisorLARRY ANDERSMissouri DECAState Advisor1

GREETINGS FROM THE STATE PRESIDENTWelcome to the Missouri DECA Fall Leadership Conference! We're thrilled tohave you here, ready to dive into the exciting world of marketing, finance,and hospitality. This conference is not just about learning; it's about havingfun, making connections, and exploring your passions with fellow studentswho share your enthusiasm!Get ready for a jam-packed schedule filled with engaging workshops,inspiring speakers, and interactive sessions designed just for you. You'll havethe chance to connect with industry professionals who are eager to sharetheir knowledge and insights, helping you sharpen your skills and preparefor future DECA competitions. This is your moment to shine and discovernew opportunities that can shape your future!As you participate in various activities, remember that this conference is allabout you—your growth, your aspirations, and your journey towardsgreatness. Take advantage of every moment, network with your peers, andembrace the exciting experiences that await you in St. Louis.And let’s not forget the incredible camaraderie that comes from being partof the Missouri DECA family! Share your ideas, cheer each other on, andcreate memories that will last a lifetime. You're not just representing yourschool or MO DECA; you're building friendships and connections that willsupport you throughout your career.So, gear up for your “Gateway to Greatness” at the Missouri DECA FallLeadership Conference! Let your enthusiasm lead the way, and don’t forgetto enjoy every step of this exciting journey. Wishing you all an amazingexperience filled with inspiration and fun!Welcome Missouri DECA,Sivani VasireddyMissouri DECA77th AnnualState PresidentSIVANI VASIREDDYMissouri DECAState President2

SIVANI VASIREDDYPresidentISABEL TOTTVP of Community ServiceLOGAN PETREEVP of AdvocacyTIFFANY CAISONVP of Business PartnershipsAVERY EVANSVP of MembershipPRESLEY PECKVP of Communications3

Zack Sheets has dedicated the last 15 years toeducation as a teacher, coach, and administrator.Most recently he was the Chief of Staff for BaylorUniversity Football. Zack holds a Ph.D. in Leadership and works withWhat Drives Winning, an organization that strives toenhance human performance through a question-based approach that focuses on: characterdevelopment, behavior management, teamdynamics, priority alignment and self-awareness. Heworks hand-in hand with co-founders BrettLedbetter and former University of Florida Women’ssoccer coach, Becky Burleigh consulting with collegeand professional athletes, coaches, educators, andbusinesses. ZACK SHEETSDirector of Team DevelopmentBaylor UniversityKEEP UP & TAG USON SOCIALS@MISSOURIDECA#MODECAFLC20244

CONFERENCE AGENDASUNDAY, OCTOBER 13TH1:45PM2:00-3:30PMTIME EVENT ROOMDVP Candidates Arrive (DECA Blazer & Professional Dress)District Vice President Candidate InterviewsGateway 1Hotel3:00PM4:00-5:00PMAdvisor Meeting/RegistrationKey Distribution by DistrictArch ViewArch ViewDropp Luggage In: Grand Suites I & II (D1-6) & (D7-12)|5:30-6:00PM6:00-7:30PMOpening SessionDinnerGrand BallroomGrand Ballroom7:45-8:45PM9:00-10:30PMDistrict Meetings/DVP Candidate SpeechesDECA Trivia NightGrand BallroomDistrict RoomSee District MeetingKey on Page 6*|10:45PMCurfew (Room Check)Room CheckMONDAY, OCTOBER 14TH7:00AM-2:30AM7:45-8:50AMTIME EVENT ROOMLuggage HoldDVP Election Results | Zack Sheets Keynote SpeakerGrand BallroomBallpark 19:00-9:45AM9:50-10:35AMSession 1Session 2See Room ListSee Room List10:40-11:25AM11:25AM-12:25PMSession 3LunchGrand BallroomSee Room List12:25-1:05PM1:10-1:55PMSession 4Session 5See Room ListSee Room ListNEXT YEARSafe Travels!DepartureJEANS & DECA T-SHIRT|PROFESSIONAL DRESS|Suit Coat, Blazer, or Sport Coat is required.Does not have to be a DECA Official BlazerDress Slacks, Dress Skirt, or Business DressSkirts and Dresses must hit the knee.Collared Dress Shirt and appropriate neckwearor Dress BlouseDress Socks and ShoesBelt if neededPROFESSIONALDRESSJEANS &CONFERENCESHIRTDECA T-SHIRT PreferablyTHE Conference ShirtJeans should be free ofholes and RipsNo ShortsTennis ShoesCasual hats (i.e. baseball caps)Skin-tight or revealing (includingmidriff-bearing) attireSwimwearClothing with printing/pictures that issuggestive, obscene or promotessubstances such as drugs and alcohol.UNACCEPTABLEDURING DECAACTIVITIESSee Student Name Badgefor Table Assignment*|See Page 8 forSeating/Table Assignment*|5See Page 8 for Seating/Table Assignment*Assigned Seating*|

MONDAY, OCTOBER 14THSESSION LOCATIONSROOM SESSION TITLE ID CODEGATEWAY 2Beginning Role Play (sessions 1 & 2)1-BRP | 2-BRPCConcurrent*Shelli RayBlue Springs South DECA Advisor GATEWAY 3What is your DECA Elevator Speech? 3-DESLogan Petree/Avery Evans SAT 77 VP of Advocacy & VP of MembershipGRAND SUITES I & IIBeginning Prep for role play andperform role play (sessions 4 & 5) 4-BRP | 5-BRPCConcurrent*Shelli Ray Blue Springs South DECA AdvisorGRAND SUITES I & IIAdvanced Role Play - BreakingDown a role play (Sessions 1 & 2) 1-ARP | 2-ARPCConcurrent*Kelly Fowler Blue Springs DECA AdvisorGATEWAY 2Navigating College Life3-CDCollegiate PresidentCollegiate State Officer Team GRAND SUITESI & IIAdvanced Prep for role play andperform role play (sessions 4 & 5) 4-ARP | 5-ARPCConcurrent*Kelly Fowler Blue Springs DECA AdvisorLINDBERGHKeynote: What Drives Winning? 1-KN, 2-KN, 3-KNZack Sheets Leadership Director “What Drives Winning”GATEWAY 5The Road to NIL 1-NA, 2-NA, 3-NAJonathon Moberly Dean of the Robert W. Plaster School of Business Columbia College PRESENTERMARKETSTREET ROOMSo You Want to be a State Officer? 1-SAT, 2-SATSivani Vasireddy Missouri DECA 77th State PresidentGATEWAY 1Chapter Officer Training 4-CO, 5-COJill Fannin Springfield Parkview DECA Advisor andAssistant State Officer Advisor BROADWAYMedia Coordination & Team Publication 1,2,3-BluesBrett Barczewski Coordinator, Media Content at St. Louis BluesGATEWAY 1Written Event Tips 1-WT, 2-WT, 3-WTAundrea Hill Springfield Glendale DECA Advisor MARKETSTREET ROOMThe Tourism Industry. Brandingyour Town 3-TTI, 4-TTI, 5-TTITerra Nuzum/Megan BaumColumbia Convention & Visitors Bureau Tourism Sales SpecialistGATEWAY 4The World of NIL Branding 1-NB, 2-NB, 3-NB4-NB, 5-NBJon Stemmle Missouri School of Journalism Chair & ProfessionalPractice Professor, Strategic CommunicationDirector of Operations and Research, MOJO Ad capstone GATEWAY 3Business Card Shuffle: How to Build Networking 4- BCS, 5-BCSJay Sparks Director, Fishman Center forEntrepreneurship | Columbia CollegeGRAND SUITES I& II, BROADWAYSt. Louis Cardinals 3-Cards, 4-Cards5- Cards,Alex Stone/Reggie Whitted Supervisor/Ticket Development LINDBERGHRawlings: Much More thanSelling Baseballs 4-BB, 5-BBLindsey Naber Senior Director of Marketing at Rawlings Sporting Goods DISTRICT ROOMS 1DIST. ROOM|23DIST. ROOM|DIST. ROOM|DIST. ROOM|Salon ASalon BGateway 3456Grand Suite IGrand Suite IILindbergh 789Gateway 2Gateway 4Gateway 5101112Gateway 1Arch View BallroomLaclede 63-Cards in Grand Suites I & II4-Cards & 5-Cards in Broadway

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SEATING ASSIGNMENTS8

SEATING CHARTIMPORTANTTRIVIA:Trivia TableNumbers areIdentified onStudentName Badge9