Marketing Guide : simplebooklet.com

Check Out what these Sellers Thought About Our Marketing Package to Sell their HomeSELLER REVIEWSWe do believe YOU & your needs are uniqueand offer custom plans! Let's connect today!J E N N I F E R R O D G E R S | J E N N I F E R R O D G E R S @ G R E E N K E Y S E L L S M I . C O M | ( 5 1 7 ) - 3 9 8 - 2 5 4 1

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TABLE OF CONTENTCLIENT CARE & COMMUNICATION03 ..............................HIGH-LEVEL MARKETING05 ...........................................07 SOCIAL MEDIA & INTERNET ADVERTISING CAMPAIGNS09 ENHANCED TRADITIONAL MARKETING........................11 BEHIND THE SCENES...................................................MY GOAL IS TO DELIVERTO YOU FULLTRANSPARENCY IN THISPROCESS ALONG WITHTHE HIGHEST POSSIBLEOFFER THE MARKET ISABLE TO GIVE YOUwww.thisisyourhomevalue.comJ E N N I F E R R O D G E R S | J E N N I F E R R O D G E R S @ G R E E N K E Y S E L L S M I . C O M | ( 5 1 7 ) - 3 9 8 - 2 5 4 1

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CLIENT CARE & COMMUNICATIONProfessional photographs for interior, exterior as well asneighborhood featuresfree Staging Consultationcomplete Expert Pricing Consultation that lets you set your own idealpricefree Digital Marketing Campaign to expose your home to morebuyers onlineComplete List of recommended items to be moved, addressed,repaired (if any) to achieve optimal pricingComplete List of reputable vendors to assist with items prior tolisting and during the inspection processTracking of showings along with secure alarm trigger system to keepyour home secured at all timesThe most important person inside a real estate transaction to us is YOU!The goal is simple: EARN your trust, don't expect it!There is NO CANCELLATION FEE ever because you should be 100% SATISFIED or fire us! That simple!The goal is to become your partner during the transaction and our firstgoal will be to position your property in the best possible way so you canavoid costly mistakes and rest assured you are making a good decisionPositioning includes:Communication is a vital part and we are communicating with all of oursellers a minimum of twice a week (Tuesdays & Thursdays) on regularupdates and as needed for offers, feedback that needs attention, etc)J E N N I F E R R O D G E R S | J E N N I F E R R O D G E R S @ G R E E N K E Y S E L L S M I . C O M | ( 5 1 7 ) - 3 9 8 - 2 5 4 103

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HIGH-LEVEL MARKETINGHow is their overall presentation? How are the properties presented? Are videos of the agent and listings available? How is the perceived value in the listing description?How your property is positioned is determining the perceived value of it.A property with poor quality images will be perceived as such and resultin a lower price many times.A WELL POSITIONED PROPERTY WILL INCREASE ITS PERCEIVEDVALUE WHICH IN TURN WILL GENERATE A HIGHER SALES PRICEThis is an essential part on really making sure you are looking at theagent you are thinking about hiring. Professional photography is also not the same for everyone! There arehobby photographers out there and also some truly skilledphotographers. We only work with some of the best photographers in the industry thatunderstand angles, lighting, positioning, etc for optimal presentation.We ensure your property is entered into the MLS under the appropriatecategory so it will pull up in buyers searches. By hiring us you areavoiding mistakes that can cost you thousands of dollars on the bottomline just from our DUE DILIGENCE GUARANTEE alone!J E N N I F E R R O D G E R S | J E N N I F E R R O D G E R S @ G R E E N K E Y S E L L S M I . C O M | ( 5 1 7 ) - 3 9 8 - 2 5 4 105

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SOCIAL MEDIA & INTERNETADVERTISEMENT CAMPAIGNSVideo MarketingComing Soon Advertising Campaigns to generate Buyers foryour home BEFORE it is available on the marketSEO Optimization of your listing descriptionNeighborhood features and infographics for out-of-area buyerscellphone compatibility for all materialsThe National Association of Realtors shared that 77% of buyers areusing Social Media to help find their home, but only 16% of agentsare using social media in their marketing and only 1% of the onesthat social media, use it CORRECTLY!Using social media for marketing correctly involves utilizing pixelsand cookies that will allow to retarget the consumer effectively!Without this the end result is unpredictable and the efforts arebased on wishful thinking and luck!During this phase, your property is being exposed to a mass amountof people through various channels:Don't let the sale of your property be determined by luck! A great agent will cost you just as much as a mediocre one,but will net you much more on the bottom lineJ E N N I F E R R O D G E R S | J E N N I F E R R O D G E R S @ G R E E N K E Y S E L L S M I . C O M | ( 5 1 7 ) - 3 9 8 - 2 5 4 107

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ENHANCED TRADITIONAL MARKETINGCo-Operation in the MLS with all other brokeragese-flyers and e-blasts to agents with property detailsPromotion to the Top 500 Network of Real Estate AgentsCross-Promotion with preferred Lenders for added exposurereverse prospecting search inside our MLS to target agents with activebuyer searchesfeedback requests for all showings to agents for inputinternal property information send to our buyer agents who receivehundreds of leads monthly to assist with matching your home to apotential buyerprint advertisement to capture additional attention channels of potentialbuyersMailer Campaign to nearby homes, move up neighborhoods or downsizeneighborhoodscircle dial to inform (and enlist) nearby residents of the opportunity toplace a friend or family member in a home nearby Most agents using 'modern marketing techniques' will probably try and tellyou that the traditional marketing doesn't work.Adding traditional marketing to your listing is vital to engage the agents thathave been in the business for 20+ years. These agents hold giant databases of qualified buyers (oftentimes children oftheir original clients) and it would be careless to ignore these avenues ofexposure for your listing. Some of the traditional marketing items include:By blending traditional marketing with modern techniques, we are able to putyour property exposure on steroids and gaining you a market advantage thatresults in higher sales prices on average.J E N N I F E R R O D G E R S | J E N N I F E R R O D G E R S @ G R E E N K E Y S E L L S M I . C O M | ( 5 1 7 ) - 3 9 8 - 2 5 4 109

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BEHIND THE SCENESverifying the assets and qualifications have been verified by thelender prior to accepting an offerweekly check in with the lender on the loan status and to ensure thebuyer is making loan application, appraisal has been ordered, etcmeet with the appraiser to ensure the property will appraise at it'sbest possible pricenavigate inspection items & repairs and offer guidance and resourcesto you as neededWhile all of this is going on, we are working for you behind the scenes sothat you can rest assured you will receive a favorable offer fast.The daily top priority is to respond fast to incoming buyer leads as ourmarketing strategy is driving them in faster than traditional modelsWe are also committed to monitor the marketing activity and enhanceany underperforming campaigns in order to get better results for you.The pricing and positioning of the home will be closely monitored inorder to accurately respond to new and sold properties in your area.And we continue researching the property to answer any incoming buyerquestions fast.Once you are under contract, we are really rolling up our sleeves:Most agents go on cruise control once the property is under contractoftentimes unaware of issues until it's too late. We are just gettingstarted and follow the transaction closely, which includes:J E N N I F E R R O D G E R S | J E N N I F E R R O D G E R S @ G R E E N K E Y S E L L S M I . C O M | ( 5 1 7 ) - 3 9 8 - 2 5 4 111

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NO LONG TERM CONTRACTS100% CANCELATION GUARANTEE - CANCEL ANYTIMENO UP FRONT COST - EVER!NO PRESSURE OFFER PRESENTATIONBACK POCKET CASH OFFER PROGRAMNO PESTY SALES CALLS TO PRESSURE YOU FOR SIGNATURESNO OBLIGATION - NONE!GREEN KEY REAL ESTATE'S GUARANTEESREAL MARKETING FOR THE 21st CENTURY REAL ESTATE REASSURANCE GUARANTEEDWe don't believe in locking our clients into long term contracts! Theywent out of style way back when! Today's lifestyle calls for flexibility!Not happy? Fire us anytime! We believe to make sure you are 1000%in control and that should include your 100% satisfaction!All marketing cost and expenses are going to be carried by us! Wedon't get paid until your home is SOLD!All offers will be delivered to us and we will present them to youwithout a high pressure buyer agent present via email or in-person!Enjoy the benefits of working with our global team of investors. Wehave the ability to procure a cash offer for you!This one is huge for us! We don't use outside sales people and scriptsto pressure you into anything! We believe people need space to makedecisions they can feel good about!So you want to just get an estimate on your home? No problem! We don't expect to sell everyone's home! Your free home value estimate is ready at: www.thisisyourhomevalue.comMe & my Team are cheering for you!- Jennifer RodgersJ E N N I F E R R O D G E R S | J E N N I F E R R O D G E R S @ G R E E N K E Y S E L L S M I . C O M | ( 5 1 7 ) - 3 9 8 - 2 5 4 1

Marketing Guide

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