Return to flip book view

Making The Ask

Page 1

THE ART & SCIENCE OFTHE ASKBig Philanthhropy,LLC813-544-8977Jay Goulart, Founderjay@bigphilanthropy.co

Page 2

Why Big PhilanthropyAfter 25 years of leading fundraising and marketing teams forindependent schools, I launched Big Philanthropy. During my timeas a frontline fundraiser, it became crystal clear that 80% to 95% ofall money we would raise comes from the ability to craft, designand effectively execute one-on-one conversations with the peoplewho can fund the institution's aspirations. Successful fundraisingisn't about the volume of gifts; that's participation. Effectivefundraising comes from identifying, attracting, and retaining thedonors that can move your organization's financial capability. Big Philanthropy has developed a proprietary system that providesyou the tools to effectively close transformational gifts. 2

Page 3

3FUNDRAISING REALITIESWe sometimes forget how much fundraising revenue comes from just a fewdonors. In fact, recent campaigns have seen 95/5 in giving. Because of this reality,it is important to remember that you only get one opportunity to get it right withthese critical supporters. Knowing how to plan and execute these conversationsmay be the most essential skill for you and your fundraising team to master.Successful solicitations have a pattern, and Big Philanthropy has mapped them outfor you to step by step. The training will allow you to walk into your next solicitationas if you had 25 years of experience. Book a brief call to learn more.

Page 4

The Annual Fund Solicitation Roadmap4

Page 5

Experience & Client Sampling5

Page 6

Contact+813-544-8977jay@bigphilanthropy.coWe Want To Help You Raise More!With well over a thousand professional fundraisers and key volunteer leaderstrained, we have the experience to prepare you quickly for making the ask.This solicitation system is, without a doubt, the most granular trainingavailable. Schedule a brief call to see if this may be a good match to assistwith getting your fundraising to accelerate at a pace not imagined. www.bigphilanthropy.co