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High impact leadership skills to increase businessperformance and master the science of influential selling© L E A N N E E L I C H C O N S U L T I N G . C O M© O U T L I E R S . C O N S U L T I N GThe New Leadership MindUsing Behavioural ScienceWorkshopTRAINING PROGRAM
This transformative workshop has been curated for visionaries who thinkoutside the conventional sphere. You will learn to harness the principles ofbehavioural science and psychology to refine your sales leadership strategies,gain deep insights into customer behaviours and distinguish yourself from thecompetition.Discover how to strategically engage and influence your customers'purchasing decisions and decode customer motivations and biases.Join us and become a world-class sales leader, blending your unique talentswith the psychological principles of influence and human behaviour to achieveunparalleled success.You will learn to use behavioural science and psychology principles to amplifyyour sales strategy, uncover customer behaviours and stand out from yourcompetitors.Our passion is to develop world-class sales leaders by combining yourintrinsic strengths with psychological principles of influence and humanbehaviour.The New Leadership Mind Workshop is a salesleadership workshop like never before!Tap into the incredible minds of Dr Leanne Elich andNathaniel Hodges as they teach you the skills,strategies and tactics to occupy a unique position inthe marketplace, influence your customers and sellmore effectively, all using Behavioural Science.Certificate of Completion awarded for ProfessionalDevelopment and School of Mind Alumni AccessThe New Leadership Mind UsingBehavioural Science WorkshopThe New Leadership Mind Using Behavioural Science© 2024 Leanne Elich Consulting - OUTLIERS
CorporateInnovatorsAcademics& AnalystsEntrepreneurs& BusinessOwnersCoaches &ConsultantsLeaders &ManagersSalesProfessionalsSales &MarketingTeamsHR, Learning &DevelopmentLeadershipMindWorkshopFull day Workshop: Morning Tea, Lunch and Afternoon Tea provided, including post event Networking.Friday26th July 20249:00am - 4:30pmCliftons Brisbane24/288 Edward StThe New Leadership Mind Using Behavioural Science© 2024 Leanne Elich Consulting | OUTLIERSBrisbaneWho is this Workshop for?Friday9th August 20249:00am - 4:30pmCliftons Sydney13/60 Margaret StFriday11th October 20249:00am - 4:30pmCliftons Melbourne118/2 Southbank BlvdSydneyMelbourne
Training OutlineMODULE 1 - Taking Advantage of ComplexityUnderstanding The Culture GradientAlign your business message to the current shift and speak to your market withimpact. Uncover new opportunities for your business within the culture gradient. Using the Butcher/Baker Mindset RevivalLearn the new tools of influence; the old ones don’t work anymore. Complexity only gets more complex. Learn to tolerate and benefit fromrandomness. Reshaping the traditional selling environmentLearn to organise yourself and your business using the Law of Reverse Effort. Leading and creating real bonds with your market through difficult times. MODULE 2 - Revealing the Invisible in Your Business - What Happens if YouDon’t?Historical conditioning of the economy we knowLearning and executing the excellence-to-care ratio. Exchanging convincing to conviction, how does a convicted company and leaderspeak? Navigating consumer expectationsNavigating the edge of business outcomes and human compassion. Will you leap for the good if necessary? How to lead with way. The technical problem vs the psychological problemSaving money, time and resources by utilising psychological strategies. Breaking ‘low standard habituation’ with increasing creativity.Interactive WorkshopThe New Leadership Mind Using Behavioural Science© 2024 Leanne Elich Consulting | OUTLIERS
Training OutlineMODULE 3 - Psychological Dynamics of SalesUnderstanding the psychological triggers of a customer journeyUncover the 7 phases of a Customer Journey and how they can work for you.Identify the Loss versus Win Ratio (L:W Ratio) and how psychological triggers tipthe balance.Creating your own value proposition that worksDiscover the winning formula you dream of and exclusively position your businessahead of your competitors.Construct positioning statements that positively influence the brain. The sales mistakes everyone makes and how to avoid themDo you know what is really hurting your sales? Getting off that sales merry-go-round.Learn what NOT to do and avoid the mistakes that seriously impact your revenue. “Sell Me This” WorkshopMODULE 4 - The Journey from “No to Yes”- it's in Your Hands10 Commandments of Sales PsychologyNavigating the 10 Commandments and how to use them to ethically influenceconsumer behaviour.The behavioural science behind decision-making processes and buyer behaviours.Getting your customers from No to Yes using NudgingDesign a “Nudge” to gently steer your customers to the outcomes you want.Navigate objections with negotiation psychology to close sales with ease.Pricing Psychology - How to Use it EffectivelyPowerful pricing principles that stimulate happy hormones.Price your products and services correctly - once and for all using science!Closing with a BANG!The New Leadership Mind Using Behavioural Science© 2024 Leanne Elich Consulting | OUTLIERS
Dr Leanne Elich BMedSc., PhD., GAICD. M.npnDr Leanne Elich is an unshakeable optimist. Shebelieves in a bright future and our ability to buildit together, one brain at a time. Described as “avisionary thinker with a rare intellect,” Leanne hasdevoted her professional life to helping advance avision of the world. She is fascinated by the people and organisationsthat make the greatest and longest-lastingimpact.Her work has uncovered remarkable patterns inhow people think, behave, and communicate intheir best environments. An award-winning. SalesPsychology and Business Strategist, Author andMaster Neuroplastician, Leanne is a pioneeringthought leader and sought after expert inpsychology and neuroscience applied to business.With a PhD in Cognitive Neuropsychology and a graduate of the University of Sydney,Harvard Business School and Harvard Medical School, Leanne teaches businesses howto think differently, create value and set pathways for industry leadership.She continues to share inspiration through her books, courses and award-winningprograms. In addition, Leanne is the founder of Leanne Elich Consulting, an advisoryfirm specialising in teaching the tools, tactics and strategies to ethically influenceconsumer behaviour.Leanne currently has a catalogue of publications and was awarded the 2023 - Top 20Women in Business.Leanne’s unconventional and innovative views on business and leadership haveattracted international attention. She regularly contributes to local and nationalmedia outlets, including ABC Radio and the Sydney Morning Herald. Leanne is also anHonorary Clinical Fellow at the Queensland University of Technology, an internationalKeynote Speaker and a Women in Leadership advisor.Her mission: Changing business, one brain at a time.2023Top 20Women in Business Awarded by NSWGovernment
Nathaniel HodgesNathaniel is the owner and CEO of OutliersConsulting, a specialised interdisciplinarydevelopment company focused on psychology,business and leadership. He’s done extensivestudy in the field of psychology, is a trainedmeditation teacher, independent researcher andthe author of 3 books.Nathaniel completed his undergraduate degree inExercise Physiology at the Queensland Universityof Technology (QUT) and lectured and tutoredthere after graduation. During this time, he conducted research thatprofiled mood states, physical injury, andperformance with some of Australia’s bestathletes.He founded his own range of innovative training studios in Brisbane and conductedprivate coaching with high-level athletes, using psychology to develop and maximisetheir performance. During this time, he re-engaged his studies in DevelopmentalPsychology.After some success in small business, Nathaniel went on to help build a companycalled NXT LVL, a dedicated business and personal development agency still inoperation today with its original founder. During this time, he re-engaged his tertiaryeducation in Classic Psychology.In November 2019, Nathaniel founded his own boutique consulting company, Outliers.He designed and transitioned his business to focus on the advanced psychologicaldevelopment of the individual. Outliers is now an interdisciplinary developmentcompany dedicated to bringing the best-known practices, processes, maps andmodels of human flourishing from across the world all in one place.Nathaniel helps leaders better understand the powerful and often untappedintersection of self, culture, and business through specialised growth coaching. Heidentifies, unlocks, and cultivates genius in the high-performing individuals who leadcomplex organisations and enterprises.
info@leanneelichconsulting.comWe are here to help and supportyou throughout your learningjourney. Should you have any questions orqueries, please contact our SupportTeam at the email below:QUESTIONS?+61 411 032 960 © L E A N N E E L I C H C O N S U L T I N G . C O M© O U T L I E R S . C O N S U L T I N G www.leanneelichconsulting.com www.outliers.consulting