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WHO YOU WORK WITH MATTERS JOSE VIDAL ROMINA AHDOOT REALTORS 02061222 02014729 01904054 12080 VENTURA PL D STUDIO CITY CA 91604 23975 PARK SORRENTO CALABASAS CA 91302
HELLO NICE TO MEET YOU I am JOSE VIDAL ESTATES AGENT Rooted in the San Fernando Valley and an expert in areas like Encino and Sherman Oaks brings a unique blend of business savvy and personal insight to real estate A CSU Northridge alum with degrees in Business Management Jose excels in merging market trends with technology to benefit his clients Known for his commitment to client relationships Jose ensures informed confident decisions in buying or selling homes With Jose expect a partnership that s as focused on your needs as it is on the finer details of the market LET S CONNECT 818 384 8306 JOSE VIDAL THEAGENCYRE COM WWW JOSE VIDAL COM FACEBOOK COM JOSEVREALTOR INSTAGRAM COM JOSEVREALTOR
HELLO NICE TO MEET YOU I am ROMINA AHDOOT ESTATES AGENT Romina Minassian a passionate real estate agent excels in providing tailored services with her deep understanding of Los Angeles neighborhoods Her commitment to clients is backed by ongoing collaboration with designers and developers ensuring she stays ahead of market trends Her love for real estate is matched by her enjoyment of hiking travel and quality time with loved ones highlighting her comprehensive approach to both her professional and personal life LET S CONNECT 818 381 3757 ROMINAAHDOOT THEAGENCYRE COM WWW LALUXURYHOUSES COM FACEBOOK COM LAROMINAAHDOOT INSTAGRAM COM ROMINA_AHDOOT
MEET OUR TEAM George Ouzounian and Gina Michelle lead a high performing team in LA s luxury real estate market focusing on the Valley Calabasas and Hidden Hills with over 1 billion in career sales Recognized among the top 1 of agents nationwide and lauded by the Los Angeles Business Journal and Real Trends they ve consistently ranked as top brokers and teams in California and the nation Their success is rooted in a profound understanding of their service areas combined with over 30 years of local experience and industry expertise George s background in real estate finance and development alongside Gina s as a top broker and designer enable them to offer unmatched service negotiation skills and results with significant career sales milestones individually and as a team Esteemed by clients for their integrity and dedication they prioritize achieving clients homeownership dreams
Who You Work With Matters In today s ever evolving real estate market choosing the right partner for your property needs is more crucial than ever We at The Agency understand this deeply and are committed to offering not just service but a partnership that elevates your experience and outcomes to new heights Here s why partnering with us is a decision you won t just be satisfied with but one you ll be delighted to have made Unmatched Expertise and Market Insight Our team comprises industry leading professionals who bring a wealth of knowledge and insight to every transaction With a profound understanding of market trends pricing strategies and negotiation tactics we ensure you re always one step ahead whether you re buying selling or investing Tailored Strategies for Every Client We believe in a personalized approach Your goals preferences and lifestyle are unique and your real estate strategy should be too We listen intently advise thoughtfully and tailor our approach to suit your specific needs ensuring a bespoke experience that maximizes value and satisfaction Results That Speak for Themselves Our track record of success is a testament to our approach From securing prime properties below market value to achieving record breaking sale prices our results reflect our ability to exceed expectations time and again Join Our Community of Satisfied Clients Choosing The Agency means partnering with a team dedicated to your success We invite you to join our community of satisfied clients who have experienced the difference of working with a team that goes above and beyond to deliver exceptional results We re not just offering a service we re offering a partnership that brings peace of mind exceptional outcomes and a journey that s as rewarding as the destination We look forward to the opportunity to discuss how we can achieve your real estate goals together
THE HOME SELLING PROCESS 1 ESTABLISH A PRICE MEET WITH YOUR AGENT REVIEW COMPARABLE HOMES CONSIDER LOCATION THE DIFFERENCE BETWEEN THE LIST SALE PRICE ESTABLISH A LIST PRICE 2 PREPARE TO LIST DE CLUTTER CLEAN CREATE A NEUTRAL OPEN SPACE DEPERSONALIZE STAGE THE HOME PROFESSIONAL PHOTOGRAPHY 3 LIST YOUR HOME LISTING GOES LIVE ON MLS EXECUTE ONLINE PRINT MARKETING PLAN HAVE THE HOME READY FOR SHOWINGS PUT AWAY ALL VALUABLES PRESCRIPTIONS DOCUMENTS 4 OFFERS NEGOTATIONS REVIEW EACH OFFER IT S TERMS DISCUSS WHAT OFFER BEST SERVES YOUR NEEDS YOU WILL BE ABLE TO ACCEPT DENY OR COUNTER THE OFFERS 5 UNDER CONTRACT ACCEPT THE BEST OFFER BUYER PERFORMS INSPECTIONS NEGOTIATE REPAIRS FULFILL ALL CONTRACT TERMS 6 FINAL DETAILS BUYER WILL FINALIZE THE LOAN BUYER WILL COMPLETE AN APPRAISAL BUYER WILL CONFIRM REPAIRS TERMS BUYER WILL PERFORM A FINAL WALK THROUGH RECEIVE CLEAR TO CLOSE 7 CLOSING REVIEW CLOSING DOCUMENTS SIGN CLOSING DOCUMENTS HAND OVER KEYS AND CELEBRATE JOSE VIDAL ESTATES AGENT 818 384 8306 JOSE VIDAL THEAGENCYRE COM ROMINA AHDOOT ESTATES AGENT 818 381 3757 ROMINAAHDOOT THEAGENCYRE COM
DETERMINING FACTORS
FACTOR 1 FACTOR 2 DETERMINING FACTORS FOR IF A PROPERTY WILL SELL OR WILL NOT SELL PRICING When pricing your home it is important to carefully consider top market value Using our competitive market analysis we will suggest your home s best listing price We sell homes HIGHER than the market average because we list homes at the correct price from the start HOW IT SHOWS It is important to have your home ready for market on day one We will help you make sure your home is ready for showings by Completing repairs that need to be done De cluttering removing personal items Make sure the home is clean and smells fresh Cleaning carpets Neutralizing spaces and walls MARKETING We offer SUPERIOR MARKETING TECHNIQUES to help get your home sold faster and for more money than the competition PROSPECTING Prospecting daily for potential buyers talking with neighbors and our co op agents and past clients MARKETING The second you sign with us we go to work on marketing your home COMING SOON MARKETING ONLINE MARKETING SOCIAL MEDIA MARKETING and PRINT MARKETING are all part of the success of getting your home seen by the most potential buyers selling your home faster and for more money than the competition COMMUNICATION Actively communicate with you through every step of the process Diligently sharing feedback from showings following up with agents after viewing the home and calling weekly to discuss the progress from the previous week FACTOR 3
STRATEGIC PRICING
PRICING YOUR HOME TO SELL QUICKLY Using a market analysis in your area we will price your home correctly so that it will sell quickly If your home is priced at fair market value it will attract the largest number of potential buyers in the first few weeks If a home is overpriced it will attract the fewest number of buyers looking to purchase a home The majority of home buyers look at a lot of homes and they quickly get a feel for the price range that homes sell for in a given condition and location WHEN MOST OFFERS ARE RECEIVED 1 2 3 4 5 6 7 8 9 10 11 12 WEEKS ON MARKET ACTIVITY LEVEL
WHY CONSIDER AN OFF MARKET LISTING
ADVANTAGES OF AN OFF MARKET LISTING PRIVACY AND DISCRETION Off market listings offer unparalleled privacy for sellers who prefer to keep their sale confidential REDUCED MARKET SATURATION Selling off market means less competition allowing your property to stand out to a select group of buyers TARGETED MARKETING TO QUALIFIED BUYERS Off market listings can be marketed directly to qualified buyers ensuring that only serious offers are entertained POTENTIAL FOR BETTER OFFERS The exclusivity of off market listings can drive up interest among buyers potentially leading to better offers TEST THE MARKET Sellers can use off market listings to gauge buyer interest and price expectations without publicizing a formal listing FLEXIBILITY IN SELLING Off market sales can offer more negotiation flexibility with deals tailored to the needs of the seller and buyer AVOID PUBLIC PRICE REDUCTIONS Without a public listing there s no need to publicly reduce the price maintaining the property s perceived value REDUCED STRESS AND HASSLE The off market approach minimizes the disruptions of public showings and open houses offering a more seamless selling experience PRIVACY AND NONDISRUPTION FOR TENANTS Off market listings allow property sales with minimal to no disruption to current tenants preserving tenant satisfaction and rental income continuity
PREPARING TO LIST YOUR HOME
PREPARING TO LIST MAXIMIZE YOUR HOME S POTENTIAL A clean neutral and streamlined look helps buyers to imagine what life would be like in your home The action points below will help them be able to do that Wash or paint the home s exterior Paint the front door EXTERIOR 1 Keep the yard nicely trimmed Keep the lawn free of clutter Weed and freshly mulch garden beds Clean interior and exterior windows Apply fresh paint or stain to wooden fences Remove personal items excessive decorations furniture Replace or clean carpets INTERIOR 2 Get rid of clutter and organize and clean closets Apply a fresh coat of paint to walls trim and ceilings Replace outdated ceiling fixtures and clean lighting fixtures Minimize and clean pet areas in the home Be sure that all light bulbs are in working order PAINT FIXTURES A new coat of exterior paint helps a home s curb appeal It isn t a low budget item but if you can swing it DO IT 3 If you can t paint the entire home paint the trim This is a relatively simple thing to do and it helps give a home that wow factor Update exterior light fixtures This can quickly give a home an updated look Put a fresh coat of paint on the front door
STAGING YOUR HOME
THE ART OF STAGING Staging a home is definitely different than designing a home The goal of hiring a stager is to have a trained eye come into your home and look at it as a buyer would This service is provided to create a clean decluttered look so that potential buyers can look at your home like a blank canvas to envision all their loved ones and belongings in the space for years to come STAGED HOMES SELL 88 FASTER THAN NON STAGED HOMES STAGED HOMES SELL FOR 20 MORE THAN NON STAGED HOMES REALTOR COM 2023 BENEFITS OF STAGING LESS TIME ON THE MARKET INCREASED SALE PRICE HIGHLIGHTS THE BEST FEATURES OF THE HOME DISGUISES FLAWS OF THE HOME DEFINES SPACES AND REVEAL THE PURPOSE OF EACH SPACE DEMONSTRATES THE HOMES FULL POTENTIAL CREATES THE WOW FACTOR YOU WILL NEED IN PHOTOS TO MAKE YOUR HOME STAND OUT
A LASTING IMAGE
A PICTURE IS WORTH A THOUSAND WORDS A listing s photos are often the first and sometimes only opportunity to attract a potential buyer Most buyers are finding their homes online and photos are the first impression of your home Pictures are the key to getting a home noticed showings scheduled and therefore sold As your agent I will ensure that your listing will be shown in its best light Many times a buyer has already decided if they are interested in your home just from the pictures online without ever stepping foot inside your home Listings with professional photos sell FASTER for MORE MONEY than listings with amateur photos Redfin 90 of home buyers use the internet to search for their dream homes and 87 of buyers find high quality photos to be very useful in their home search NAR Listings with high quality photos receive 118 MORE VIEWS than listings with low quality photos this highlights the importance of standing out in a crowded online marketplace Zillow
PROFESSIONAL VIDEOGRAPHY VIDEO IS THE TOP FORM OF ONLINE ENGAGEMENT HOMES WITH VIDEOS RECEIVE 403 MORE INQUIRIES THAN THOSE WITHOUT VIDEOS NATIONAL ASSOCIATION OF REALTORS PROPERTIES WITH VIDEOS RECEIVE AN AVERAGE OF 2 5 TIMES MORE VIEWS REDFIN HOMES WITH VIDEOS SOLD 68 FASTER THAN HOMES WITHOUT VIDEOS VIRTUANCE
BENEFIT 1 BENEFIT 2 AERIAL PHOTOGRAPHY Using aerial photography in real estate can show buyers a much more accurate depiction of what the property is actually like Increased market exposure By using aerial photography you can showcase the property in a visually stunning and unique way which can help attract more potential buyers and increase market exposure for the property Competitive edge Aerial photography can help set your listings apart from other properties on the market and give you a competitive edge in a crowded market A comprehensive view of the property Aerial photography can provide a more comprehensive view of the property s boundaries landscape and surroundings which can help potential buyers get a better sense of the property s location size and features Enhanced marketing materials Using aerial photography in marketing materials such as brochures and online listings can help convey a sense of professionalism and attention to detail and demonstrate that you are using the latest technology and techniques to market the property Increased property value By using aerial photography you can highlight the property s features and showcase it in the best possible light which can help increase its perceived value and ultimately lead to a higher selling price BENEFIT 3 BENEFIT 4 BENEFIT 5
LISTING PHOTOSHOOT CHECKLIST De clutter clear unnecessary items Clean floors surfaces mirrors and windows Clear showers and shut toilet lids Open all blinds and curtains for natural light Turn on all lights Turn off ceiling fans Hide personal items such as photos and toiletries JOSE VIDAL ESTATES AGENT 818 384 8306 JOSE VIDAL THEAGENCYRE COM Remove pets and any evidence of pets Remove cars from driveway Tidy up the exterior Provide easy access to all areas for photos ROMINA AHDOOT ESTATES AGENT 818 381 3757 ROMINAAHDOOT THEAGENCYRE COM
PROPERTY BROCHURES
LISTING YOUR HOME
MARKETING PLAN NETWORKING A large percentage of real estate transactions happen with cooperating agents within our local market I will expose your listing to this market SIGNAGE SUPERIOR ONLINE EXPOSURE A sign will be placed in front of your home and open house signs before an open house These will be placed at the most opportune times to gain the most exposure Buyers in today s market first start their search online Not only will your home be featured in the local MLS it will also be featured on the major 3rd party real estate sites and syndicated to hundreds of other listing sites EMAIL MARKETING PROPERTY FLYERS SOCIAL MEDIA An email will be sent to our current buyer database and a new listing email alert will go out to my agent network of thousands of agents in the area Strategic mailers will be sent out to your local area multiple times to gain as much exposure We practice regular social media marketing on today s top social sites which include and are not limited to Facebook Instagram LinkedIn and YouTube SHOWINGS OPEN HOUSES FEEDBACK AND ADJUSTMENTS We want to ensure that we can get the most amount of exposure to your home but we also want to vet potential buyers looking to view your home We will verify prior to showings Organize well publicized open house events and private showings to provide potential buyers with a firsthand look at the property Utilize signage local advertising and social media to increase attendance Collect feedback from viewers and online analytics to understand the effectiveness of different strategies Be prepared to adjust the marketing plan based on what tactics are most successful in engaging potential buyers
WHERE DO BUYERS FIND THEIR HOME Magazine Newspaper 1 1 Other 1 Yard Sign 4 Home Builder 5 9 Friend or Relative 5 9 Internet 50 5 Real Estate Agent 27 7 2022 NAR HOME BUYER AND SELLER GENERATIONAL TRENDS
GET FEATURED I will feature your home on the top home search sites and on social media and syndicate it to over 400 other sites Homes that receive the top 10 of page views sell an average of 30 days faster
AFTER LISTING YOUR HOME
HOME SHOWINGS FLEXIBLE Be as flexible and accommodating to the buyers schedule as possible We want to avoid having missed opportunities if at all possible INFORMED Make sure everyone in the home is informed when showings are to happen so they can keep their spaces clean DAILY CLEANING Keep up with daily messes Wipe down kitchen and bathroom counters before leaving for the day ODORS Avoid strong smelling foods Keep your meal prep as neutral and simple as possible FURRY FRIENDS Keep pet areas clean Clean up after your pets immediately and wash their bedding regularly Hide pet food or litter Not everyone is a pet person and it may hinder a potential buyers ability to picture themselves living in your home NATURAL LIGHT Open blinds and curtains and let in as much natural light as possible Leave lights on before you leave for a showing TRASH Empty trash cans to avoid any odors Try to empty trash cans nightly so that the home is fresh when you leave for the day TEMPERATURE Keep the room temperature comfortable This demonstrates to buyers that the HVAC is working properly PERSONALS Make sure you place all valuables and prescriptions out of sight and in a safe place VACATE Having a seller present can make buyers feel awkward We want to make the buyers feel at home and stay awhile
OFFERS Price is just one of many considerations when deciding which offer is best for your home Here are some of the other factors that matter CONTINGENCIES The fewer contingencies on an offer the better Shorter time periods are also valuable ALL CASH BUYER A cash offer is usually more appealing than a finance offer as the seller doesn t need to worry about the bank approving the loan PRE APPROVAL Assures home sellers that the buyer can get the loan they need LOAN TYPE A conventional loan is often the least complicated This is an appealing choice for sellers An FHA loan can cause delays because they require certain repairs and approvals CLOSING TIMELINE You might need to close quickly to move on to the next adventure or you might need to extend the closing to allow time for the next home to be ready Choosing the offer with the closing time that fits your needs will be most attractive to you CLOSING COSTS Sometimes an offer comes in high but the buyer asks you to pay a percentage of the buyer s closing costs REPAIR REQUESTS If the home needs some repairs but you don t have the time or money to do them a buyer who is willing to do them for you might be what you need OFFER PRICE Of course price matters too If a high offer will cost you more in closing costs repairs or other factors then it probably won t be the better offer
NEGOTIATIONS 1 WE CAN Accept the offer Decline the offer If the offer isn t close enough to your expectation and there is no need to further negotiate Counter offer A counter offer is when you offer different terms to the buyer AFTER AN OFFER IS SUBMITTED 2 THE BUYER CAN THEN Accept the counter offer Decline the counter offer Counter the offer We can negotiate back and forth as many times as needed until we reach an agreement or someone chooses to walk away 2 OFFER IS ACCEPTED You will sign the purchase agreement and you are now officially under contract This period of time is called the contingency period Now inspections appraisals or anything else built into the purchase agreement will take place
CONTRACT TO CLOSING
INSPECTIONS WHAT IS INCLUDED Roof Components Exterior Siding Basement Foundation Crawlspace Structure Heating Cooling Plumbing Electrical Attic Insulation Doors Windows Lighting Appliances limited Attached Garages Garage Doors Grading Drainage All Stairs FAQ INSPECTION TIME FRAME TYPICALLY 7 14 DAYS AFTER SIGNING CONTRACT NEGOTIATIONS USUALLY HAPPEN WITHIN 3 DAYS COSTS NO COST TO THE SELLER THE BUYER WILL CHOOSE AND PURCHASE THE INSPECTION PERFORMED BY THE INSPECTOR OF THEIR CHOICE POSSIBLE OUTCOMES INSPECTIONS AND POTENTIAL REPAIRS ARE USUALLY ONE OF THE TOP REASONS A SALE DOES NOT CLOSE COMMON PROBLEMS COULD BE FOUNDATION ELECTRICAL PLUMBING PESTS STRUCTURAL MOLD OR RADON UPON COMPLETION BUYER CAN ACCEPT AS IS BUYER CAN OFFER TO RENEGOTIATE BUYER CAN CANCEL CONTRACT
HOME APPRAISAL If the buyer is seeking a loan to purchase your home they will need to have an appraisal performed by the bank to verify the home is worth the loan amount As a seller we want the property to appraise for at least the sale amount or more It is very difficult to successfully contest your appraisal An experienced agent demonstrates certain strategies to reveal the value of the home prior to the appraisal APPRAISAL COMES IN AT OR ABOVE SALE PRICE You are in the clear and closing can be begin APPRAISAL COMES IN BELOW SALE PRICE Renegotiate the sale price with the buyer Renegotiate with the buyer to cover the difference Cancel and re list Consider an alternative all cash offer
CLOSING THE SALE WHAT TO EXPECT Closing is when funds and documents are transferred in order to transfer ownership of the property to the buyer The escrow officer will look over the contract and find out what payments are owed by who prepare documents for closing perform the closing make sure all payoffs are completed the buyer s title is recorded and that you receive payoffs that are due to you YOUR COSTS Seller commonly pays Mortgage balance liens if applicable Any claims against your property Unpaid assessments on your property Real estate agents for payment of commission Title insurance policy Home warranty AFTER CLOSING Keep copies of the following for taxes Copies of all closing documents
FINAL STEPS FOR SELLERS
FINAL STEPS CANCEL POLICIES Once title transfer has occurred contact your insurance agent to cancel your policy so you can receive a refund of any prepaid premiums CLOSE ACCOUNTS Cancel utilities and close those accounts Keep a list of phone numbers for each of your utility and entertainment companies CHANGE ADDRESS Let everyone know your new address Submit a change of address form to the post office TURN EVERYTHING OFF Turn off valves to the sinks toilets appliances and water heater Turn off all light switches and fans Lastly call the electric company DOCUMENTS Secure all closing documents as well as the contract and closing documents Keep them in a safe place GATHER HOME PAPERWORK Put together a packet of manuals receipts and any warranties as well CLEAR OUT PERSONALS Move out your personal belongings completely Check all drawers cabinets and closets INCIDENTALS Leave all house keys remotes gate keys pool keys and mailbox keys in a drawer in the kitchen FLOORS Vacuum and sweep floors one more time LOCK UP Ensure all blinds are closed and lock the windows and doors
JOSE VIDAL ESTATES AGENT Jose Vidal is a dedicated real estate agent specializing in Encino Sherman Oaks Tarzana Woodland Hills and Calabasas offering deep local knowledge and customized services in the San Fernando Valley With a background in Business Management from California State University Northridge Jose combines business acumen with a human touch to provide comprehensive real estate services He uses the latest technology and stays updated on market trends and legislation to offer his clients the most current insights Jose values client relationships and aims to empower them with the knowledge for confident decision making Beyond real estate he is a car enthusiast who appreciates design and craftsmanship Choosing Jose Vidal means partnering with a committed agent focused on a seamless rewarding real estate experience tailored to your goals 818 384 8306 JOSE VIDAL THEAGENCYRE COM LIC 02014729
ROMINA AHDOOT ESTATES AGENT Romina Minassian is a motivated real estate agent known for her outgoing nature and commitment to understanding client needs for personalized service With her deep roots and extensive knowledge of Los Angeles neighborhoods she offers invaluable insights to buyers and sellers alike Romina continuously enhances her expertise by engaging with designers and developers keeping abreast of home trends and market conditions Her background in construction and insurance combined with a passion for real estate equips her to offer premium service Beyond professional pursuits Romina enjoys hiking traveling and spending time with family and friends underlining her well rounded approach to life and work 818 381 3757 ROMINAAHDOOT THEAGENCYRE COM LIC 02061222
WHO YOU WORK WITH MATTERS JOSE VIDAL ROMINA AHDOOT REALTORS 02061222 02014729 01904054 12080 VENTURA PL D STUDIO CITY CA 91604 23975 PARK SORRENTO CALABASAS CA 91302