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JBO HOME LISTING PRESENTATION SE

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soldTOA H O M E S E L L E R ' S G U I D ETHE KEY TO A BETTER HOME EXPERIENCEFROM LISTED

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603-210-4246 O. 603-660-2876 C.Jen@jbohome.comWWW.JBOHOME.COM@sellwithjbo@sellwithjboLET'S CONNECTNice to meet you!Meet Your BrokerLet us first say we are honored to be working with you! Selling your homeis one of the biggest decisions you will make and so is choosing the rightbuyer.We want to congratulate you on the first step toward prosperity. We want you to confidently know we are going to be here with you everystep of the way. We have the experience and knowledge to making sureyour home is being showcased to it's highest potential for attracting thebest offers that will bring your to the closing table quickly. Our goal is tomake your home selling experience as easy and stress free as it can be! Jen has an immense wealth of knowledge in the construction, design, anddevelopment world. She holds a Bachelor of Science degree in InteriorDesign, NH & MA Brokers License and is a part of the Greater Manchester/ Nashua Board of REALTORS® with an active role in the as a Board ofDirector (2022-2024), NAR, MAR & NEREN. She holds a Real EstateNegotiation Expert (RENE), Certified Staging Advocate (CSA) and SellerRepresentative Specialist (SRS) designations. Jen spent most of her career in general contracting renovating residentialand commercial properties. She spent the last half-decade working as anOwner's Rep in Hotel Development and has been a part of many teamsbuilding hotels from the ground up. When looking at properties Jen canimmediately identify improvements needed to bring a home to its fullestpotential that can benefit both buyers and sellers. When it comes tonegotiating Jen believes in a win win approach. Everyone should leave adeal feeling good. She truly enjoys the process of real estate and therelationships that grow from it. You will not only feel taken care of whenyou are working with Jen, but you will feel like you are, Home.THE KEY TO A BETTER HOME EXPERIENCEBroker|REALTOR® Jen Bowles,

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T H E P R O C E S S

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STEP ONEconsultationSTEP TWOpricingSTEP THREEStaging (If Needed)STEP FOURSTEP FIVEpre-marketingSTEP SIXgoing liveSTEP SEVENshowingsSTEP EIGHTofferSTEP NINEnegotiatingSTEP TENinspectionsSTEP ELEVENappraisalSTEP TWELVEtitle & utilitiesSTEP THIRTEENfinalwalkthroughSTEP FOURTEENclosingSTEP FIFTEENlast stepsprocessH O M E S E L L I N Gphotography &videography

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F A C T O R S

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D E T E R M I N I N G F A C T O R SFOR IF A PROPERTY WILL SELL OR WILL NOT SELLhow it showsF A C T O R 3marketingProfessional Photography Floor Plans Produced Marketing Video Property WebsiteF A C T O R 2We offer SUPERIOR MARKETINGTECHNIQUES to help get your homesold faster and for more money thanthe competition.F A C T O R 1pricingWhen pricing your home it is important tocarefully consider top market value. Using my competitive market analysis tool,we will suggest your home’s best listingprice. We sell homes HIGHER than themarket average because we list homes atthe correct price from the start. It is important to have your home ready formarket on day one. We will help you makesure your home is ready for showings andonline by:Completing repairs that need to be doneDecluttering & removing personal itemsMaking sure the home is clean andsmells freshCleaning carpetsNeutralizing spaces and walls$$$Attract Multi Buyers for Multi Offer Competitive Offers= Higher PricesClutter Matters-Space not stuff Presentation - How does a Buyer Experience Your Space Professional photography, video and marketing materialOnline Exposure-Attract qualified buyersEVERY LISTING CONTRACT COMES WITH COMPLEMENTARYWe don’t charge more to do it right.

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B E F O R E L I S T I N G Y O U R H O M E

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listing strategy+15%+10%-10%-15%10%30%60%75%90%*MVUsing a scientific market analysis in your area, we will price your home correctly the first time so that it will sell quickly.If your home is priced at fair market value, it will attract the largest number of potential buyers in the first few weeks. If a home is overpriced it will attract the fewest number of buyers looking to purchase a home. The majority of homebuyers look at a lot of homes, and they quickly get a feel for the price range that homes sell for in a given conditionand location.P R I C I N G S T R A T E G YP R O F E S S I O N A L S T A G I N GTo make sure your home is shown in the best light to buyers, we will provide a professional staging consultation toensure your home is ready to go on the market. A stager's job is to neutralize your home to appeal to the maximumnumber of potential buyers. Lucky for you our team has a professional interior designer that will work with whatyou have or provide complimentary light staging. Full staging can be added for an addition 0.5%. This includes setup and breakdown. P R O F E S S I O N A L P H O T O G R A P H YIn today’s market, home buyers are searching online first. It is imperative that the photos of your home are topnotch and of the best quality to catch the buyers attention and stand out from the competition. Having more eyeson your home, is the fastest way to get it sold and sell for top dollar. Our photograpgy includes floor plans.A G E N T M A R K E T I N GWe are part of a very large agent network. We always reach out to this network to see if your home might be agreat fit for one of their buyers. This agent network is key to connecting buyers with your home as 88% ofresidential sales involve real estate agents.A D V E R T I S I N G & M A R K E T I N GWe know the importance of marketing a property. This is an area we heavily focus our budget on. Our expertiseis attracting hundreds of qualified buyers and creating the perfect match for your property. ASKING PRICEcompared to market value% OF BUYERSin the market*MV= Market ValueACTIVITY LEVELWHEN MOSTOFFERS ARERECEIVEDWEEKS ON MARKET121110987654321

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P R E P A R I N G T O L I S T

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A clean, neutral, and streamlined look helps buyers to imagine what life would be like in your home.The action points below will help them be able to do that. • Wash or paint the home’s exterior• Paint the front door• Keep the yard nicely trimmed• Keep the lawn free of clutter• Weed and freshly mulch garden beds • Clean interior and exterior windows• Apply fresh paint or stain to wooden fences• Remove personal items, excessive decorations & furniture • Replace or clean carpets• Get rid of clutter and organize and clean closets• Apply a fresh coat of paint to walls, trim and ceilings• Replace outdated ceiling fixtures, and clean lighting fixtures• Minimize and clean pet areas in the home• Be sure that all light bulbs are in working ordermaximize your home's potentialE X T E R I O RI N T E R I O RF R E S H E N T H E P A I N T & F I X T U R E S010203preparing to listA new coat of exterior paint helps a home's curb appeal. It isn’t a low-budget item, but if you can swing it...DO ITIf you can’t paint the entire home, paint the trim. This is a relatively simplething to do and it helps give a home that wow factorUpdate exterior light fixtures. This can quickly give a home an updatedlookPut a fresh coat of paint on the front door

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the art of staging90%staged homes spentless time on the market5%•LESS TIME ON THE MARKET•INCREASED SALE PRICE•HIGHLIGHTS THE BEST FEATURES OF THE HOME•DISGUISES FLAWS OF THE HOME•DEFINES SPACES AND REVEAL PURPOSE OF EACH SPACE•DEMONSTRATES THE HOMES FULL POTENTIAL•CREATES THE WOW FACTOR YOU WILL NEED IN PHOTOS TO MAKE YOUR HOME STAND OUTStaging a home is definitely different the designing a home. The goal of staging is having atrained eye come into your home and look at it as a buyer would. This service is provided tocreate a clean, decluttered look so that potential buyers can look at your home like a blankcanvas to envision all their loved ones and belongings in the space for years to come. staged homes increased sale price up toB E N E F I T S O F S T A G I N G

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real estate photographya picture says a thousand wordsA listing's photos are often the first and sometimes only opportunity toattract a potential buyer. Most buyers are finding their homes online andphotos are the first impression of your home. Pictures are the key togetting a home noticed, showings scheduled and therefore sold. As youragent, we will ensure that your listing will be shown in its best light. Manytimes a buyer has already decided if they are interested in your home justfrom the pictures online, without ever stepping foot inside your home. 118%quality photos enjoymore online views19K MOREprofessionally shot listingscan sell for up to10 TIMESpotential buyers look atprofessionally shot photoslonger than non professional photosinteresting facts:

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videographyvideo is the number one form of media for engagement Real estatelistings withvideo receivemore inquiriesVideosattract more trafficfor nurturingleads.of homebuyerswatch videohouse tours403%300%70%Video gives a prospective buyer a true feeling of moving through a home,and is far more descriptive of a space than still images can ever hope to be.PROFESSIONAL

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Using aerial photography in real estatecan show buyers a much moreaccurate depiction of what theproperty is actually like. aerialP H O T O G RAPH YProvides views of the entireproperty & landThe condition of the roof andother property featuresThe neighborhood andsurrounding area, including thehome’s proximity to schools &amenitiesDevelopments or local districtsthat are supported by thebuyer’s property taxesbenefitsof having aerial photos:

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A virtual tour is a sequence of panoramicimages that are 'stitched' together tocreate a 'virtual' experience of a location.Once created, the viewer is able toexperience what it is like to besomewhere they are actually notUtilizing cutting-edge technological solutions,we can narrow in on the most serious buyers.By using virtual tours we can give buyers agood look at your home without disturbingyou. Leaving only the more serious buyers toschedule a showing. They are interactive by design, which meansusers spend more time exploring than theywould looking at photos. The more invested inthe interaction potential buyers feel, the morelikely to take the next step in their purchasejourney.Potential home buyers don't like to wait andthey want all the information now. Nevermissing another opportunity. A virtual tourallows your home to be on display around theclock.Exposes your home to a wider audience. Yourhome can be toured from clear across the countryat anytime. T H E B E N E F I T StoursV I R T U A L

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We have you coveredO n c e y o u r l i s t i n g g o e s l i v e , w e p r o v i d e a l l t h en e c e s s a r y p r o t e c t i v e g e a r , a n d f r i e n d l y r e m i n d e rs i g n s f o r a l l o f y o u r s h o w i n g s .W e w i l l p r o v i d e f a c e m a s k s , h a n d s a n i t i z e r , g l o v e s ,s h o e c o v e r s , a n d s o c i a l d i s t a n c i n g r e m i n d e r s i g n s .W e a r e S O L D o n k e e p i n g y o u s a f e !safeK E E P I N G Y O U

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L I S T I N G Y O U R H O M E

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N E T W O R K I N GA large percentage of real estate transactions happen with co-operating agents in the country. I willexpose your listing to this market.N E T W O R K I N GA sign will be placed in your yard as well as pointers and open house signs prior to an open house. These willbe placed at the most opportune times to gain the most exposure. S I G N A G EBuyers in today’s market first start their search online. We will meet your potential buyer where theyare...online! Not only will your home be featured in the local MLS, it will also be featured on the major 3rdparty real estate sites, and syndicated to literally hundreds of other listing sites. Your home will be featured onour company website, and social media.S U P E R I O R O N L I N E E X P O S U R EAn email will be sent to our current buyer database of thousands of buyers searching for properties on mywebsite. A new listing email alert will go out to my agent network of thousands of agents in the area. E M A I L M A R K E T I N GHighly informative and creative property flyers will be displayed inside your home. These help potentialbuyers remember the key items and unique features of your home. P R O P E R T Y F L Y E R SLockboxes are essential for the safety of all. They allow an agent to show your house whenever he or sheneeds to, rather than relying on you the owner for a key. Owners are also expected to vacate the property forshowings. Having a lockbox makes this process much easier for all involved.L O C K B O XWhen we list your home, you will also be signed up with a showing service that immediately communicateswith you when a showing is scheduled. When feedback isn’t left, I will follow up with those agents requestingtheir feedback within 24 hours.S H O W I N G SAfter reviewing many surveys, we have discovered the perfect formula for what day is best to list a home andthe perfect day for an open house. O P E N H O U S E SWe practice regular social media marketing on today’s top social sites which include and are not limited to:Facebook, Instagram, LinkedIn, YouTube, and Pinterest.S O C I A L M E D I A M A R K E T I N Grobust marketing

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REAL ESTATEAGENTYARDSIGN/OPENHOUSE SIGN6%6%4%DIRECTLY FROM SELLER/ KNEW THE SELLER<1%WHERE DO BUYERSfind their homeONLINE52%29%FRIEND/ RELATIVE/NEIGHBORHOME BUILDER3%PRINT ADVERTISING100%*NAR HOME BUYER AND SELLER GENERATIONAL TRENDS

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I will feature your home on the top home search sites, onsocial media and syndicate it to over 400+ other sites. Homes that receive the top 10% of page views sell anaverage 30 days faster!maximumG E T F E A T U R E DexposureAnd more!

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A F T E R L I S T I N G Y O U R H O M E

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showingsA few tips to help your home showings go as smoothlyas possibleF L E X I B L EBe as flexible and accommodating to the buyers schedule as possible. We wantto avoid having missed opportunities if at all possible. We use the"Showingtime App" for ease for both sellers and buyers.I N F O R M E DMake sure everyone in the home is informed when showings are to happen sothey can keep their spaces clean.D A I L Y C L E A N I N GKeep up with daily messes. Wipe down kitchen and bathroom counters beforeleaving for the day.O D O R SAvoid strong-smelling foods: Keep your meal prep as neutral and simple aspossible.F U R R Y F R I E N D SKeep pet areas clean. Clean up after your pets immediately and wash theirbedding regularly. Hide pet food or litter. Not everyone is a pet person and itmay hinder a potential buyers ability to picture themselves living in your home.N A T U R A L L I G H TOpen blinds and curtains and let in as much natural light as possible. Leavelights on before you leave for a showing.T R A S HEmpty trash cans to avoid any odors. Try to empty trash cans nightly so thatthe home is fresh when you leave for the day.T E M P E R A T U R EKeep the room temperature comfortable. This demonstrates to buyers that theHVAC is working properly.P E R S O N A L SMake sure you place all valuables and prescriptions out of site and in a safeplace.V A C A T EHaving a seller present can make buyers feel awkward. We want to make thebuyers feel at home and stay awhile.

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There are many loans types. Conventional, FHA, VA, USDA andspecial programs. As offers are presented we will educate you abouteach one and the required inspections and process each present. offersPrice is just one of many considerations when deciding which offer is bestfor your home. Here are some of the other factors that matterWe will walk you through all the items as a seller that you will beresponsible for such as tax stamps, title/closing fees andcommissions. You might need to close quickly to move on to the next adventure,or you might need to extend closing to allow time for the nexthome to be ready. Choosing the offer with the closing time that fitsyour needs will be most attractive to you. If you care about the future of your home, a buyer letter couldassure you that you’re selling to someone who will love the homeand your neighbors as much as you did. But if you prefer to takeemotions out we can request no letters to help make the processabout the numbers. It's up to you. Of course price matters too! If a high offer will cost you more inclosing costs, repairs or other factors—then it probably won’t be thebetter offer.If the home needs some repairs, but you don’t have the time ormoney to do them, a buyer who is willing to do them for you mightbe what you need. C O N T I N G E N C I E SA L L C A S H B U Y E RP R E - A P P R O V A LL O A N T Y P EC L O S I N G T I M E L I N EC L O S I N G C O S T SB U Y E R L E T T E RR E P A I R R E Q U E S T SO F F E R P R I C EAssures home sellers that the buyer can get the loan they need.A cash offer is usually more appealing than a finance offer as the sellerdoesn’t need to worry about the bank approving the loan.The fewer contingencies on an offer the better. Shorter time periods arealso valuable.

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NEGOTIATIONSWE CAN: •Accept the offer•Decline the offerIf the offer isn’t close enough to your expectation and there is no needto further negotiate.•Counter-offerA counter-offer is when you offer different terms to the buyer. AFTER AN OFFER IS SUBMITTEDTHE BUYER CAN THEN:•Accept the counter-offer•Decline the counter-offer•Counter the the offerYou can negotiate back and forth as many times as needed until you can reach anagreement or someone chooses to walk away.OFFER IS ACCEPTEDYou will sign the purchase agreement and you are now officiallyunder contract! This period of time is called the contingencyperiod. Now inspections, appraisals, or anything else built into yourpurchase agreement will take place.

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WHAT IS INCLUDEDRoof & ComponentsExterior & SidingBasementFoundationCrawlspaceStructureHeating & CoolingPlumbingElectricalAttic & InsulationDoorsWindows & LightingAppliances (limited)Attached GaragesGarage DoorsGrading & Drainage All StairsBUYER CAN ACCEPT AS ISBUYER CAN OFFER TO RENOGOTIATEBUYER CAN CANCEL CONTRACTINSPECTION TIME FRAMETYPICALLY 5-14 DAYS AFTER SIGNINGCONTRACT.NEGOTIATIONS USUALLY HAPPEN WITHIN 5 DAYSCOSTSNO COST TO THE SELLER. THE BUYER WILLCHOOSE AND PURCHASE THE INSPECTIONPERFORMED BY THE INSPECTOR OF THEIRCHOICE.POSSIBLE OUTCOMES INSPECTIONS AND POTENTIAL REPAIRS AREUSUALLY ONE OF THE TOP REASONS ASALE DOES NOT CLOSE. COMMON PROBLEMS COULD BEFOUNDATION, ELECTRICAL, PLUMBING,PESTS, STRUCTURAL, MOLD, OR RADONUPON COMPLETION:FAQhomeINSPECTIONS

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Renegotiate the sale price with the buyerRenegotiate with the buyer to cover the differenceCancel and re-listConsider an alternative all-cash offerhomeAPPRAISALIf the buyer is seeking a loan to purchase your home they will need to have anappraisal performed by the bank to verify the home is worth the loan amount. Asa seller we want the property to appraise for at least the sale amount or more. It isvery difficult to successfully contest your appraisal. An experienced agentdemonstrates certain strategies to reveal value of the home prior to the appraisal.APPRAISAL COMES IN AT OR ABOVE SALE PRICEYou are in the clear, and closing can be begin!APPRAISAL COMES IN BELOW SALE PRICE

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1. TRANSFER FUNDSThe transfer of funds may include payoffs to:2. TRANSFER DOCUMENTSThe transfer of documents may include:3. TRANSFER PROPERTYYOUR COSTSSeller’s commonly pay:• Mortgage balance & penalties if applicable• Any claims against your property• Unpaid assessments on your property• Real estate agent commission• Title insurance policy• Home warranty (Optional)WHAT TO BRINGSellers need to bring to closing:• A government picture ID• House keys• Garage door openers• Mailbox and any other spare keysAFTER CLOSINGKeep copies of the following for taxes:• Copies of all closing documents• All home improvement receiptsClosing is when funds and documents are transferred in order to transfer ownership of theproperty to the buyer. The escrow officer will look over the contract and find out whatpayments are owed by who, prepare documents for closing, perform the closing, make sureall payoffs are completed, the buyer’s title is recorded, and that you receive payoffs that aredue to you. what to expectCLOSING THE SALESeller’s mortgage company as well as any lien holdersLocal government, if any property taxes are dueThird-party service providersReal estate agents, for payment of commissionSellers, if there are any proceeds from the sale of the homeThe deed to the house Certificate of Title, Bill of Sale, and other real estate-related documentsSigned closing instructions and/or settlement statement HUD Receipts (if needed) for completed repairs, per sales contractThe transfer of property may include: Recording of the signed deed (completed by third-party) at county courthouse Post-closing agreement, if seller will need to rent back home for specified time frame Exchange of keys, garage door opener, security codes and/or devices, appliance manuals, etc. Homeownership legally transfers to the new owner when the signed deed is recorded at the seller's local county courthouse.

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F I N A L S T E P S

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stepsF I N A LF O R S E L L E R SEnsure all blinds are closed, and lock the windows anddoors.L O C K U PTurn off valves to the sinks, toilets, appliances, andwater heater. Turn off all light switches and fans.Lastly, call the electric company.T U R N E V E R Y T H I N G O F FOnce title transfer has occurred contact yourinsurance agent to cancel your policy so you canreceive a refund of any prepaid premiums.C A N C E L P O L I C I E SCancel utilities and close those accounts. Keep a list ofphone numbers for each of your utility andentertainment companies.C L O S E A C C O U N T SLet everyone know your new address. Submit achange-of-address form to the post office.C H A N G E A D D R E S SSecure all closing documents as well as the contractand closing documents. Keep them in a safe place.D O C U M E N T SPut together a packet of manuals, receipts, and anywarranties as well. G A T H E R H O M E P A P E R W O R KEnsure that your home is completely clean uponleaving the home. Clean the cabinets, refrigerators,and other appliances inside and out. Thoroughlyclean out the garage. Schedule trash pick up prior tothe day of closing. Leave your home the way youwould like to find it if you were the buyer.C L E A NMove out your personal belongings completely.Check all drawers, cabinets, and closets.C L E A R O U T P E R S O N A L SLeave all house keys, remotes, gate keys, pool keys,and mailbox keys in a drawer in the kitchen.I N C I D E N T A L SVacuum and sweep floors one more timeF L O O R S

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THE KEY TO A BETTER HOME EXPERIENCE603-210-4246 OFFICE - WWW.JBOHOME.COM