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AT&T It Can Wait

It Can Wait is a campaign brought up by AT&T that promotes no texting and driving. Their agency first began in 2010. Their main focus is educating people, especially teens, on the effects of texting and driving. Also to make distracted driving as socially unacceptable as drinking and driving. Their mission statement: No text is worth a life... It Can Wait. A new law in California demands that having a cellphone in hand while driving is not tolerated.

95% of drivers don't approve of texting and driving, yet 71% do it anyways. "We may be heading to different destinations, but we are all on this road together."

It may just seem like a one little text, but it can end up more than that. Is it worth it? Texting and driving is a threat to yourself and the people on the road around you. Would you want a family member to share the road with someone who's not even paying attention to it? Mothers, fathers, friends, and children are drivers too.

Texting and driving can be more dangerous than drinking and driving.

  • Texting and driving includes all of the types of driving distractions, which is why it's so dangerous.

  • Visual: Takes your eyes off the road.
  • Manual: Takes your hands off the steering wheel.
  • Cognitive: Takes your focus away from safe driving.

"In just the 5 seconds it takes to send or read a short text message, you've already zoomed past the length of a football field (traveling at 55 MPH) with minimal attention on the road ahead."

Texting while driving may seem like it's not a very big deal, but it very much so is.

In the USA, atleast 9 people are killed each day from texting and driving.

And over 1,000 people are injured each day.

26% of car crashes in 2014 was because of cell phone use.

Texting and driving is the leading cause of teen deaths.

Don't let a phone ruin your life.