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"It Can Wait" is a campaign program by AT&T to keep people from being distracted while driving. The "It Can Wait" program is designed to target mostly teen drivers stop texting while driving, but also can be applied to any individual in order to make them safer on the road, and reduce the risk of accidents. 

About "It Can Wait"

What's The Purpose?

The purpose of AT&T's "It Can Wait" campaign is to reduce the amount of car accidents caused by distracted driving. The goal, of course, is to eliminate distracted driving based accidents entirely by asking people to take a pledge to not text, call, or use their phone while they are in the car and spreading the word to their friends and family. By taking the pledge, they are not obligated to commit to it, but if they do violate the pledge, the thought will weigh on them.

It is very important to understand why this cause exists. The best way to know why it does, is by seeing some hard facts.

  • The National Safety Council reported that 1.6 million crashes a year are caused by some sort of cell phone use.
  • Almost 330,000 accidents that caused injuries involved texting and driving.
  • 1 out of every 4 car accidents in the United States is caused by texting and driving.
  • Texting and driving is 6x more likely to cause an accident, as opposed to driving drunk.
  • Taking your eyes off of the road for 5 seconds at 55 mph is enough time for you to travel the length of a football field.
  • Texting and driving causes a 400% in time spent with your eyes not on the road.
  • 11 teens die every day as a result of texting and driving.
  • 21% of teen drivers involved in fatal accidents were distracted by their cell phones.


We obviously have a problem with the amount of accidents that are caused by cell phone use, but what can we do about it? If we want to cut down on millions of accidents and prevent many injuries and death, the obvious choice is to put the phone down while you drive, your life is not worth a text message. However, it can be difficult to break a habit of using your phone while driving. One option is the AT&T DriveMode App. This app will disable your phone while you drive, but it can do much more than disable your phone. It will silence calls, automatically answer texts and inform others that you are driving, and send parental alerts. You can even setup the app to answer phone calls if you are connected to a Bluetooth enabled car.

What Can I Do?

Many states have now realized the dangers of what cellphone use in the car can do. Unfortunately, it is up to the states to decide what is allowed and what is not, and not every state has passed legislation to ban cellphone use in the car.


  • Talking on a hand-held cellphone while driving is banned in 14 states and the District of Columbia.

  • The use of all cellphones by novice drivers is restricted in 38 states and the District of Columbia.

  • Text messaging is banned for all drivers in 46 states and the District of Columbia. In addition, novice drivers are banned from texting in two states (Missouri and Texas).

This is a good start, but we will never truly be safe from distracted, cellphone using, drivers until we pass a law that has a 0 tollerance for it in all 50 states. We can accomplish this and much more with your help! So pledge today, and help keep our streets safe for generations to come.


Has anything been done?





Works Cited