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Introduction to HomeActions new LeadScoring 360

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Real Estate Is A Numbers GameSo Let’s Help You Put Up Some Big Numbers. Ai. predictive power tools to connect with The right contact at The right time for The right reasons

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Don’t Know Much About HomeActions?HomeActions is a robust e-Mail and social Communications platform that helps Agent’s GET and STAY top-of mind with their Sphere.Every two weeks we deliver content, widgets and predictive metrics that help agents focus on what’s important.

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Exploit todays disruptive technologies- Ai. and Machine LearningProvide HomeActions subscribers an opportunity to do a deep data dive on enrolled email addresses to ascertain the likelihood of a transaction in the next 3-6 months. But How Does This Potential Lead Stream Come About?

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There is a Database For Just About AnythingAgents can already get lists on probate actions, divorces, who had a new baby…and some other publicly available data.But they are not comprehensive!Not Deep Enough!But where else can we find Predictive Intel on Email address usage and then use custom communications to nurture the potential client, no matter what “stage” they are in.

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HomeActionsServiceEnhancementEvery night we are going to score these email addresses against a thousand + databases to predictively uncover a consumer who is “warming up” Average HomeActions Subscriber has 489 enrolled email addresses.Remember these 489 contacts are EXCLUSIVE to the first agent enrolling them.

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We Engage More than 1000 Databases!It’s Called The “D” List. Several indicators of “warming up” -all from email address usageWho Is getting DIVORCEDWho is buying pre-natal VitaminsWho is Now Shopping on Diapers.comWho has a Dumpster in their drivewayA recent Diploma in the familyBought a Diamond RecentlyGot a new job Had a Family DeathVisited An MLS or other Search engine

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Using just your prospects’ eMailaddresses, we apply proprietary algorithms and artificial intelligence to analyze thefollowing:Government data, Spending data, Online activity and Social media data that indicate major life events and therefore the likelihood that someone will be transacting.

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Because It’s Part Of HomeActions!Combine this Ai. with HomeActions Predictive Content and widgets. By now… if you DON’tGet it…You Don’t Get It.We Already Have The Agent’s Database!All scoring and daily updates will be visible in the agents HOMEACTIONS Dashboard.It’s a 18-97 Range of Scoring.Agent will get alerts when a contact reaches a threshold.

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Scoring Is Done Every Day! Not EngagedCurrently not engaged in defined activities leading up to a transaction. As the score gets closer to 40 some datapoints start being collected.Getting WarmEmail Address usage spotted on some predictive databases that indicate the consumer is gathering data, searching - but may not be ready to “POP”ENGAGED!Activity proves likelihood of consumer ready to engage in the next 3-6 months.

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HomeActions is uniquely situated to add this service. No matter what score the consumers are at, they are getting NURTURED every two weeks inside of HomeActions.A Real Conversation Starter-Example: Score of 96“Hi Jim, I see you got my HomeActions newsletter. Need any help interpreting all that data? If you are searching, I always have some listings that most of my clients miss. Let’s Chat”.

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Scoring is done every day!Agents will be alerted when email addresses reach a certain “score”. Notifications will be sent to the Agent’s HomeActions App (soon to be released).

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In The HomeActions Dashboard:All Scoring ActivityYES, this data would look greaton the inside of your CRM.

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Your Cell Phone…Now An Authentic Conversation Starter!Joanret45@AOL.comNew Score: 962 Weeks Ago: 81See All Opportunities

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Agents Will Not See The Underlying Data, Just the ScoresWe can tailor content from our “On Target” E-blast service based on scoresAgents will know what to send, to whom and whenAnd Remember- this is all exclusive to the first agent enrolling email addresses,We’re using blind data and protecting against the abuse of personal information.PredictiveMetrics & Tools

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The Advantage: Data is only good if you can learn from it. We have the platform right NOW, the agent’s database, predictive scoring data, the intel and targeted communications tools.

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Remember Again: Email Addresses in HomeActions Are Exclusive…and can only receive HomeActions from the first agent enrolling THOSE email addresses.Even More Advantages:7-9% Are Researching /warming Up!

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Put Your Broker Hat On And ImagineBeing the first in your area to roll out HomeActions with Scoring… making sure no one else can get their hands on this powerful data sphere! (limited time)Think your pitch to new recruits would be unique? With a company wide rollout, think MORE would STAY with your Brokerage?THANKS FOR VIEWINGPlease make any comments. We appreciate them!