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overviewoverviewThe City of Hartsville is thrilled to announce the return of the Annual Heart of theHolidays Festival. This festive 3-day celebration, running from November 21 to23, 2024, marks the official start of the holiday season in Hartsville, SC.The festivities kick off on Thursday, November 21, 2024, with the cherishedDowntown Holiday Open House and Centennial Tree Lighting Ceremony. As youenjoy entertainment on the downtown stage, keep an eye out for Santa—anddon’t be surprised if you see a little snow! Shops will stay open late, to help youget a head start on your holiday shopping.On Friday night, November 22, 2024, immerse yourself in the Art and WineStroll. Make your way through Downtown Hartsville, shop at your favorite stores,sample delicious wines, and support local artists, all in one evening.The fun doesn’t stop there! On Saturday, November 23, 2024, bring the wholefamily to the Holiday Carnival and Craft Show, featuring carnival rides, artisancraft vendors, and much more. Make it a day to shop, eat, and exploreeverything Hartsville has to offer. The festival culminates in a glamorous eveningat the Heart of the Holidays Gala. Dress to impress for a night of heavy horsd’oeuvres, live music, dancing, and a celebration of the true spirit of theholidays.Should you have any questions, please do not hesitate to contact Michelle ByersBrown, Director of Tourism and Communication at 843.917.0584 ormichelle.brown@hartsvillesc.gov or Bethany Scott, Special Events Coordinator at843.858.9232 or bethany.scott@hartsvillesc.govof heart of the holidays festivalof heart of the holidays festival
Our traditional Downtown Holiday Open House andTree Lighting Ceremony on Thursday, November 21,2024. Beat the rush on your holiday shopping bysupporting your favorite, local merchants who alwaysoffer the best deals of the holiday season.Holiday Open HouseHoliday Open HouseOVER 10,000 PARTICIPANTSREPRESENTING THE SOUTHEASTERN REGIONNOVEMBER 21ST | 6 PM - 9 PM2023 Event Stats: 50+ businesses and other community organizations represented25+ vendors and food trucks
art and wine STROLLart and wine STROLLNOVEMBER 22ND | 6 PM - 8 PMDowntown Hartsville is rich with cultural assets, including visual,performing, and written artists. Highlighting the exceptional array ofartists in this area, while also supporting local businesses, the Artand Wine Stroll meshes the best of all that Downtown Hartsville hasto offer. 2023 Event Stats: Tickets sold out prior to event 19 businesses and other community organizations represented20+ local artists featured
carnival and craft showcarnival and craft showNOVEMBER 23RD | 11 AM - 3 PMPlan for a fun-filled Saturday, November 23, 2024, as we bring allthe excitement of a Holiday Carnival and Craft Show, complete withfree carnival rides for children and vendors, to Downtown Hartsvilleon Railroad Avenue and Cargill Way from 11:00 am - 3:00 pm.OVER 3,000 PARTICIPANTSREPRESENTING THE SOUTHEASTERN REGION2023 Event Stats: Tickets sold out prior to event 19 businesses and other community organizations represented20+ local artists featured
The Heart of the Holidays Holiday Gala will be an elegant eveningon Saturday, November 23, 2024, at The Edition, a premierDowntown venue. Dress to the nines for this event that will offer horsd'oeuvres, a live band, dancing, and celebrating the true heart of theholidays (ticketed event). One ticket will include entry to the event,heavy hors d'oeuvres and two adult beverages (21 and older only).holiday galaholiday galaNOVEMBER 23RD | 8 PM - 11 PM
Shining Star Presenting Sponsor Shining Star Presenting Sponsor HEART OF THE HOLIDAYSFirst right of refusal for following Heart of the Holidays Festival yearOpportunity to speak at Downtown Open House EventOpportunity to speak at Heart of the Holidays Holiday GalaRecognition from event stage at applicable eventsHeart of the Holidays commemorative gifts (limit 15)Free entry for Hartsville Christmas Parade (subject to City of Hartsville policy)Priority Position for Christmas ParadeLogo and web link on Heart of the Holidays Festival webpageLogo displayed on event banner and on volunteer shirtLogo on select Festival marketing collateral, including print, digital, and radio spotsAd placement inside front cover of Downtown Hartsville Holiday Shopping GuideRecognition on social media and advertising as availableTickets to Wine and Art Stroll (customizable - limit 10)Tickets to Heart of the Holidays Holiday Gala (customizable - limit 10)$7,500 (ONE AVAILABLE)
$3,000 (TWO AVAILABLE)First right of refusal for following Heart of the Holidays Festival yearRecognition from event stage at applicable eventsHeart of the Holidays commemorative gift (limit 10)Free entry for Hartsville Christmas Parade (subject to City of Hartsville policy)First lane position for Christmas ParadeLogo and web link on Heart of the Holidays Festival webpageLogo displayed on event banner and on volunteer shirtLogo on select Festival marketing collateral, including print and digitalFull page ad in Downtown Hartsville Holiday Shopping GuideRecognition on social mediaTickets to Art and Wine Stroll (customizable - limit 6)Tickets to Heart of the Holidays Holiday Gala (customizable - limit 6)holiday music sponsor holiday music sponsor HEART OF THE HOLIDAYS
santa and sleigh sponsorsanta and sleigh sponsorHEART OF THE HOLIDAYS$1,500 (TWO AVAILABLE)Recognition from event stage at certain eventsHeart of the Holidays commemorative gift (limit 8)Free entry for Hartsville Christmas Parade (subject to City of Hartsville policy)First lane position for Christmas ParadeLogo and web link on Heart of the Holidays Festival webpageLogo displayed on event banner and on volunteer shirtLogo on select Festival marketing collateral, including print and digitalHalf page ad in Downtown Hartsville Holiday Shopping GuideRecognition on social mediaTickets to Art and Wine Stroll (customizable - limit 4)Tickets to Heart of the Holidays Holiday Gala (customizable - limit 4)Signage at Santa’s Sleigh through the season.
MAGIC OF CHRISTMASMAGIC OF CHRISTMAS$750 (UNLIMITED)Heart of the Holidays commemorative gift (limit 6)Free entry for Hartsville Christmas Parade (subject to City of Hartsvillepolicy)Logo and web link on Heart of the Holidays Festival webpageLogo displayed on event banner and on volunteer shirtLogo on select Festival marketing collateral, including print and digitalQuarter page ad in Downtown Hartsville Holiday Shopping GuideRecognition on social mediaTickets to Art and Wine Stroll (customizable - limit 2)Tickets to Heart of the Holidays Holiday Gala (customizable - limit 2)HOLIDAY CHEERSHOLIDAY CHEERS$500 (UNLIMITED)Heart of the Holidays commemorative gift (2)Free entry for Hartsville Christmas Parade (subject to City of Hartsville policy)Logo and web link on Heart of the Holidays Festival webpageLogo on select Festival marketing collateral, including print and digitalRecognition in Downtown Hartsville Holiday Shopping GuideRecognition on social media
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