Return to flip book view
Message Project TechnologyDigital Signage and Wayfinding Project LocationHuntsville, ALProject PartnersIntegrator: Verta TechnologiesVITEC#MoreThanMounts#YourDisplayYourWaycrimsonav.com866.668.6888Transforming the VonTransforming the VonBraun Center: DigitalBraun Center: DigitalSignage Solutions RedefineSignage Solutions RedefineVisitor ExperienceVisitor Experience Case StudyVerta Technologies, Crimson AV, VITEC, LG Electronics, andPSA Inc. Partnered to Elevate Navigation, Event Information,and Advertising at Huntsville’s Premier Venue.
Case StudyTIMELINEStart date:July 2024 Completion date: October 2024InsightsThe Von Braun Center (VBC), located in the heart of historic downtown Huntsville, Alabama, is a versatile facility named after rocket pioneer Dr. Wernher Von Braun. This premier venue hosts conferences, conventions, concerts, Broadway per-formances, and more, serving as a hub for both high-tech innovation and Southern hospitality.In 2024, the VBC undertook a major transformation of itsNorth Hall event space, incorporating state-of-the-artdigital signage and wayfinding technologies. VertaTechnologies, the trusted technology partner of VBC,spearheaded the integration project, leveraging digitalsignage solutions from Crimson AV, VITEC, and LGElectronics. Crimson's durable wayfinding kiosks and LG'shigh-brightness stretch displays now enhance visitornavigation, event information, and advertisingopportunities, while also integrating seamlessly with thecenter’s broader digital signage and IPTV ecosystem fromVITEC.866.668.6888crimsonav.com#MoreThanMounts#YourDisplayYourWayTransformingTransformingthe Von Braunthe Von BraunCenterCenter
crimsonav.comThe ChallengesThe VBC faced significant construction challenges as renovations were underway throughout theCenter. These ongoing updates meant that kiosks and other installations had to be frequentlyunbolted and reinstalled to accommodate construction schedules.Crimson AV’s Back-to-Back (KOFP55-BB-SAM) and Single Sided (KOFP55-SAM) outdoor kiosksoffered the ideal solution. Their design made them easy to assemble, disassemble, and reassemblewithout compromising durability or functionality. According to Verta Technologies President, Christian Tuttle, “We had to unbolt/rebolt them down on many occasions as renovations occurred in the areas in/around kiosks. The kiosks are not only durable but sleek and sophisticated looking.”These adaptable kiosks provided a reliable and visually appealing solution that could withstand the challenges of an active construction site.An additional concern was that of futureproofing. The need to have a flexible and scalable solution is in the forefront of VBC’s vision. VITEC is uniquely positioned to offer their IPTV and digital signage solutions to leverage the VBC’s network to scale as they continue to grow and add spaces around their center. 866.668.6888Project Partners#MoreThanMounts#YourDisplayYourWayIntegrator - Verta Technologies Kiosk Manufacturer - Crimson AV IPTV Distribution and DigitalSignage - VITEC Stretch Displays - LG DisplaysManufacturers Rep - PSA Inc.
crimsonav.com#MoreThanMounts#YourDisplayYourWay866.668.6 888ImplementationVerta Technologies managed theintegration process, ensuring that theCrimson kiosks and LG stretch displayswere strategically placed to maximizevisibility and accessibility. Despiteconstruction challenges, the modulardesign of the Crimson kiosks allowedfor quick adjustments, ensuring theproject stayed on schedule.The North Hall installation is part of a larger digital signage initiative across the VBC campus, including video walls and IPTV services. The integration ensured that the new signage solutions complemented the existing technology infrastructure.Although the VITEC solutions are unique to kiosks, controlling a network ofcontent can be utilized across any display technology. This is especiallysignificant in that as the VBC adds displays, the VITEC solutions ensures thatregardless of technology, content control and distribution remains simple andeffective. ResultsThe VBC’s North Hall now features an enhanced visitor experience, with cutting-edge wayfinding and digital signage solutions that improve navigation and provide valuable event information. Additionally, the integration of advertising capabilities offers a new revenue stream for the Center.Future plans include:Developing a user-friendly app to enhance navigation within the Center.Transitioning entirely to robust IPTV services to eliminate the need for cable boxes and offeringconsiderable cost-savings over cable. The VITEC solutions can scale to infinite dimensions on the BCS network. Along with this robustfeature, the added repository structure and “Proof of Play” feature will allow the VBC to increase adrevenue profits as they grow their network. This project highlights the power of Crimson AV’s durable and customizable kiosks, VITEC’s IPTVplatform, LG Electronics' high-performance displays, and Verta Technologies’ expertise in deliveringseamless technology solutions. Together, they have transformed the VBC into a modern, high-techvenue ready to meet the demands of its diverse clientele.
crimsonav.com#MoreThanMounts#YourDisplayYourWay866.668.6888Crimson AV Kiosks: KOFP55-BB-SAM &KOFP55-SAMKey Features:Supports Samsung 55” OHF displaysin single sided and back-to-backportrait configurations.Options to integrate a camera,media player, router, and speakers.Supports IR touch overlay forinteractive applications.Operates in extreme temperatures(-40°C to 50°C).Constructed with 14 GA. and 12 GA.high-impact steel for durability.Fully customizable with paint colors,decals, and wraps.Applications: These kiosks are versatile, making them ideal for outdoor malls, streetkiosks, quick-service restaurants, hospitality venues, casinos, and more.LG Electronics Stretch Displays:Deployed throughout the North Hall event space to provide wayfinding directions,event schedules, and advertising opportunities.Integrated seamlessly with Crimson kiosks to create a cohesive wayfinding andinformational system.VITEC IPTV Distribution and Digital Signage Solutions Can Assist a Large EventsCenter:1. Seamless IPTV Distribution for Event Attendees and StaffEfficient Live Streaming: VITEC's system streams live TV and event-specific channelsefficiently over the venue's LAN, wireless network, or the internet, making livecontent accessible on any connected device.Scalable for Large Audiences: The system supports unlimited endpoints withoutbandwidth strain through IP multicast streaming, ensuring high-quality 4K video forattendees across the event center.Futureproof Flexibility: Easily scale the system by adding new TV sources orendpoints as the event center’s needs grow, without disrupting service orcompromising performance.The Technology
crimsonav.comVisit our website!866.668.6888#MoreThanMounts#YourDisplayYourWayThe TechnologyVITEC IPTV Distribution and Digital SignageSolutions cont:2. Dynamic Digital Signage to Enhance GuestExperienceEngaging Content Delivery: The drag-and-dropinterface allows the creation of visually appealingdigital signage with videos, graphics, text, and RSSfeeds. Ideal for promoting events, displayingschedules, or showcasing sponsor ads.Centralized Control: Manage all digital signage andIPTV systems from a single platform, ensuringseamless operation and quick updates.Targeted Messaging: Schedule and displaytailored content at specific times and locations,ensuring the right message reaches the rightaudience.Revenue Opportunities: Dynamic menu boardsand advertisements can boost revenue bypromoting on-site concessions, merchandise, orsponsored content.3. Enhanced Operations and Guest ConvenienceMeeting Room Management: Display meetingroom availability on central or room-specificscreens, aiding in efficient space utilization.Useful Information Integration: Incorporate real-time updates such as weather, flight schedules,and news to keep attendees informed andengaged.Reliable and Secure: With modular design andcontent protection standards like HDCPv2, thesystem ensures uninterrupted service and securevideo distribution.By leveraging VITEC's solutions, the VBC can optimizeguest experience, streamline operations, and driverevenue through a flexible and scalable IPTV anddigital signage platform.Want moreWant moreinsight toinsight toCrimson AV?Crimson AV?