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Coach's Handbook Sample pages

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THE COACH S HANDBOOK FOR COLE LANC ME NEW BEAUTY ADVISOR ON BOARDING

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COACH S HANDBOOK CONTENTS 3 cole Lanc me At a Glance 4 New Hire On Boarding Timeline 8 BA Workbook with Coaching Tips Notes 84 Post cole LIVE Pro Tip Activity 86 How We Serve The Lanc me Client Experience Wish there was an easy way to track your new hire s progress through cole Lanc me Scan Here for a digital BA Tracking Sheet to help you This Coach s Handbook belongs to COLE LANC ME AT A GLANCE 3 EASY STEPS For the best experience your Beauty Advisor must follow ALL 3 steps in the cole Lanc me Learning Journey Scan the QR code to watch a video on the Learning Journey with Jamie Maria Your cole Lanc me Experience Overview 01 TIP Did you know that new hires who register for cole on LancomeTraining com earn BRAV points for completing their e learning courses 02 TIP The e learning courses at counter activities should take about 4 weeks to complete 03 TIP New hires should plan to attend a LIVE about 4 weeks after the start of their courses to allow for completion REGISTER Register for cole Lanc me receive your Training Welcome Box to begin learning You can register below COMPLETE YOUR COURSES Complete your e learning courses at counter activities as a pre requisite to your LIVE seminar JOIN COLE LIVE Upon completing steps 01 02 take the final step to becoming a Happiness Activist Join us for a LIVE cole Lanc me seminar receive your Lanc me Happiness Box Phone Number cole Lanc me 3

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ON BOARDING TIMELINE WEEK 5 FRAGRANCE AFTER THEIR LIVE SESSION 4 cole Lanc me 2 Visit LancomeTraining com to have your New Hire enroll for their cole Lanc me Welcome Kit Give them a tour of the site and show them where to find their cole Lanc me course requirements 4 Let them know there are at counter activities in their workbook that go with the e learning courses WEEK 2 BRAND WEEK 4 MAKEUP 1 Be in store with them on their first day if possible 3 Visit LancomeLearning com and help your New Hire register for an account Give them a tour of the site and show them where to find their cole Lanc me e learning courses DAY 1 WELCOME WEEK 3 SKINCARE DAY 1 5 Help them submit a request to join the Lanc me Pop Up Artistry and Lanc me Happiness Activists Facebook pages SET THEM UP FO R SUCCESS WEEK 2 CHECK IN TO SEE 1 Has their Welcome kit has arrived Yes Review the cole Lanc me Workbook with your Beauty Advisor No Ask them to call you when it arrives Let them know they can download their activity pages from LancomeTraining com 2 Have they completed The Brand e learning courses and atcounter activities 3 Ask what they learned and what questions they have about The Brand cole Lanc me 5

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WEEK 3 AFTER THEIR LIVE SESSION CHECK IN TO SEE 1 Have they completed the Skincare e learning courses and at counter activities 1 Answer any questions your New Hire has 2 Ask what they learned and what questions they have about Skincare 3 Ask what they are saving for to buy in BRAV Know what motivates them 2 Have them practice their Selling Serving Skills pg 89 pg 81 for BA s Workbook on you WEEK 4 CHECK IN TO SEE 1 Have they completed the Makeup e learning courses and at counter activities 2 Ask what they learned and what questions they have about Makeup 3 Ask which Artistry skills are they most least comfortable with WEEK 5 CHECK IN TO SEE 1 Have they completed the Fragrance e learning courses and at counter activities 2 Ask what they learned and what questions they have about Fragrance 3 Ask if they have registered for an cole LIVE Seminar TIP Make sure they know the LIVE seminar is at 3pm EST and to adjust for their time zone Many Beauty Advisors miss their session because they didn t consider the time zone 6 cole Lanc me COLE LANC ME LIVE TROUBLESHOOTING TIPS 1 Trying to register for a LIVE Session and getting an error You never registered for Step 1 The same email address used in Step 1 must be used to complete Step 3 If Step 1 and 3 are done at the same time an error will occur Step 1 should be done on Day 1 Still getting an error Email LancomeTraining csm com 2 Don t see your link to join A unique link is sent on the day of the LIVE Session Links are sent out to the email used to register Check junk spam folder Still no link Email LancomeTraining csm com cole Lanc me 7

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THIS NOTEBOOK BELONGS TO New hire s name Sign up for LancomeLearning com to redeem your 25 points and start your cole Lanc me learning journey Visit LancomeLearning com to show your new hire how to register for an account and redeem their BRAV card MOMENT COACHING aching Tips Look for Co anc me the cole L throughout workbook My Lanc me Sales Training Executive is Their Phone is Their E mail is My Start Date is Fill this sec tion out with yo ur new hire an d explain wh at an STE is

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COACHING MOMENT ASK Have you tried Advanced G nifique What info tips do you share with your clients about Advanced G nifique ue What questions do you have about Advanced G nifiq LOOK FOR See examples of what should be filled in to the right Note that some of the answers can be found on Lancome com ADVANCED G NIFIQUE DEEP DIVE 5 min MATERIALS NEEDED Product Book Access to Lancome com on Smartphone or Tablet DIRECTIONS Fill in the blanks INTRO STATEMENT A skin barrier strengthening serum for healthy radiant youngerlooking skin in 7 days RESULTS 1 Application Stronger skin barrier After 7 days Skin is youthfully radiant After 1 bottle Younger looking skin improved visible signs of aging firmness elasticity radiance smoothness tone fine lines wrinkles and pores KEY INGREDIENTS 10 Bifidus Prebiotic known to support the skin s moisture barrier Hyaluronic Acid known to enhance moisture retention Vitamin Cg a more stable form of Vit C known to help brighten smooth skin SUSTAINABILITY MADE WITH CARE FUN FACTS Advanced G nifique s patented complex is plantbased obtained through Biotechnology In 2024 the serum will be refillable RATING REVIEWS What are clients saying on Lancome com 4 8 5 Star Rating 97 of reviewers recommend it Perfection in a bottle Worth every penny Love this serum Skin looks amazing Smooths out lines Great stuff 30 cole Lanc me cole Lanc me 31

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COACHING MOMENT ASK Who can use R nergie Lift Multi Action Ultra RLMAU What info tips do you share with your clients about RLMAU What questions do you have about RLMAU LOOK FOR See examples of what should be filled in to the right Note that some of the answers can be found on Lancome com R NERGIE LIFT MULTIACTION ULTRA DEEP DIVE 5 min MATERIALS NEEDED Product Book Access to Lancome com on Smartphone or Tablet DIRECTIONS Fill in the blanks INTRO STATEMENT A dark spot correcting lifting firming day cream with SPF 30 RESULTS After 1 Jar Visibly reduced wrinkles After 4 weeks Color size and number of dark spots are visibly reduced Skin is firmer and lifted Skin is more radiant Smoother texture more even tone KEY INGREDIENTS Linseed Extract known to improve signs of visible aging due to loss of collagen Capryloyl Salicylic Acid a lipohydroxy acid known to help stimulate skin renewal Hyaluronic Acid known to enhance moisture retention help hydrate and visibly plump skin SUSTAINABILITY MADE WITH CARE FUN FACTS Linseed is extracted from the seeds of flax plants organically grown in France s Loire and Southwest regions Through biotechnology process peptides are extracted R nergie packaging is made with 40 PCR glass RATING REVIEWS What are clients saying on Lancome com 4 6 5 star Rating 95 of reviewers recommend it Best face cream ever Within 2 weeks I looked years younger Highly recommend My skin feels plump and happy My skin is glowing My neck area looks tighter 32 cole Lanc me cole Lanc me 33

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ABSOLUE DEEP DIVE 5 min MATERIALS NEEDED Product Book Access to Lancome com on Smartphone or Tablet DIRECTIONS Fill in the blanks INTRO STATEMENT A luxurious cream that visibly brightens firms and hydrates skin for up to 24 hours RESULTS Radiance is improved 20 Skin appears smoother 19 1 Fine lines are visibly reduced 13 Improves skin surface cell renewal After 1 application skin is firmer and tone is improved KEY INGREDIENTS COACHING MOMENT ASK Have you tried Absolue Soft Cream What info tips do you share with your clients about Absolue Share Absolue grabbers 1 cream that does it all our most comprehensive moisturizer Lanc me s most replenished moisturizer costs a lot becuase it does a lot What questions do you have about Absolue LOOK FOR See examples of what should be filled in to the right Note that some of the answers can be found on Lancome com 34 cole Lanc me Grand Rose Extracts known to promote skin surface cell renewal Pro Xylane known to help reduce the appearance of fine lines and increase skin firmness and tone Shea Butter known for its hydrating effects Meadowfoam Seed Oil known to strengthen skin s surface SUSTAINABILITY MADE WITH CARE FUN FACTS Our Perpetual Rose is organically cultivated in France using all parts of the rose including up cycling rosewood to reduce bio waste Soft Cream Rich Cream and The Serum are all refillable recyclable which has helped save over 350 tons of glass since 2018 RATING REVIEWS What are clients saying on Lancome com 4 6 5 Star Rating 92 of reviewers would recommend Never disappoints My skin looks and feels incredible I have had so many complements Expensive but worth it Smells like a rose garden Keeps skin looking young A little goes a long way Soft and hydrated cole Lanc me 35

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FOUNDATION DISCOVERY TEINT IDOLE ULTRA WEAR CARE GLOW 15 min A medium coverage serum foundation for natural glow finish MATERIALS NEEDED Pen Foundation Finder Foundation Testers FINISH COVERAGE RESOURCES LancomeLearning com Product book DIRECTIONS Apply a small amount of each Foundation Formula to the back of 1 hand and blend in Observe the way each formula looks and feels in comparison to each other Fill in the blanks for each formula LOOK FOR TEINT IDOLE ULTRA WEAR INTRO STATEMENT See examples of what should be filled in Note that some of the answers can be found on Lancome com Natural Glow Finish BENEFITS RESULTS Serum Infused SPF 27 KEY INGREDIENTS Hyaluronic Acid Mandelic Acid TEINT IDOLE ULTRA WEAR FOUNDATION STICK INTRO STATEMENT A breathable full coverage liquid foundation for a flawless matte finish INTRO STATEMENT A full coverage cream to powder stick for a velvety matte finish FINISH COVERAGE Matte Finish Breathable Full Coverage FINISH COVERAGE Velvet Matte Finish BENEFITS RESULTS Oil free Fragrance free Transfer resistant 24 hour Wear SPF 25 46 cole Lanc me Full Coverage BENEFITS RESULTS Oil free Fragrance free Transfer free Longwear SPF 21 Built in Kabuki Brush KEY INGREDIENTS Hyaluronic Acid Moringa Vitamin E Prebiotics Ultramarine Blue pigment in shades 505N 515W 525W 530W 535N 540C Oxide Green Pigment in shades 230W 350N 400W Medium Buildable Coverage KEY INGREDIENTS N A cole Lanc me 47

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MASCARA DEEP DIVE CILS BOOSTER XL 10 min MATERIALS NEEDED Pen Mascara Finder Smartphone Tablet or Computer DIRECTIONS LancomeLearning com Product book INTRO STATEMENT A lash primer that conditions lashes to make one coat look like two LOOK FOR See examples of what should be filled in Note that some of the answers can be found on Lancome com LASH RESULT Prime Condition BRUSH FORMULA White creamy texture has microfibers that add length and volume while vitamin E B5 conditions lashes HOW TO USE Mascara Spoolie Applicator Apply on lashes from root to tip Do not wait until Cils Booster XL is dry before coating lashes with mascara D FINICILS INTRO STATEMENT A natural yet noticeable mascara that lengthens defines and separates for long lashes 56 cole Lanc me LASH RESULT FORMULA Separate Lengthen Cream texture polymers that coat each lash for extreme separation definition and length BRUSH HOW TO USE Straight Fine Comb like Brush Comb through lashes in a smooth vertical motion cole Lanc me 57

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LA VIE EST BELLE DEEP DIVE 5 min MATERIALS NEEDED Fragrance Finder Product Book Access to Lancome com on Smartphone or Tablet DIRECTIONS Fill in the blanks LOOK FOR See examples of what sho uld be filled in INTRO STATEMENT ASK What questions do you hav e about La vie est belle A sweet floral fragrance with notes of bright iris spun sugar and vanilla STORY EMOTION Lanc me s fragrance of Happiness Means Life is beautiful in French Nicknames Fragrance of Complements The Julia Fragrance HEART SMILE Iris Sustainably sourced from France Silky Sparkling and Sophisticated Patchouli sustainably sourced from Bali Spun Sugar and Warm Vanilla Yummy Addictive and Subtly sweet SUSTAINABILITY ART OF THE BOTTLE La vie est belle Refill helps save 50 less Glass 46 less Plastic 46 less Cardboard from the outer pack The Crystal Smile captures Happiness in a bottle it smiles back at you 68 cole Lanc me cole Lanc me 69

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POST COLE LIVE Follow up with Pro Tip Activity COACHING MOMENT ASK How was your cole LIVE seminar What were your big takeaways ACTIVITY The Pro Tips shown on the opposite page are a list of the TOP 10 Selling and Serving tips taught in cole LIVE SHOW THE LIST TO YOUR BA AND ASK Which Pro Tip is your favorite and why Which ones are you ready to start using Which ones need more practice Out of the ones that you want more practice with which one would you like to work on with me today 84 cole Lanc me LANC ME PRO TIPS 1 Connect with empathy by ASKING QUESTIONS 2 SHOW INSTANT RESULTS with the Advanced G nifique Hand Demo 3 Invite clients to TOUCH FEEL 4 MIRRORING TECHNIQUE use their words to describe product results 5 BUILD THE BASKET by teaching them how to complete their routine 6 SAMPLE ADVANCED G NIFIQUE with TIU as Perfect Partners 7 INTRODUCE MASCARA to every client 8 FINISH WITH FRAGRANCE Activate your client s Happiness 9 INTRODUCE THE ICONICS with a 5 Min Best of Lanc me Service 10 TEXT CALL YOUR CLIENT while they are still in the store with you cole Lanc me 85

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