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AfricaPresented by Africa Business ClubRoss School of Business BUSINE BUSINESS SHOWCASE

WHY A BUSINESSSHOWCASE?For too long, Africa has been seen as acontinent of challenges rather thansolutions. That narrative is outdated.Across industries, African entrepreneursare solving real problems, creating jobs,and setting global standards.This showcase spotlights trailblazingcompanies, driving financial inclusion,sustainable infrastructure, agribusiness,and digital connectivity throughhomegrown solutions and cutting-edgetechnology.Explore, connect, and engage withAfrica’s innovation leaders. The future ofbusiness isn’t just happening in Africa—it’s being led by Africa. Now is the timeto be part of it.

Propslot KubikJoin us in the Entrepreneurship Panel: What AreAfrican Innovators Doing? as we spotlight twogroundbreaking ventures—Propslot and Kubik,transforming real estate and sustainability acrossAfrica.Propslot is revolutionizing real estateinvestment with tech-driven, fractionalownership, making property investment moreaccessible and unlocking new opportunities forinvestors.Kubik converts plastic waste into low-carbon,affordable building materials, tackling Africa’shousing crisis while promoting sustainabilityand circular economy solutions.Discover how these visionary startups arereshaping industries, solving critical challenges,and driving Africa’s next wave of innovation.Spotlight: Innovation inReal Estate & Sustainability

Dive in, explore, and be inspired—Africa’s innovationjourney starts here. Enjoy!

AGRICULTUREKey OpportunitiesAgricultural Growth: Africa’s agriculturegrew 4.1% (2000-2020), exceeding theglobal 2.7% average. (World Bank Blogs)Expanding Food Market: Africa’s foodmarket is set to hit $1 trillion by 2030,fueled by urbanization. (OpenKnowledge Repository)Path for GrowthPolicy Reforms: Stronger agriculturalpolicies can boost productivity andfood security. (World Bank Blogs)Agribusiness Investment: Expandingagribusiness can drive economicgrowth and job creation. (World Bank)

Go to Website VAVA COFFEECountry: KenyaVava Coffee is revolutionizing Kenya's coffee industry by empoweringsmallholder farmers through direct and fair trade practices. Foundedin 2009 by Vava Angwenyi, this Certified B-Corporation ensuressustainable livelihoods by offering fair compensation for premiumspecialty coffees while promoting transparency in the supply chain.Beyond coffee, Vava Coffee collaborates with women's groups inNairobi's informal settlements to create handcrafted gift bags,fostering economic opportunities and financial independence. Byharnessing local resources and talent, Vava Coffee presents ascalable, impact-driven model for sustainable development,exemplifying Africa's entrepreneurial spirit, innovation, andcommitment to ethical business practices on the global stage.

Go to Website ONE ACRE FUNDCountry: UgandaOne Acre Fund is transforming agriculture in Uganda by empoweringsmallholder farmers to diversify into high-value cash crops likecoffee, chia, and macadamia. Since 2016, the organization hasprovided tailored training and access to quality inputs, enablingfarmers to significantly increase their yields and incomes. Byestablishing partnerships with local processors and buyers, One AcreFund ensures farmers receive fair prices, adding value to theirproduce. Additionally, the initiative has distributed 1.8 million treeseedlings through 23 nurseries, promoting environmentalsustainability and climate resilience. Through these localized efforts,One Acre Fund exemplifies scalable solutions that address globalchallenges in agriculture and economic development

Go to Website COLDHUBSCountry: NigeriaColdHubs is revolutionizing food preservation in Nigeria with itssolar-powered, walk-in cold storage units. Founded in 2015 byNnaemeka Ikegwuonu, the company addresses the critical issue ofpost-harvest losses among smallholder farmers. By extending theshelf life of perishable foods from 2 to 21 days, ColdHubs reducesspoilage by 80%, enabling farmers to increase their annual incomeby 25%. Operating on a flexible pay-as-you-store model, farmerspay a daily fee per crate of stored produce. This innovativeapproach not only enhances food security but also createsemployment opportunities, particularly for women who managethe hubs. ColdHubs exemplifies how localized, sustainablesolutions can effectively tackle global challenges in agriculture.

Go to Website Hello Tractor is a Nigerian agri-tech company founded in 2014,revolutionizing farming by connecting tractor owners with smallholderfarmers through a digital platform. By facilitating tractor-sharingservices, it enhances productivity and income for farmers whileoptimizing equipment utilization. The company has expanded itsoperations across multiple African countries, providing innovativesolutions to agricultural challenges. In 2022, Hello Tractor launched a Pay-As-You-Go (PAYG) financingprogram, enabling entrepreneurs to own tractors with a minimal downpayment and pre-booked land, thereby increasing mechanization inunderserved farming communities.HELLO TRACTORCountry: Nigeria

BANKINGKey OpportunitiesDigital Finance Growth – Africa accountsfor 50% of the world’s 700M digitalfinancial users, driving financial inclusion.(World Bank)Private Sector Expansion – Africa isbuilding its own financial institutions toimprove access to capital. (African Union)Path for GrowthStronger Financial Systems – Mobilizinginvestment to enhance financialintermediation and private sector growth.(UN)Debt Management Reform – Africa seeksindependent financial institutions for fairerdebt management. (African Union)

Go to Website WASOKOCountry: Kenya Wasoko is revolutionizing access to essential goods and servicesacross Africa by connecting small, informal retailers to the digitaleconomy. Through its innovative e-commerce platform, shopowners can order products via SMS or mobile app and receive freesame-day delivery from localized warehouses. This modelstreamlines supply chains, reduces costs, and ensures consistentproduct availability, empowering retailers to thrive without relianceon traditional wholesalers. Operating in countries such as Kenya,Tanzania, Rwanda, and Uganda, Wasoko enhances economicopportunities for small businesses, exemplifying scalable solutionsto global trade challenges.

Go to Website FLUTTERWAVECountry: NigeriaFlutterwave is a leading African fintech company revolutionizingpayment systems across the continent. Founded in 2016, itprovides seamless and secure payment solutions for businessesand individuals, enabling transactions in multiple currenciesthrough various channels, including online, mobile, and point-of-sale systems. In 2022, Flutterwave achieved a valuation of over $3billion, making it one of Africa's prominent unicorns. By simplifyingpayment processes, Flutterwave empowers African businesses toexpand their reach globally, fostering economic growth andfinancial inclusion across the continent

Go to Website Paystack is a Nigerian fintech company founded in 2015 byShola Akinlade and Ezra Olubi, offering payment processingservices that enable businesses to accept online and offlinepayments through various channels, including cards, banktransfers, and mobile money. In 2020, Paystack was acquiredby Stripe for over $200 million, marking a significant milestonein Africa's fintech landscape. The company serves over200,000 businesses across Nigeria and Ghana, providing aseamless and secure payment experiencePAYSTACKCountry: Nigeria

Go to Website OPay is a Nigerian fintech company established in 2018,offering a comprehensive platform for payments, transfers,savings, loans, and other essential financial services.Licensed by the Central Bank of Nigeria and insured by theNigeria Deposit Insurance Corporation, OPay is committed todeepening financial inclusion through technology. Theplatform boasts tens of millions of users, agents, andmerchants across Nigeria, providing secure, easy-to-use,and affordable financial solutions. In 2021, OPay raised $400million in a funding round led by SoftBank Vision Fund,valuing the company at $2 billion.OPAYCountry: Nigeria

Go to Website TymeBank is a South African digital bank launched in 2019, offeringaccessible banking services without the need for physicalbranches. Customers can open accounts online or at self-servicekiosks located in over 700 Pick n Pay and Boxer stores nationwide,with access to banking services at more than 14,000 till points.As of January 2025, TymeBank serves approximately 10 millioncustomers in South Africa and an additional 5 million in thePhilippines through its affiliate, GoTyme. The bank plans to expandinto Vietnam and Indonesia, aiming to become a top-three retailbank in South Africa within the next three years. TymeBank'sinnovative approach and strategic partnerships have positioned itas a significant player in the digital banking sector, contributing tofinancial inclusion and accessibility in emerging markets.TYMEBANKCountry: South Africa

BEAUTY & PERSONAL CARE Key OpportunitiesMarket Growth: The Middle East & Africa beautysector is growing at 10% annually, driven bypremium product demand. (McKinsey)Sustainable Products: Rising demand fornatural, ethically sourced ingredients alignswith global sustainability trends. (McKinsey)Value Chain GrowthRaw Material Sourcing: Africa’s shea andargan oil industry sustains millions of women inWest Africa, creating sustainable sourcingopportunities. (UN)Path for GrowthPolicy Reforms: Stronger sustainability policiesand ethical labor standards can boost industryresilience. (UN)Circular Economy: Investing in recycling andsustainable packaging reduces waste andopens new revenue streams. (UN)

AMI COLECountry: SenegalFounded by Senegalese-American Diarrha N’Diaye-Mbaye, Ami Coléisn’t just a beauty brand—it’s a movement. Designed for melanin-richskin, it redefines clean beauty in an industry where deeper skin toneshave often been overlooked or treated as an afterthought. Byformulating products that enhance, not mask, darker complexions, AmiColé ensures that inclusivity isn’t just about offering more shades—it’sabout prioritizing the needs of those who have long been excluded.With key ingredients like baobab seed oil sourced directly from WestAfrica, it keeps value where it belongs—within the communities thatinspire it. More than makeup, Ami Colé is a celebration of Africanbeauty, entrepreneurship, and innovation, proving that our roots don’tjust belong in history—they shape the future. Go to Website

HOUSE OF TARACountry: NigeriaRedefining beauty in Africa, House of Tara has transformed thecosmetics industry with innovation, empowerment, and cultural pride.Founded by Tara Fela-Durotoye, it pioneered Nigeria’s first-ever makeupstudio and school, laying the foundation for a thriving beauty sectoracross the continent. With products designed specifically for women ofcolor—including the bold Orekelewa Beauty range, the signature InspiredPerfume, and the vibrant H.I.P Beauty collection—House of Taracelebrates African beauty in all its diversity. Beyond cosmetics, the brandempowers thousands of women through its beauty academy andnetwork of over 4,000 beauty reps, turning passion into entrepreneurship.With a growing presence across Africa, House of Tara isn’t just definingbeauty—it’s shaping the future of African glamour. Go to Website

Key OpportunitiesEconomic Growth – The constructionsector contributed 30% of Sub-SaharanAfrica's GDP in 2022. (World Bank)Urbanization Boom – Rapid urbanizationis driving investments in housing andinfrastructure. (World Bank)Path for GrowthRegulatory Reforms – Updating buildingcodes enhances safety, resilience, andsustainability. (World Bank)Public-Private Partnerships –Government-private collaborations areadvancing large-scale infrastructureprojects. (World Bank)CONSTRUCTION

mycoTile is pioneering eco-friendly, fungi-based constructionmaterials to revolutionize the way Africa builds. Based in Tanzania,mycoTile addresses the urgent challenge of unsustainablebuilding practices by transforming agricultural waste andmycelium (fungal roots) into durable, affordable, andbiodegradable tiles and panels.This circular economy approach reduces reliance on carbon-intensive materials like concrete, significantly loweringenvironmental impact while creating local jobs in sustainablemanufacturing. By harnessing nature’s power and local ingenuity,mycoTile offers scalable, climate-resilient solutions that canredefine construction worldwide. Go to Website MYCOTILECountry: Kenya

EarthEnable is transforming affordable housing in Africa byreplacing dirt floors with sealed, earthen flooring—an eco-friendlyand cost-effective alternative to concrete. Operating in Rwandaand Uganda, EarthEnable addresses the health risks of dirt floors,which contribute to respiratory diseases and parasitic infections,by offering a locally sourced, waterproof, and durable flooringsolution.By training and employing local masons, EarthEnable creates jobsand economic opportunities while reducing the carbon footprint oftraditional cement. Its scalable, nature-based innovation not onlyimproves living conditions but also sets a global standard forsustainable, low-cost housing. Go to Website EARTHENABLECountry: Rwanda

Kubik is redefining construction and sustainability in Africa bytransforming plastic waste into durable, low-carbon buildingmaterials. Based in Ethiopia, this innovative venture addresses twocritical global challenges—plastic pollution and affordable housingshortages—by repurposing waste into cost-effective, eco-friendlyconstruction materials.By creating a circular economy, Kubik not only reducesenvironmental waste but also empowers communities through jobcreation and localized manufacturing. Its scalable solution makessustainable housing more accessible, positioning Africa as aleader in climate-resilient infrastructure for the world. Go to Website KUBIKCountry: Ethiopia

EDUCATIONKey OpportunitiesRising Enrollment – Primary schoolenrollment is increasing, but 21% ofprimary-age children and 60% of youth(15-17) remain out of school. (WorldBank)EdTech Expansion – Digital learning isimproving rural access and scalingeducation solutions. (World Bank)Path for GrowthBridging Learning Gaps – Investments inteacher training can reduce learningpoverty, affecting 89% of ten-year-olds.(World Bank)Expanding Skilled Workforce –Vocational and higher education willequip Africa’s youth for future economicgrowth. (World Bank)

Ubongo, Africa’s leading edutainment company, is revolutionizingeducation across the continent by blending local storytelling withcutting-edge learning solutions. Based in Tanzania, Ubongotackles the urgent challenge of limited access to quality educationby delivering fun, engaging, and curriculum-aligned content tomillions of children via television, radio, and digital platforms.By harnessing the power of animation, music, and culturallyrelevant narratives, Ubongo not only improves literacy, numeracy,and life skills but also inspires a lifelong love for learning. Its impactextends beyond classrooms—empowering families, trainingeducators, and driving systemic change in education. Go to Website UBONGOCountry: Tanzania

SuaCode Africa is breaking barriers in digital education bytransforming smartphones into powerful coding classrooms.Based in Ghana, this pioneering EdTech venture is addressing theurgent challenge of tech accessibility by equipping young Africanswith in-demand programming skills—without the need forexpensive computers.By leveraging AI-powered learning, interactive mobile courses, andbilingual support, SuaCode empowers students from underservedcommunities to enter the global digital economy. Its scalablemodel not only fosters job creation but also positions Africa as ahub for tech innovation. Go to Website SUACODE Country: United States

ENERGYKey OpportunitiesRenewable Energy Growth – Only 7%of Africa’s hydro potential is utilized,leaving vast untapped resources.(UN)Expanding Energy Access – TheWorld Bank aims to connect 250Mpeople to electricity by 2030. (WorldBank)Path for GrowthInfrastructure Investment – Scalingenergy infrastructure is crucial forbroader electricity access. (AfricanUnion)Policy Reforms – Shifting subsidiesfrom fossil fuels to renewables willdrive clean energy adoption. (UN)

Go to Website BIOLITEHOMESTOVECountry: Kenya BioLite's HomeStove is transforming cooking practices in energy-poor regions by providing a cleaner, more efficient alternative totraditional open fires. This innovative biomass cookstove reducessmoke emissions by up to 90% and fuel consumption by 50%,significantly improving indoor air quality and health outcomes.Uniquely, the HomeStove converts waste heat into electricity,enabling users to charge mobile phones and power LED lights viaan integrated USB port. By harnessing local biomass resources andaddressing critical energy needs, BioLite empowers communitiesto adopt sustainable cooking solutions that enhance daily life andpromote environmental stewardship.

Go to Website ZOLA ELECTRICCountry: TanzaniaZOLA Electric is transforming energy access in Africa by providingclean, affordable, and reliable solar power solutions to householdsand businesses lacking reliable electricity. Founded in 2012, thecompany offers distributed solar systems that combine smartstorage and solar power, enabling users to generate, store, andconsume energy sustainably. Operating in countries such asNigeria, Ghana, Côte d'Ivoire, Rwanda, and Tanzania, ZOLA Electrichas empowered over 1 million people with modern energysolutions. Their pay-as-you-go financing model makes solarenergy accessible to low-income communities, fosteringeconomic growth and improving quality of life. By harnessing localresources and innovative technology, ZOLA Electric exemplifiesscalable solutions to global energy challenges.

Go to Website VILLAGE ENERGYCountry: UgandaVillage Energy is transforming energy access in Uganda by designing andinstalling custom off-grid solar systems tailored to power lighting, officeequipment, security cameras, refrigeration, and other essential appliances.Their comprehensive solutions include solar water heating, battery backupsystems, and outdoor lighting, ensuring reliable and sustainable energy forhomes, businesses, and institutions. By collaborating with local techniciansand offering consultancy services, Village Energy empowers communities toharness renewable energy, reducing reliance on traditional power sourcesand promoting environmental stewardship. Their projects, such as the 172kWinstallation for NUCAFE Coffee Factory and the 8kW system for DanielComboni Vocational Institute, exemplify their commitment to enhancingproductivity and quality of life through solar power.

FASHION & LUXURY GOODSKey OpportunitiesMarket Expansion: The global fashionindustry, worth $2.4 trillion, employs 300million people, offering significantgrowth potential. (World Bank)Sustainable Fashion: The industry isshifting toward net-zero emissions by2050, driven by initiatives like theFashion Industry Charter for ClimateAction. (UN)Path for GrowthPolicy Reforms: Strengthening eco-friendly policies and ethical laborpractices can enhance sustainability.(World Bank)Circular Economy: Investing in resaleand recycling models, like VestiaireCollective, can drive new revenue andreduce waste. (UN SDGs)

Go to Website SOKO JEWELRYCountry: KenyaSOKO is redefining ethical luxury by using technology to connectKenyan artisans directly to the global market. Through its mobile-based, decentralized manufacturing platform, artisans can receiveorders, track inventory, and fulfill purchases in real time—all whileworking within their communities. To support their craft, SOKOprovides access to equipment through micro-financing initiatives,empowering artisans to invest in the tools they need to scale theirbusinesses sustainably. Each jewelry piece is handcrafted from locallysourced, recycled brass, blending ancestral techniques with moderndesign. By creating a transparent and tech-enabled supply chain,SOKO challenges mass production models and sets a new standardfor conscious consumerism, proving that African craftsmanship andinnovation can thrive on a global stage.

SWAHILI MODERNCountry: Kenya Swahili Modern is more than just a marketplace—it’s a bridge between Africanartisans and the world. Since 1995, this women-owned company haspartnered with craftspeople across over 15 African nations, including Kenya,Ghana, and Senegal, to bring handwoven baskets, decor, and ethicallysourced goods to a global audience. By following fair trade principles, SwahiliModern ensures artisans receive equitable pay while preserving time-honoredtechniques. From intricately woven Senegalese storage baskets made oflocally harvested cattail reeds to hand-carved soapstone sculptures fromKenya, each piece reflects Africa’s rich artistic traditions while providingsustainable income to the makers, proving that African craftsmanship can beboth a cultural legacy and a modern home essential. Go to Website

THE FOLKLORECountry: United StatesThe Folklore revolutionizes global retail by connecting African, SouthAmerican, and diaspora-owned brands with international buyers. As aB2B wholesale platform, it streamlines transactions, logistics, andmarket access, ensuring diverse, culturally rich products reach broaderaudiences.By amplifying underrepresented voices in fashion, beauty, and lifestyle,The Folklore enables independent designers and artisans to scale whilepreserving craftsmanship, championing economic empowerment,sustainability, and innovation. More than a marketplace, it reshapessupply chains to be inclusive and diverse through technology-drivensolutions, eliminating barriers that have historically restricted Africanand diaspora-owned brands from thriving globally. Go to Website

HEALTHKey OpportunitiesHealth Investment – Strengtheninghealthcare boosts economic growthand human capital. (World Bank)Private Sector Role – 50% of Sub-Saharan Africa’s health spendinggoes to private providers, enablingpublic-private partnerships. (WorldBank)Path for GrowthHealth Financing – Aligningresources with national prioritiesimproves efficiency. (African Union)Universal Health Coverage –Expanding UHC ensures broaderaccess to essential health services.(World Bank)

Go to Website mPharma is a Ghanaian healthtech startup founded in 2013,dedicated to improving access to affordable and qualitymedicines across Africa. The company addresses inefficiencies inthe pharmaceutical supply chain by providing innovative financingand inventory management solutions to hospitals andpharmacies, ensuring that essential drugs are consistentlyavailable to patients. Over the years, mPharma has expanded itsoperations to multiple African countries, including Nigeria, Kenya,Zambia, Malawi, Rwanda, Ethiopia, and Gabon. The company hasformed partnerships with major drug manufacturers, such asNovartis, Bayer, and Pfizer, to manage a network of providersthroughout these regions. In terms of funding, mPharma has raisedover $85 million across multiple rounds.MPHARMACountry: Ghana

Go to Website DrugStoc is a Nigerian healthtech company founded in 2016,providing a tech-enabled pharmaceutical access and distributionplatform that connects manufacturers to healthcare providersacross sub-Saharan Africa. By leveraging technology and supplychain innovation, DrugStoc ensures the delivery of genuinemedications and medical consumables to hospitals, pharmacies,and clinics, combating the prevalence of counterfeit drugs inemerging economies.The company offers an end-to-end procurement platformfeaturing over 7,000 products, including specialty items andmedical devices. Their services encompass smart paymentsolutions, inventory financing, and exceptional customer support,empowering healthcare providers to manage and procurepharmaceutical products efficiently. DRUGSTOCCountry: Nigeria

Go to Website Ilara Health is a Kenyan healthtech startup founded in 2019,dedicated to improving access to affordable diagnostic servicesacross Africa. By partnering with innovative medical devicemanufacturers, the company provides primary care clinics withadvanced diagnostic tools and financing options, enablingaccurate and timely patient care. Ilara Health operates in multipleAfrican countries, striving to enhance healthcare delivery inunderserved communities.The company has partnered with over 3,000 clinics, serving morethan five million patients annually. These collaborations haveenhanced patient care by providing essential diagnostic devicesand health management information systems, enabling clinics tostreamline operations and offer timely, accurate diagnoses.ILARA HEALTHCountry: Kenya

Key OpportunitiesInfrastructure Growth – Private investmentin Africa’s transport sector hit $66.2B in2022, making up 68% of total privateinfrastructure investment. (World Bank)Digital Expansion – Internet users in Sub-Saharan Africa grew 115% (2016-2021),boosting digital connectivity. (World Bank)Path for GrowthPublic-Private Partnerships – Governmentand private collaborations are drivinginfrastructure and innovation. (WorldBank)E-commerce Boom – Africa’s e-commerce sector is growing at 40%annually, increasing demand for logistics.(World Bank)LOGISTICS

Selina Wamucii is revolutionizing Africa’s agricultural supply chainby seamlessly linking smallholder farmers, cooperatives, andprocessors to global markets. Based in Kenya, this innovativeagritech platform addresses the critical challenge of marketaccess, ensuring fair pricing, reducing post-harvest losses, andincreasing incomes for millions of farmers.By leveraging mobile technology and AI-driven logistics, SelinaWamucii streamlines sourcing, enhances transparency, andpromotes sustainable agriculture. Its impact extends beyondfarming—creating jobs, driving economic empowerment, andpositioning Africa as a leading supplier of high-quality, traceableproduce. Go to Website SELINA WAMUCII Country: Kenya

OKOACountry: Kenya OKOA, meaning “rescue” in Swahili, is transforming Africa’scommercial transport industry with a cutting-edge, all-in-one fleetmanagement and roadside assistance solution. Headquartered inKenya, OKOA addresses the critical challenge of vehicle downtime,offering rapid 24/7 rescue, repairs, spare parts procurement, andfinancing for fleet operators.By leveraging a trusted network of mechanics and logisticsprofessionals, OKOA boosts efficiency, reduces economic losses, andcreates jobs—strengthening Africa’s transport backbone. Itsscalable, tech-driven approach not only modernizes fleet operationsbut also paves the way for global adoption in emerging markets. Go to Website

Key OpportunitiesUrban Growth – Africa’s urban population willdouble by 2050, driving demand for housingand commercial spaces. (UN)Housing Shortage – Over 50 million units areneeded, creating a $1 trillion investmentopportunity. (AfDB)Path for GrowthSustainable Development – Green buildingand climate-resilient projects attractinvestors. (IFC)Innovative Financing – Mortgage expansionand fintech solutions improvehomeownership access. (African Union)Public-Private Partnerships – Governmentand private sector collaboration is drivinglarge-scale real estate projects. (World Bank)REAL ESTATE

PROPSLOTCountry: Nigeria Propslot offers young Africans around the world an accessible andaffordable way to invest in real estate. Propslot focuses on reducingthe barrier to entry into the real estate market for Africans to easilyaccess high-value properties, earn income and build wealth forthemselves through co-ownership.As property prices continue to rise annually, the average Africanfaces growing challenges in accessing real estate investmentopportunities, especially with shrinking disposable incomes. Propslotprovides an affordable and accessible solution for Africans to investin real estate through co-ownership, allowing individuals to invest inhigh-return real estate market without the need for significantupfront capital. By leveraging technology and co-ownership models,Propslot demonstrates how real estate investment can be madeinclusive, secure and scalable Go to Website

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