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Alpha Warranty Value Proposition Booklet

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YOUR LIFESTYLETM

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WHY CHOOSE ALPHA WARRANTY SERVICES We are your partner Vehicles aren t perfect they break down When they break down you need a partner that provides the best service for your customers and backs it up with the industry s highest ratings As our partner you can rely on our integrity expertise and innovation Keep reading to see for yourself why Alpha Warranty Services stands apart from the rest of the industry Our history drives us Alpha Warranty Services believes in doing the right thing for our partners and their customers It was precisely this principle that started our company in 2002 and it s this belief that still drives us today Alpha Warranty was founded because another administrator didn t value their customers That administrator had stopped paying claims on the contracts held by their dealerships customers Our founder CEO stepped in and formed Alpha Warranty so those dealerships claims would be covered Why Because it was the right thing to do Today Alpha Warranty continues to deliver an unrivaled customer experience by valuing people over profit Our mission To protect the lifestyles of our contract holders agents and dealers by providing innovative vehicle protection plans unrivaled customer experiences and creative technology solutions Our value proposition Supercharged service and technology powered by amazing people OUR CORE VALUES DO THE RIGHT THING There is more to us than just our products Show humanity through integrity work and others Value people over profit FOCUS ON THE CUSTOMER Provide an unrivaled customer experience that exceeds expectations through meaningful innovation and challenging the status quo TAKE ACTION Work as if it is your car that is in the shop Perform as if it is the success of your dealership at stake Act as if it is your agency to grow BE ACCOUNTABLE Do what you say you will do when you say you will do it When a mistake is made own up to it and strive to be better ENJOY LIFE Love what you do and have fun doing it Invest in yourself and in your career Together we aim to balance life and work

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REPUTATION MATTERS What our customers are saying Alpha Warranty Services believes that providing industry best service and top of the line products is simply the right thing to do This principle has earned us one of the top Google ratings in the industry with more than 2 000 reviews compared to the industry average of 134 Since 2012 Alpha Warranty has also been honored with more than 30 national and local awards These awards range from individual achievements workplace flexibility and one of the top growing businesses in Utah These achievements show the dedication of our team to industry excellence in all aspects of the business 4 4 STAR RATING ON GOOGLE With More Than 2 000 Reviews Alpha Warranty s Google rating is one of the best in the industry with one of the highest number of reviews Compare to the industry average Google rating of 2 27 stars and 134 reviews REVIEWS Robin W This was my first experience using the warranty I can t say enough about how helpful and responsive everyone was at getting the claims taken care of I ve never had a positive experience with a third party warranty service so when I called them up I was a little skeptical They took such great care to ensure the claim was handled professionally with a personal and genuine touch I will buy from Alpha again Mike N I absolutely love this warranty Water pump went out on my truck The warranty pretty much covered everything This is by far the best vehicle warranty I have ever purchased AWARD WINNING COMPANY VETERAN OWNED BUSINESS OF THE YEAR American Businetss Awards 2022 Silver 2021 Bronze 2020 Bronze 2018 Silver CUSTOMER SERVICE DEPARTMENT OF THE YEAR American Business Awards 2021 Silver UTAH 100 Mountain West Capital Network 2022 39 2021 45 2020 37 2019 72 2018 60 2017 51 TOP WORKPLACE Salt Lake Tribune 2022 2021 2020 2019 2018 2017 HEALTHY WORKSITE AWARD Utah Worksite Wellness Council 2021 Bronze 2020 Silver 2019 Bronze PATRIOT AWARD The National Guard Employer Support of the Guard and Reserve 2021 Ryan Rosenvall Regional Sales Manager 2017 Rick Olson Claims Manager 2017 Jennifer Wood Call Center Manager BEST COMPANIES TO WORK FOR Utah Business Magazine 2022 2020 FAST 50 Utah Business Magazine 2018 31 2017 11

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HOW WE PROVIDE INDUSTRY BEST SERVICE Quality support Alongside our agent network and in house service teams we work with your dealership individually to provide the support you and customers need and expect Our support teams including customer service claims and sales are at the top of the industry when it comes to quickly taking your calls and authorizing claims We want to make sure that your dealership and your customers have access to the answers you need as quickly as possible 97 of callers give our service THE HIGHEST SATISFACTION RATING Alpha Warranty s Google rating is one of the best in the industry with one of the highest number of reviews Compare to the industry average Google rating of 2 27 stars and 134 reviews NRIVIALED CUSTOMER XPERIENCES 17 SECONDS Dealer Support Our sales support team can usually take your calls within 17 seconds 25 SECONDS Contract holder support On average a contract holder can expect their calls to be answered in under 25 seconds 36 SECONDS Claims Support Our claims department typically answers calls in less than 36 seconds 02 HOURS OR LESS Claims processing time More than two thirds of claims are processed in two hours or less 01 CLAIMS ADJUSTER Work with one claims adjuster The same claims adjuster handles the claim from start to finish SELF INSPECTIONS Repair facilities may be to conduct self inspections Our claims processing times can be sped up with self inspections Data based off of 2019 statistics

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WHAT WE OFFER CREATES SUCCESS FAST AND EASY F I FOR TODAY S CUSTOMER Fast and Easy F I Alpha Warranty Services has created Fast and Easy F I for Today s Customer with our proprietary sales portal Zoom Now you can easily compare products adjust pricing and review reports at the touch of a button Dealers using Zoom have reported an average 17 increase in markup and 13 increase in average selling price COMPARE PROGRAMS Need help choosing the best protection plan Zoom gives you the ability to easily compare up to three programs side by side FULL REPORTING Stay on top of and better monitor your sales performance with Zoom s full online reporting tools PAY ONLINE It s all about convenience Manage remittances and make online credit card and ACH payments right in Zoom Simple user interface Your customer s new vehicle will be protected even faster with Zoom s simple user interface With only four simple steps the deal will be done before you know it Step by step sales process No more confusing sales processes Zoom is user friendly and takes you through the sale one step at a time The progress bar at the top of the page tells you how much more information you ll need to complete before the sale is concluded Comparison tool Not sure which product is the best for your customer With Zoom s program comparison tool that s no longer a problem You ll find the best product at the click of a button

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CORE PROGRAMS Alpha Warranty has strategically developed our vehicle protection products to equip your dealership with quality straightforward F I products that provide industry best service Our core products have a Good Better Best approach that make selling the right product easier These three products have simple terms no mileage restrictions and are a great option for most vehicles under 175 000 miles However if you come across a situation that doesn t meet the criteria of our core products Alpha Warranty offers a specialty line to meet every other F I need INNOVATIVE VEHICLE PROTECTION PLANS OUR EXCLUSIONARY COVERAGE Over 750 parts covered Our best coverage with our highest level of protection PriorityOne Unlimited has revolutionized the industry with its unlimited term length and outstanding eligibility This exclusionary coverage product covers nearly every part on the vehicle except for a few parts listed in the contract This is the ultimate plan for vehicles up to 150 000 miles PriorityOne Unlimited offers many additional benefits that place it above the competition including dedicated priority support lines coverage for electric and hybrid vehicles and enhanced commercial eligibility options Hi Tech option The Hi Tech option is the perfect addition to the PriorityOne Unlimited exclusionary plan On top of covering nearly every part on the vehicle the Hi Tech option provides coverage for items like Bluetooth LCD screens back up cameras Blu ray players and much more COVERAGE Covers nearly every part on the vehicle except for a small list stated in the contract ELIGIBILITY For vehicles up to 10 model years and 150 000 miles IDEAL FOR Customers looking for exclusionary coverage without mileage restrictions

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OUR MID LEVEL COVERAGE Up to 260 parts covered Our most popular program A Unlimited s extensive coverage makes this the perfect option for most vehicles up to 15 model years and 175 000 miles Because of its excellent price point and comprehensive coverage the A program has proven to be a successful revenue source for many dealerships This plan offers exceptional benefits including unlimited mileage terms coverage for electric and hybrid vehicles and additional coverage options with A Enhanced A Enhanced For an additional 375 the A Enhanced option provides additional coverage for parts of the suspension cooling fuel system and seals gaskets See contract for complete details OUR ENTRY LEVEL COVERAGE Up to 88 parts covered With eligibility of up to 15 model years or newer and 200 000 miles the A La Car program is positioned perfectly to provide coverage for higher mileage vehicles The A La Car program provides low priced powertrain coverage with the option to pick and choose additional coverage to enhance the value of the service co Customers will enjoy added benefits of unlimited mileage terms coverage for electric and hybrid vehicles and roadside assistance Optional Coverage Want to offer your customers more than powertrain coverage Add on options for the air conditioning drive axle electrical fuel system and seal gaskets See contract for complete details COVERAGE Covers over 260 parts specifically listed in the contract ELIGIBILITY For vehicles up to 15 model years and 175 000 miles IDEAL FOR Customers looking for entry level coverage without mileage restrictions COVERAGE Covers up to 88 parts specifically listed in the contract ELIGIBILITY For vehicles up to 15 model years and 200 000 miles IDEAL FOR Customers looking for entry level coverage without mileage restrictions

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SPECIALTY PROGRAMS If you come across a situation that doesn t meet the criteria of our core products Alpha Warranty s specialty line is designed to meet every other F I need These programs offer a variety of options including shorter terms such as a 3 3 6 6 or 12 12 unbeatably priced exclusionary coverage for newer low mileage vehicles and powertrain coverage for vehicles with more than 175 000 miles With Alpha Warranty you can rely on us to provide F I for Today s Customer INNOVATIVE VEHICLE PROTECTION PLANS New Car Our New Car program offers exclusionary coverage at an unbeatable price With a wide variety of term options this on odometer program is an excellent fit for low mileage vehicles Alpha Tiered Your all in one program Whether you need a basic Limited Powertrain 3 month 3 000 miles term or 5 year 100 000 miles Full Coverage Alpha Tiered has it Its five levels of coverage offer a perfect fit Budgetcare Budgetcare is Alpha Warranty s affordable coverage plan that offers eligibility for vehicles of the last 20 model years with no mileage maximum Budgetcare is designed to protect your vehicle s repair needs along with your budget Eligibility up to 5 model years and 60 000 miles Nada retail limits of liability Day one coverage Unbeatable price Eligibility up to 15 model years and 150 000 miles Maximum limits apply on limited powertrain and powertrain plus NADA retail value on extended supreme and full coverage Day one coverage Terms from 3 months and 3 000 miles up to 84 months and 84 000 miles Choose from three levels of coverage You choose your repair facility

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ANCILLARY PROGRAMS Summit Protection by Alpha Warranty provides a new level of ancillary protection Choose from Tire and Wheel Key Remote Replacement or bundle everything together with our ElevateCare protection plan Summit Protection is the perfect complement to any Alpha Warranty vehicle protection plan or is an affordable option as a stand alone plan INNOVATIVE VEHICLE PROTECTION PLANS ElevateCare ElevateCare provides you with the protection your vehicle needs including Tire and Wheel Protection Key Remote Replacement Paintless Dent Repair Windshield Protection and 24 7 Roadside Assistance Cosmetic and curb coverage is available for alloy or chrome wheels Tire and Wheel Protection Key Remote Replacement Paintless Dent Repair Windshield Protection 24 7 Roadside Assistance Tire Wheel Tire and Wheel Protection covers your tires and wheels from damage caused by nails glass potholes rocks tree limbs or any other object or condition not normally found on the roadway Cosmetic and curb coverage is available for alloy or chrome wheels 24 7 Roadside Assistance Rental Assistance coverage Meals and lodging Transferable No deductible Key Replacement Key Replacement provides you with peace of mind that if your key is damaged lost or stolen you will receive a replacement key for your vehicle With new key technology in vehicle ignitions key replacement can cost up to 800 per key 24 7 Roadside Assistance Hotel discounts Rental car discounts

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ADDITIONAL PROGRAMS TM The DriveEasy Limited Lifetime Warranty provides powertrain coverage for the life of the vehicle at no additional cost to your customer You ll select and set up specific guidelines for vehicle eligibility at your dealership then place the warranty on all qualifying vehicles Up sell opportunities are also available with the DriveEasy Wrap program DRIVEON Give your customer a lifetime of coverage DriveOn is a lifetime powertrain program that provides coverage for parts of the engine transmission transfer case drive axle and seals gaskets for as long as the customer owns the vehicle Certified Pre Owed Alpha Certified Pre Owned CPO program offers a 3 month 3 000 mile limited warranty for all vehicles on your lot 15 model years or newer and up to 150 000 miles Place this warranty on all vehicles that are eligible at your dealership WHY CHOOSE US INTEGRITY JOINING IS FAST AND EASY EXPERTISE Sign Up Today At Alpha Warranty Services we aren t just another vehicle protection plan provider who pledges empty promises Accountability is one of our company values When we say we re going to do something we do it Don t just take our word take the words of hundreds of dealers and customers who have said it via their Google reviews Sign up today and work with an industry leader in integrity expertise and innovation UNRIVALED CUSTOMER EXPERIENCES 24 HOUR DEALER SET UP SIGN UP AND START SELLING TODAY INNOVATIVE PROTECTION PLANS CREATIVE TECHNOLOGY SOLUTIONS

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ALPHAWARRANTY COM 800 662 5519 PO BOX 95790 SOUTH JORDAN UT 84095

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