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Field Impact ReportFAMA 4: Strengthening Active  WomenBuenaventura, Valle del Cauca, Colombia

Project Update Project Goal

TIMELINE ACTIVITY: Linked and connected 50 business women who have gone through the versions of FAMA with the Community of Entrepreneurs        

              

Within the framework of the FAMA project we have the following results from the community of entrepreneurs with the businesswomen of Buenaventura: 

Personalized advice: businesswomen have requested advice on different issues related to the needs in the functional areas of the company. The topics requested have been business topics such as labor obligations, business plan, business formalization, trademark registration, marketing, costs, money management. To date, 151 consultancies have been carried out.

Update on topics of interest:  the entrepreneurs participated in conferences, short courses, seminars that were offered by partners of the local network of entrepreneurship and employability or by personnel hired by the Carvajal Foundation within the framework of the project. The topics discussed have been related to leadership, prevention of extortion and kidnapping, social protection, trademark registration, patents and industrial designs, access to seed capital with SENA entrepreneurship fund, INVIMA, requirements for marketing, financial education, entrepreneurial behavior, types of contract, customer service techniques, labor obligations, trademark registration,  payroll, labor contract, sales and business networks, management of a business pitch, "Give me Five" capital access platform and customer service. To date, 534 women entrepreneurs have participated in 21 update events.

Please see Projected Impact.  

(Note: El SENA in Colombia is a National Training Service and is a public institution aimed to develop vocational training programs for the Colombian labor force as a means to increase the competitiveness of Colombia's enterprises. It's a government initiative to develop education in Colombia and foment employment.)

(Note: INVIMA is The National Institute of Drug and Food Surveillance (INVIMA) and is responsible for the regulation and oversight of foods, drugs, medical devices, pharmaceutical, and biological products.)

Accompaniment to marketing channels: the commercial advisor has sought spaces for businesswomen to offer their products and services, meet potential customers and suppliers, both directly and virtually. At least 35 businesswomen have participated in 12 events to which we have had access: Chipichape Business Fair, Emprendamos PAZ Fair, Rincón del Pacifico Business Fair La Montaña Supermarket, Single Shopping Center Business Fair, CUN Business Fair, Universidad del Pacífico Business Fair. On average these entrepreneurs sold $ 200,000 (approx. USD $51.00) in the different events.

Accompaniment for access to financial resources:  Local partners have been collaborating with actors from the local network of entrepreneurship and employability to bring offers from financial institutions, government programs or private entities that offer subsidies or loans from angel investors, delivery of resources either in cash or in kind, to entrepreneurs. To date, 18 women entrepreneurs have received an average of $2,000,000 (approx. $510.00) per person, which has been invested to strengthen their productive unit.

FINAL RESULTS OF INDICATORS ACHIEVED:

1.         90% of women entrepreneurs complete the training process.

 R/ 94% of the entrepreneurs were certified.

2.         At least 90% of women entrepreneurs adopt at least 3 business practices.

R/ 100% of women entrepreneurs adopted more than three business practices.

3.         90% of female graduate entrepreneurs differentiate business costs from their personal expenses.

R/ 97.79% of women entrepreneurs differentiate business costs from their personal expenses.

4.         90% of female entrepreneurs graduate make cash balance.

R/ 99.45% of women entrepreneurs make cash balance.

5.         90% of graduate women entrepreneurs implement sales techniques.

R/ 82.87% of women entrepreneurs implement sales techniques.

The variables that comprise the implementation of sales techniques have to do with the adoption of the following practices:

-           Implement display techniques in your business.

-           Implement communication actions in your company.

-           It has developed actions to improve and/or diversify its products/services.

-           Have personal hygiene and hygiene practices that positively affect your business.

The goal was not reached because some businesswomen, due to security issues in the city, did not implement display techniques in their business, nor signs or diversified their products so as not to alert criminals, who come to extort, when they see improvements in the business and at least had to comply with three of these practices.

6.         90% of graduate women entrepreneurs calculate the break-even point.

R/ 98.34% of women entrepreneurs calculate the break-even point.

7.         50% of the entrepreneurs who have graduated from the previous versions of FAMA participate in at least two strategies proposed by the business community: refresher days, consultancies in business offices, business meeting spaces, access to the Carvajal Foundation APP to reinforce concepts, psychosocial accompaniment, or approach to potential contacts for the commercialization of their products.

Results

R/ 50% of women entrepreneurs participated in at least two proposed strategies

8.         At least 90% of children and/or dependents participate in remote activities.

R/ 100% of the children participated in the proposed activities.

9.         Additional indicators:

R/ 98.9% of women entrepreneurs are assigned salary.

R/ 47% of women entrepreneurs (84) manage to sell at least the minimum wage in measurement 2. In other words, the earnings or profits at least the equivalent amount of the national minimum wage in Colombia  - ie: approximately USD $295

Tesimonial

There are three videos - all not subtitled. 

However, there is 1 video with a transcript provided.

Remaining Components

None. Everything has been completed.

About Food For The Poor

Food For The Poor, one of the largest international relief and development organizations in the nation, does much more than feed millions of hungry children and families living in poverty primarily in 17 countries of the Caribbean and Latin America. This interdenominational Christian ministry provides emergency relief assistance, water, medicine, educational materials, homes, support for vulnerable children, care for the aged, skills training and micro-enterprise development assistance. For more information, please visit www.FoodForThePoor.org.

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