Ultimate Guide to Sell Your Home
There are really only 3 steps to sell your home for top dollar with favorable terms.
Getting them right makes all the difference. This guide provides the steps and the resources for taking them. Download it, save it or copy it because you will want to refer to it over and over.
As a marketing specialist, I am happy to share the secrets of stress free selling. As you can see my strategies have worked for my clients throughout Northern New Jersey, so it should work for you.
It is a seller's market in most areas, however, that doesn't mean you don't need a very strobg marketer to get you the highest possible price.
Staging and online marketing expertise are the two most important skil sets when searching for a Realtor.
Amy Harris, E-Pro, ABR, SRES
Price is Almost Everything
There are many online tools for getting an idea of the value of your home. However, be careful because sites like Zillow and Trulia are not updated very often and it may under value your home in this rising market.
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Step 1 - Setting the Price:
Many factors are analyzed to optimize your home's list price including updates to the house, recent sale prices of similar homes, location and amount of staging etc. Getting it right so it attracts the most amount of buyers is critical.
Almost as important as the list price is the way you prepare your home before placing it on the market. In addition to de-cluttering, in expensive, but important changes/improvements go a long way. The # 1 improvement is paint. To appeal to today's buyers you'll want to select cool hues like pale grays, light blues etc. and you'll want to remove as much wallpaper as possible. Small updates like new light fixtures, pillows and area rugs contemporarize a living space without spending big bucks.
Step 2 - Preparing Your Home for Sale
Before and After Staging Videos
Step 3: Hire a Digital Marketing Specialist
In today's environment, after prepping your home and setting the price the most important step is marketing your property to the most relevant buyer pool. Stategic use of technology is critical to reaching today's Millenial aged home buyers.
Your agent needs to have the ablity to great a custom website with professional photos, invest in 3D virtual tours, have a big following on social media, a robust personal website to promote your listing, a qualified database of buyers and strategically buy on-line ads that target the appropriate buyers for your property.
How to Tell if an Agent is Tech Savvy?
Google Their Name
Enter Relevant Search Terms -- like the name of your town followed by the words real estate