Booklet Assignment
It Can Wait
By:Murray Jones
Agency
This came about in 2010
AT&T It Can Wait Campaign is just a simple message
but it has a big impact keeping your eyes on the road
Meaning that your Instagram, Facebook , Twitter , Text messages etc can all wait
8 Million pledged to not text and drive
it still is impacting many to this day
#ITCANWAIT is trying to not only trying to save lives but also bring down the car accidents down this may not seem like a big issue but it is 3,328 people died from a car crash from a texting and driving and 410,000 were injured in the process over the time period the movement is nationwide and affecting tons