THE COMPETITIVE E QUESTRIAN U.S. and International Communications from the Arenas of Your Sport Media Guide 2017 YOUR All-Inclusive Solution to Targeted Marketing in Equestrian Sport ALL-INCLUSIVE ADVERTISING INCLUDES: PRINT ONLINE SOCIAL & MORE Your Sport Your News Your Business Contact: Photography by Alden Corrigan Media for The Competitive Equestrian Lorna Lowrie Publisher and Executive Editor Editor@TheCompetitiveEquestrian.com or call or text +1 (503) 317 4956
THE  COMPETITIVE E QUESTRIAN U.S. and International Communications from the Arenas of Your Sport  Media Guide 2017 YOUR Al...
THE COMPETITIVE E QUESTRIAN The Competitive Equestrian magazine provides an opportunity to reach a niche audience of premier equestrian enthusiasts in the United States, Canada and Internationally via the printed and digital publication. The magazine caters to the die-hard equestrian and is aligned to the interests of competitive riders, the essential support teams and those who are interested in becoming involved our the sports. More than Just a Magazine Our Directory of SERVICES and TRAINERS is printed in every issue of the publication and listed on-line provides an accessible list of providers to our industry. A cost effective tool to advertise and promote training, services and associated products. Partnering for Success The Competitive Equestrian holds a strong belief in building partnerships and considers this essential to the future development of our sports. In working together with Shows, Circuits and Associations while embracing the needs of localized circuits and events; we share information and create awareness providing timely and pertinent news to equestrian enthusiasts. Circulation - Reach and Value with All-Inclusive Approach Bi-monthly, a minimum of 8,000 magazines are printed and circulated, 3,500 are DELIVERED DIRECTLY to equestrian homes and this base is expanding. The Competitive Equestrian is provided free of charge at equestrian partner events, in multiple tack stores in the US and Canada and shared in an interactive digital edition. This no barrier approach supports distribution growth and reader engagement. Package that with our all-inclusive approach - including social media, website support and advertising as part of a single advertising rate we aim to provide excellent return on advertising investment. Additional advertising can be provided via inclusion in Flying Changes magazine, this 23 year-old monthly northwest staple and sister magazine to The Competitive Equestrian offers solid presentation in Oregon, Washington and surrounding states. Just ask about this additional value and we can advise. Join Our Community We welcome new ADVERTISING PARTNERS and work together with you to drive success. If you wish for excellence in customer service and a caring approach; we are ready and available to listen to your goals. Your ideas are important to us and we have the ability to offer a flexible approach and implement new marketing formats to enable success. The Competitive Equestrian offers a valuable proposition in reaching a captive audience of elite equestrians, ensuring a strong return on your advertising investment. ONE PRICE For All YOUR Equestrian Audience The Competitive Equestrian magazine provides an opportunity to reach a niche audience of premier hunter, jumper and dressage enthusiasts in the United States, Canada and Internationally via the printed and digital publication. The magazine reaches influential and well-educated audiences who have access to an ample discretionary income. The publication provides access to riders, owners, trainers and general audiences who are active participants in the competitive equestrian environment. • 40% report an individual income in excess of $350,00 per year • 94% own one or more horses and on average 2 other pets (dogs or cats) • 43% own two to five horses • 85% are female, 63% are married • 22% own two or more homes • 38% have a net worth over $500,000 • 81% own their primary residence outright (average home value of $594,000) • 63% traded stocks, bonds or mutual funds in the last year • Own an average of three vehicles • Spends an average of 30 nights per year in a hotel • Frequent flyer program members • Spends on average $16,000 on equinerelated purchases annually, not including funds spent on horses, competition or travel Data Source: United States Equestrian Federation
THE  COMPETITIVE E QUESTRIAN The Competitive Equestrian magazine provides an opportunity to reach a niche audience of prem...
PRINT Advertising Specifications Advertising Rates (includes digital version and link embedding in Ad/s) 1 Issue 1. Full Page - $600 2. 2/3 Page - 5w x 10.h - $500 3. 1/2 Page Horizontal - $400 4. 1/3 Page Vertical - $350 5. 1/4 Page Vertical - $200 6. 1/4 Page Horizontal - $200 3 Issues or Pages 1. Full Page - $550 2. 2/3 Page - 5w x 10.h - $450 3. 1/2 Page Horizontal - $350 4. 1/3 Page Vertical - $300 5. 1/4 Page Vertical - $190 6. 1/4 Page Horizontal - $190 Artwork Guide (please provide PDF or 300 DPI, CMYK) *Trainer and Service Directory subscribers receive the lowest advertising rate year round. 6 Issues or Pages & Directory Client Rate* 1. Full Page - $500 2. 2/3 Page - 5w x 10.h - $400 3. 1/2 Page Horizontal - $300 4. 1/3 Page Vertical - $250 5. 1/4 Page Vertical - $170 6. 1/4 Page Horizontal - $170 PREMIUM PAGES Please call for next availability and cost. Full Bleed Sizing 1. Full Page - 8.375w x 10.625h, plus 0.25 bleed (Trim Safe Zone 7.5w x10h) 2. 2/3 Page - 5.365w x 10.625h, plus 0.25 bleed (Trim Safe Zone 4.5w x10h) 1. Full Page 2. 2/3 Page 3. 1/2 Page 3. 1/2 Page Horizontal - 8.375w x 5.25h, plus 0.25 bleed (Trim Safe Zone 7.5w x 4.75h) 4. 1/3 Page Vertical - 2.85w x 10.625h, plus 0.25 bleed (Trim Safe Zone 2.4w x 10h) 5. 1/4 Page Vertical - 3.75w x 5.25h, plus 0.25 bleed (Trim Safe Zone 3.5w x 4.75h) 4. 1/3 Page 1. Full Page 5. 1/4 Page 2. 2/3 Page 6. 1/4 Page 3. 1/2 Page 6. 1/4 Page Horizontal - 8.375w x 2.5h, plus 0.25 bleed (Trim Safe Zone 7.5w x 2.2h) Standard Sizing (no bleed) 1. Full Page - 7.75w x 10h 2. 2/3 Page - 5w x 10.h 3. 1/2 Page Horizontal - 7.75w x 5h, 4. 1/3 Page Vertical - 2.5w x 10h 5. 1/4 Page Vertical - 4w x 5h 6. 1/4 Page Horizontal - 7.75w x 2.25h Ad Submission Responsibility lies with client or agency for the following: Embedded image quality (300dpi, high resolution and applicable for image size) Meeting Ad placement specifications Images and copy within Safe Zone for trim and finishing 6. 1/4 Page Copy proof reading and acceptance submission = approval The Competitive Equestrian offers competitive rates for Ad design support. Please contact us directly to share requirements and we will be happy to advise and guide. Thank you. Contact: Lorna Lowrie +1 503 317 4956 or Editor@TheCompetitiveEquestrian.com We will do our utmost to take note and advise you of any problems, and will try to assist to resolve before print when noticed. We recommend that you ask others to support you in review before Ad submission or Approval. 4. 1/3 Page 5. 1/4 Page Design Services
PRINT Advertising Specifications Advertising Rates  includes digital version and link embedding in Ad s  1 Issue 1. Full P...
TRAINER DIRECTORY Specifications Annual Rate* (includes on-line Directory) A. 1/6 Page** with Logo and Description - $300 B. 1/6 Page** with Logo, Description and QR Code - 5w x 10.h - $350 C. 1/12 Page with Logo and Description - $200 *Trainers in directory receive 12 issue advertising rate at all times. **Ready artwork can be supplied. Example A or B 1/6 Page (or supply own design) Example C 1/12 Page (or supply own design) Business Name Business Name Address Contact Information Phone Numbers Email LOGO Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum. Address Contact Information Phone Numbers Email Website Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur lit anim id est laborum. QR Code Optional www.mybusinesswebsite.com SERVICES DIRECTORY Specifications Annual Rate (includes on-line Directory) A. Services Custom 2.4w x 3h - $300 B. 30 word line listing with Logo and website or email link - $180 C. 1/12 Page with Logo and Description - $200 ANNUAL TRAINER and SERVICES DIRECTORY LISTING Custom Design Supply Artwork or we can help. LOGO IN PRINT AND ONLINE 2 MAGAZINES FOR THE PRICE OF ONE: THE COMPETITIVE EQUESTRIAN and FLYING CHANGES CONTACT US TO RESERVE YOUR SPOT Editor@TheCompetitiveEquestrian.com or call or text +1 (503) 317 4956
TRAINER DIRECTORY Specifications Annual Rate   includes on-line Directory   A. 1 6 Page   with Logo and Description -  300...
CIRCULATION Tack Stores: Christensen’s Saddlery (CA) Marys Tack and Feed (CA) Calabasas Tack Store (CA) LA Saddlery (CA) Glenroy’s Equestrian Gifts (CA) Tack Warehouse (CA) Broken Horn Saddlery (CA) The Equestrian Concierge (CA) DaMoors (CA) Four Winds Tack Shop (CA) Carousel Saddlery (CA) Jedlickas (CA) Tal-y-Tara Tea & Polo Shoppe (CA) Gallops Saddlery (OR) Horse Talk (OR) The Absolute Horse Inc (OR) Olson’s Tack Shop (WA) Fox Creek (CO) Happy Horse Tack and Saddle Shop (CO) Manhattan Saddlery (NY) North Shore Saddlery (NY) Tack Shop of Austin (TX) Charlottes Saddlery (TX) Quail Hollow Tack (TX) Charlottes Saddlery (ID) CM Hadfield’s Saddlery (FL) TacknRider (FL) Winning Edge Saddlery (FL) Spruce Meadows Shop (Canada) Thunderbird Tack Store (Canada) Circuits, Events and Tack Stores* Event Circuits/Multiple Events: HITS (all circuits) West Palms Events (CA) Blenheim EquiSports (CA, NV) Sonoma Horse Park (CA) Team NW Equestrian Sports (OR) Cascade Horse Shows (WA) California Dreaming Productions (CA) Princeton Show Jumping (NJ) Thunderbird (Canada) Rocky Mountain Show Jumping (Canada) Spruce Meadows (Canada) Traverse City Horse Shows (MI) Special Events: Wellington Masters (FL) Del Mar National (CA) Old Salem Farm Spring Horse Shows (NY) The Devon Horse Show (PA) Great Lakes Equestrian Festival (MI) High Desert Classics (OR) Franktown Meadows Hunter Derby Menlo Charity Horse Show (CA) The Evergreen Classic (WA) American Gold Cup (NY) Chicago Hunter Derby (IL) Sacramento International Del Mar International Longines Masters of LA, Paris & HK Capital Challenge Horse Show (MD) Washington International Horse Show (DC) Royal West (Canada) The Las Vegas National (NV) *Plus many more, check our website for updates. CALENDAR Your Sport | Your News | Your Business The Competitive Equestrian magazine provides consistent review and photo galleries from events taking place on the show circuit and is supported by seasonal editorial. We are a trainer, competitor, equestrian business and spectator publication, providing timely and relevant news, while sharing celebrating success and the partnership between horse and rider. September/October 2017 May/June 2017 January/February 2017 Booking Deadline 9th Dec. Materials Deadline 16th Dec. 2017 Show Season Planning Stallion Issue Equine Sales Issue Booking Deadline 10th Apr. Materials Deadline 14th Apr. Early Season Reports Equestrian Services Issue Booking Deadline 10th Aug. Materials Deadline 15th Aug. Summer Events Clinic Planner Issue Good Luck Issue March/April 2017 July/August 2017 November/December 2017 Booking Deadline 10th Feb. Materials Deadline 15th Feb. Spring Into Show Season Equestrian Brand Issue Booking Deadline 9th Jun. Materials Deadline 16th Jun. High Summer Events Equine Sales Issue Booking Deadline 10th Oct. Materials Deadline 16th Oct. Season Championships & Finals Holiday Issue Congratulations Issue CONTACT US: HQ Address: Editor@TheCompetitiveEquestrian.com or HILLSBORO, OR 97124 Lorna Lowrie call or text +1 (503) 317 4956 20767 NW PHILLIPS ROAD
CIRCULATION  Tack Stores   Christensen   s Saddlery  CA  Marys Tack and Feed  CA  Calabasas Tack Store  CA  LA Saddlery  C...