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Ensuring Access to New Therapies in Latin  America
UNDERSTANDING AND QUANTIFYING THE TARGET MARKET ATTRACTIVENESS ENSURING ACCESS TO NEW THERAPIES                    2  ANAL...
ENSURING ACCESS TO NEW THERAPIES For more than 20 years we have  worked and succeeded on the front-line of big organizatio...
ANALYZING MARKETS   PRIORITIZING OPTIONS Both the complexity and the potential of Commercial Expansion in Latin America ar...
UNDERSTANDING AND QUANTIFYING THE ATTRACTIVENESS OF THE MARKETS  Our process guarantees an actionable, true understanding ...
PRIORITIZATION OF MARKETS AND THEIR SEGMENTS  Whether our clients seek access to one country or to a region, we strive to ...
All meaningful productmarket segments  PMS  are mapped and ranked following a balanced mix of proven criteria.  gives orig...
PLANNING EXECUTION, RESOURCES, TOOLS   RETURNS Once the sets of focus segments have been identi   ed, we support our clien...
PLANNING PRODUCT LAUNCHES IN LATIN AMERICA  Our approach to product launches is based on a precise set of questions  What ...
What are there market preparation requirements   Who and how will sell the new product   When a new product or service is ...
COMMERCIAL CAPABILITY ASSESSMENT   MANAGEMENT  In the effort of accessing new Latin American markets we support both estab...
Small Enterprises Organizations that cannot enjoy an existing local country organization a capability assessment is needed...
PLANNING FINANCIAL RETURNS  Actual Return on Growth Sound Financial plans are key in complex geographical expansion. No co...
jects. Reality is different  a range of possible returns that are dependent mainly upon the many moving and often unpredic...
ENSURING IMPLEMENTATION   MANAGING REAL OPTIONS The Entry phase is when most of consulting practices leave clients with a ...
FIRST TIME ENTRY  For those companies entering for the    rst time the target LATAM market we deliver support for implemen...
ENTRY THROUGH EXISTING ORGANIZATIONS  The control of a local commercial organization in Latin America offers a substantial...
INTERNATIONAL OFFICES USA GRAND BAY PLAZA EXECUTIVE SUITES 2665 SOUTH BAYSHORE DRIVE MIAMI, FLORIDA   33133 USA  1  305  2...