21 WATTLE ROAD, HAWTHORN
All#of#the#material#on#this#presentation#is#Copyright#©#2015#by#Vero#Property#PTY#LTD.#All#rights#reserved.#No#part#of#this#presentation#may#be#reproduced,#published,#distributed,#
displayed,#performed,# copied# or#stored#for#public#or#private#use#in#any#information#retrieval#system,#or#transmitte d#in#any#form by#any#mechanical,#photographi c#or#e lectronic#process,#
including# electronically#or#digitally#on#the#Internet#or#World#Wide#Web,#or#over#a ny#network,#or#local#area#network,#without#written#permission#of#Vero#Property#PTY#LTD.
WHO ARE THE BUYERS
WE WILL TARGET?
PRIMARY TARGET BUYERS
Mature, High-net worth individuals of
Australian/English descent.
Current owners of properties within
the suburbs of Hawthorn, Hawthorn
East or Kew..etc
Looking for a new, modern, high-
quality, low-maintenance dwelling to
be their permanent home.
SECONDARY TARGET BUYERS
Affluent Couples and Young
Families of Chinese descent
Newly immigrated, wealthy,
educated, Chinese couples and
families that are looking to buy
into Hawthorn and are gravitated
to the lifestyle, educational
facilities and proximity to the CBD.
POSITIONING
BRANDING