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Discussing the "It Can Stop" campaign

The "It Can wait" Campaign

By Peyton Grice

AT&T's mission is to stop texting while driving, by sending the hashtag, #itcanwait. This campaign is educating the public, and especially teenagers, that no text is worth a life.

After over 200,000 deaths due to car crashes incidents in 2012, AT&T launched the "It Can Wait" campaign.

They have accomplished a lot actually. They have inspired 4 million pledges on their website, itcanwait.com. They also have created an app to help texting while driving called AT&T Drivemode. And they have made a documentary with Werner Herzog to make a strong, powerful documentary on the lives that were altered.

 
 

 

What has AT&T accomplished?

  • Safer Roads
  • Save Lives
  • Well Educated Drivers
  • Less Deaths
  • Better Care For Drivers
  • A decrease in Car Crashes

 

AT&T is striving for:

Well actually, there is no law, however they have revised wireless and motor vehicle policies to prohibit texting and driving. THEY ALSO HAVE INTEGRATED MESSAGES THAT OCCUR IN AT&T CATALOGS, BILLS, ETC, AT AT&T SPONSORED EVENTS. AND THEY HAVE A "DON'T TEXT-AND-DRIVE" MESSAGE ON PROTECTIVE CLINGS IN AT&T RETAIL STORES.

 

Are There Any Laws They Have Accomplished Due to Their Efforts?

www.itcanwait.com

GO PLEDGE TO THE CAMPAIGN, AND JOIN THE TALK WITH #ITCANWAIT

Resources

https://pbs.twimg.com/profile_images/551774827/X-no-background-400.png

http://advocate.att.com/

https://www.att.com/Common/about_us/txting_driving/att_twd_fact_sheet0512.pdf

http://sites.psu.edu/katrinaleap/wp-content/uploads/sites/13716/2014/07/logo_att.png

http://tse2.mm.bing.net/th?id=OIP.M5f00e23278f309eb78b60c3702b80db6H1&pid=15.1

https://www.lb-law.com/wp-content/uploads/2015/01/Texting-While-Driving-Ban-Florida.jpg