Welcome to the 2017 Coldwell Banker Leadership Summit E-book.  The Coldwell Banker home office staff was on the scene reporting from the event with their best takeaways and actionable items.  

This publication is filled with juicy content and images so if you missed a session or want to hear from other attendees, this is the place to be!  


Electronic Notebook

About the Leadership Summit


The Coldwell Banker Leadership Summit is an event dedicated to developing managerial skillsets to better serve our agents and consumers as leading brokerages in each market place.

This year, Coldwell Banker 'takes Nashville'; with over 300 managers, owners and brokers attending to network and learn together from some of the top professionals in today's business landscape.

In 2017 our network is excited to hear from Charlie Young, CEO of Coldwell Banker, Mike Fischer, COO of Coldwell Banker and Sean Blankenship, CMO of Coldwell Banker about the future of Coldwell Banker Real Estate.  


Attendees will also be hearing from the Real Estate Experts at Realogy's Center Of Excellence, Our Top CB brokers and managers and of course, our home office presenters will be delivering MAJOR Value.

Some of our Special Guests include Josh Linkner &  Stefan Swanepoel! 

Day #1 Of The
Leadership Summit
Monday, March 27th 

General Session -Charlie Young
Chief Executive Officer Coldwell Banker Real Estate 

2017 Advertising Rollout
"There's no place like home' -Sean Blankenship, Chief Marketing Officer Coldwell Banker Real Estate 

Broker Panel: Approaching
Growth From Any Angle  
-Ashley Dembowski,
National Vice President Of Field Servicing

Current Perspective on the Real Estate Industry
-Alex Perriello, Chief Executive Office Realogy Franchise Group

Day #2 Of 2017
Leadership Summit Tuesday, March 28th 

Finding Momentum
-Mike Fischer,
Chief Operating Officer Coldwell Banker Real Estate 

The Road to Reinvention
-Josh Linkner 


Whoever Tells The Best Story Wins The Recruiting Race

-Shari Pesa

Strategic Growth: Attacking Target Markets with Mergers & Acquisitions  

-Doug Banzhof

Overcoming Low Inventory Challenges Panel

Moderators: Senior District Directors; Steve Carr, Kelly Guerrero, Bob Christian

Whoever tells the best
story wins the
Recruiting Race

-Shari Pesa

Shaping Success: Manager Strategies to Mold A More Productive Salesforce -Chuck Cusson

Profit By Design For Savvy Brokers
-Tara Michael 

Maximize the

Value of Your
Footprint -Matt Case 

Real World Results With Zap: A Broker Story -Deron Tucker

Broker Panel: Inspiring Productive Agent Growth -Laura Seroogy

I Recruited X People Using CBx: A Broker Story
-Allen Pozzi

Beat 'em At Their Own Game : Exploiting competitor intel
-Chuck Cusson

Rock Your Recruiting Plan
-Dawn Covahey

Profiting With Teams
-Ryan Fulcer

How Smart Home Sets My Brokerage Apart
-Laura Seroogy


New Digital Frontier For Coldwell Banker
-David Marine 

Day #3 Of The
Leadership Summit
Wednesday, March 29th 

Unveiling a New Expression of Luxury and  -Craig Hogan 

Luxury Lessons For Any Market
-Craig Hogan, Nancy Corey & Jeff Greenway 


Recruiting Tactics that Get Results -Sam Debord 

Guiding Decisions- Team or Assistant? -Chuck Cusson 

Lead Mastery With Zap -Chris Ong 

The Coldwell Banker Luxury Experience -Craig Hogan 

Stefan Swanepoel

General Feedback