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1 0DO S DON TS FORGENERATI NGAND MONI TORI NGONLI NEREVI EW S W HI TEPAPER Wr i t t enby Dent alRef er r alExper t Tr avi sRodger s
1 0DO    S  DON  TS  FORGENERATI NGAND MONI TORI NGONLI NEREVI EW S W HI TEPAPER  Wr i t t enby Dent alRef er r alExper t ...
DO 1 CLAI M YOURONLI NEBUSI NESSLI STI NGS Ther ear es ever alr evi ew s i t esf orpot ent i alcus t omer st o ndi nf or mat i onabout youoryourcompet i t or s Cl ai m yourl i s t i ngsonasmanyoft hes es i t esaspos s i bl e Makes ur eal li nf or mat i oni saccur at eandcons i s t entacr os sal ls i t esandedi tyour l i s t i ngst oi ncl udeabr i efbus i nes spr o l e phot os of cehour s andl i s tofs er vi ces 2 ROUTI NELYASKYOURCUSTOMERSTO WRI TEREVI EWS Youpr ovi des t el l arcus t omers er vi ceand t hats houl d ber e ect ed on al lr evi ew s i t es As kal lofyourcus t omer st os ubmi tanaut hent i c f ai r andbal ancedr evi ew t hatwi l lgi vef ut ur ecus t omer si ns i ghti nt ot hei rexper i ence Themos tt r us t ed r evi ewsar et heonest hatpr ovi dedet ai l s Bot h cus t omer sand s ear ch engi nes wantt os eei fyou veear nedaccol adesf oryours er vi ceoveraper i odoft i me 3 MAKEYOURREVI EW REQUESTPERSONAL Howeveryour eques tr evi ews bys nai lmai loremai l l etyourcus t omer sknow t hatyouval uet hei rhones tf eedback Thi sr evi ew wi l lul t i mat el yhel pyou i mpr oveyouroper at i onsandcus t omers er vi ce 4 MONI TORYOURREVI EWS Onl i ner evi ewst el lyoual otaboutwhatcus t omer st hi nkaboutt hequal i t yof yours er vi ce Wi t houtcont i nualandt hor oughmoni t or i ng you r el ef twi t ha s er i ousbl i nds pot Youcanmi net hi sweal t hofdat at ouncoverandaddr es s r ecur r i ngs er vi ceoroper at i onali s s ues s uchasdi f cul tpar ki ngorper s onnel chal l enges 5 MENTI ON REVI EWSI N YOURCUSTOMER FACI NGSI TES Addt hos epos i t i ver evi ewst oyourownwebs i t eands oci almedi apages Li nk r evi ewsbackt ot hei ror i gi nals our ces Loyalcus t omer swhor eadt hes er evi ews maybei ns pi r edt oaddt hei rown Youcanal s oputt abl et sorki os ksi nyour r ecept i onar eat ocol l ectnew r evi ews
DO  1 .CLAI M YOURONLI NEBUSI NESSLI STI NGS Ther ear es ever alr evi ew s i t esf orpot ent i alcus t omer st o   ndi nf ...
DON T 6 SEND OUTREVI EW REQUESTSALLATONCE I t si mpor t antt ogener at er evi ewson as cal abl eand s chedul ed bas i s notal lat once Thepowerofr evi ewsi scumul at i ve 7 SOLI CI TORPUBLI SH FAKEREVI EWS Neverof f eryourcus t omer sani ncent i vet owr i t ear evi ew orcr eat et es t i moni al s Thi si sunet hi calandwi l ll os ecr edi bi l i t yf oryourcompany I nf act r evi ew s i t es ar ebecomi ngmor es avvyaboutf al s er evi ewsandmayr emovet hem 8 ASKDI SGRUNTLED CUSTOMERSTO REVI EW YOURORGANI ZATI ON UNTI LYOU VE RESOLVED THEI RI SSUES I t swi s et or es ol vei s s uespr i ort or eques t i ngar evi ew Oncet hei s s uei sr es ol ved youcanr eques tt hatt hecus t omerwr i t ear evi ew abouthow youaddr es s edt he pr obl em Of t enyour er ces tadvocat esar ei ni t i al l yunhappycus t omer swhos e pr obl emsyou ves ol ved 9 I GNORENEGATI VEREVI EWS Negat i ver evi ewscanputyourr eput at i onont hel i ne Butyoucancont r olt he out come Yourbes tdef ens ei sagoodr es pons e Cus t omer swantt os eehow you handl et hes i t uat i onwhent hi ngsgowr ong I fappr opr i at e of f ert ohandl et he i s s ueof i ne 1 0 TRYTO REMOVENEGATI VEREVI EWS I fyoucan tr es ol veacus t omer si s s ueandt ur nanegat i ver evi ew i nt oapos i t i ve one l eti tgo At t empt i ngt or emoveanegat i ver evi ew canaggr avat et he s i t uat i onandl eadt oaddi t i onalnegat i vecomment s Focusi ns t eadonbui l di nga weal t hofpos i t i ver evi ews T ol ear nmor eabouthow y oucani mpr ov ey ourbus i nes s sonl i ne r avi s r ecor dl i nc com r eput at i onanddr i v er ev enue emai lusatt
DON  T  6.SEND OUTREVI EW REQUESTSALLATONCE I t     si mpor t antt ogener at er evi ewson as cal abl eand s chedul ed bas ...