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Basic Elements of Design and Layout. Resource: Treering.com

THE DEFINITIVE GUIDE  TO YEARBOOK  DESIGN
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  CONTENTS INTRODUCTION    4  ELEMENTS OF DESIGN    5  LINE, SHAPE,   TEXTURE   7  ...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  HOW DO YOU ROCK YOUR SCHOOL YEARBOOK DESIGN  We can all appreciate beautiful desi...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  Chapter 1  ELEMENTS OF DESIGN  www.TreeRing.com  5
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN       We are all designers, the difference is that only a few of us do it full tim...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  Chapter 2  LINE, SHAPE   TEXTURE  www.TreeRing.com  7
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  LINES. NOT JUST FOR TIC-TAC-TOE. We   ll make this easy and start with a line. By...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  HOW LINES AFFECT LAYOUT Let   s visualize how lines can be used in your yearbook ...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  UNDERLINE  EXTEND  Remember the inside of your college textbooks with underlined ...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  Rotating your content makes a difference.  Ever angled your camera slightly when ...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN       You   re in pretty good shape, for the shape you are in.       - Dr. Seuss  ...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  HOW SHAPE AFFECTS LAYOUT Using shapes is a great way to add visual appeal to your...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  Shapes should match the yearbook theme.  As you can see by comparing the two exam...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  TEXTURE Texture is the surface quality of an object. There are two types  1  REAL...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  Apply texture to text to give it a unique style.  Add texture to photos to give t...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  HOW TEXTURE AFFECTS LAYOUT Texture adds depth to the page because it creates cont...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  AFTER  Notice how simply changing the background texture on our fictitious campin...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  Chapter 3  COLOR   VALUE  www.TreeRing.com  19
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  COLOR Remember that fact you learned in primary school, about how white reflects ...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  PRIMARY COLORS Yellow, red, and blue are the primary colors. In theory, every col...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  COLOR HARMONIES Color harmonies are specific combinations of colors that are used...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  ANALOGOUS COLORS Analogous colors are located next to one another on the color wh...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  GRAYSCALE Grayscale is the gradation from black to white, with all of the shades ...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  VALUE Value is the range of lightness to darkness within a color or object.  TINT...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  VALUE SCALE The value scale is the gradation of a color from its darkest value to...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  RGB COLOR vs. CMYK COLOR Now we   re getting to the good stuff. Let   s talk abou...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  HOW COLOR AFFECTS LAYOUT It   s no coincidence that our parents abandoned black a...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  AFTER  By using the colors in the beakers, and applying them to text and sidebars...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  Chapter 4  SIZE   SPACE  www.TreeRing.com  30
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  SIZE Size is how big or how small an object is. Pebble, small. Boulder, large. At...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN       Whatever story you want to tell, tell it at the right size. - Richard Linkla...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  SPACE It   s true, that from time to time, we all need our space. Well, page layo...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  POSITIVE SPACE Positive space is the area in a design that is intended to have co...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  HOW SIZE   SPACE AFFECT LAYOUT By applying varying sizes of photos and text, and ...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN       Make an empty space in any corner of your mind, and creativity will instantl...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  Chapter 5  TYPOGRAPHY  www.TreeRing.com  37
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  TYPOGRAPHY Everyone loves to use typography. The problem is that it   s often ove...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  BEST READABILITY SERIF FONTS Serif fonts have small decorative elements at the en...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  MOST VERSATILE SANS SERIF FONTS Serif fonts without the bling  This makes them ve...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  FOR COPYFITTING MONOSPACED FONTS Monospaced fonts are when all of the letters of ...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  MOST STYLISTIC SCRIPT FONTS Script fonts are typefaces that appear to be handwrit...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  THE THROWBACK BLACKLETTER FONTS Blackletter fonts are a type of script that relat...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN       Typography has a mind of it   s own. Respect it.       DECORATIVE FONTS Deco...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  COMBINING SERIF   SANS SERIFS When you combine fonts, its a good idea to use two ...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  COMBINING SCRIPT   SAN SERIFS  Script  Edo Sz  Sans Serif  Biko  COMBINING SERIFS...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  COMBINING DECORATIVE   SAN SERIFS  Decorative  Fabrics Regular  Sans Serif  Jolly...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  HOW TYPE AFFECTS LAYOUT In addition to where it   s positioned on the page, typog...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  1  FONT SIZE  Font size is measured on a point scale, with 72 points equaling 1 i...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  2  FONT SPACING  There are a few different ways to add or remove space to your bo...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  3  FONT ALIGNMENT  The way you align your text can make it easier to read. There ...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  4  MIND THE GAP  In a perfect world, there would be a universal formula for using...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN       It is almost impossible to look and read at the same time  they are differen...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  Chapter 6  MARGINS, GUTTER   BLEED  www.TreeRing.com  54
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  MARGINS Margins are the    safe area    of your page and are created to prevent i...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  Margins do not have to be the same size.  When using software to layout your page...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN       Be precise. A lack of precision is dangerous when the margin for error is sm...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  GUTTER The gutter is not the place to keep your mind out of, but instead it   s t...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  BEFORE  AFTER  1  2  1. Without enough gutter space your content could get lost w...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  BLEED The bleed is an extra area of space around your page that is intentionally ...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  HOW BLEED AFFECTS LAYOUT Setting up a bleed prevents awkward blank spaces in the ...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  Chapter 7  WORKING ON A GRID  www.TreeRing.com  62
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  WORKING ON A GRID Remember this  grids are good. When your final pages and conten...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  BREAKING THE GRID Remember the rule about always working on a grid  Sometimes you...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  THE GOLDEN RATIO Ready to geek out on a cool design concept used for more than 2,...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN       The human mind always makes progress, but it   s a progress in spirals.     ...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  HOW THE GOLDEN RATIO AFFECTS LAYOUT Fabonacci sequences can be found in countless...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  Chapter 8  CREATING A STYLE GUIDE  www.TreeRing.com  68
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  CREATE A STYLE GUIDE A style guide  also known as a style sheet  is a must to kee...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN       Style   is the mind skating circles around itself as it moves forward.      ...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  Chapter 9  CREATING LAYOUTS  www.TreeRing.com  71
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  CREATE LAYOUTS Now that we   ve covered the elements of design, it   s time to ap...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  1  SET UP YOUR PAGE  We   ve covered a lot of topics, and now it   s time to pull...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  2  APPLY LINE   SHAPE  How do you want your page to flow  Use lines and shapes to...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  3  START ADDING CONTENT  Once your general layout is designed, it   s time to sta...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  4  ADD COLOR AND TEXTURE  Once you have some content on the page you can apply yo...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  5  PLAY WITH SIZE AND SPACE  Add some photos. Think of the direction of the photo...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN       Experience is simply the name we give our mistakes.       - Richard Linklate...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  7  CREATE TEMPLATES  Now that you   ve laid out some of your pages, make your fav...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  Chapter 10  CONCLUSION  www.TreeRing.com  80
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN       Now that you have read this eBook, you   re officially ready to rock your ye...
THE DEFINITIVE GUIDE TO YEARBOOK DESIGN  CREATE A YEARBOOK USING PREDESIGNED TEMPLATES   THEMES TreeRing offers an assortm...