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6 St eps To Get You Through The Xmas  Sl ow Down ... or A Tight Spot At Any Time  Businesses who mainly sell to other busi...
1. Business Model Your  business model is how you know what targets you need to achieve for your business to achieve its p...
Review and Update - on an ongoing basis. Once you ve set a plan and budget you don t just put it in the drawer and forget ...
2. Pipel ine  Forecast s From the business model you will now know what key targets you need to achieve  eg charged hours ...
For example if you pay salaries to staff of  450,000. Sales for services provided by staff should be at least  1.35m  whic...
Set operational targets for  -  Quot es issued  won - let s say you are currently achieving a 50  conversion rate. If you ...
-  Forecast s - weekly forecasts from business owner. A yearly forecast is one thing, but how do you get to the end of the...
3. Market ing and Sal es Do you have a Marketing   Sales Plan  What is it  -  Who is your target market   -  What benefit ...
-  Does your marketing need some tweaking and updating  Are you paying for advertising that isn t delivering results  Inve...
-  Do you need to get some help in marketing and sales  Modern marketing is changing at breakneck speed nowadays and you c...
4. Weekl y Cashf l ow Forecast -  4 to 10 weeks out might be appropriate if cash is very tight. Sometimes even a daily for...
-  Factor into your cash flow forecast all commitments, such as wages, direct debits etc.  -  Plot in when you can pay cri...
5. Mont hl y Management Report s -  Review Act ual v Budget - if you ve entered your budget into your accounting system yo...
6. Working Capit al You need to understand the financial position the business is in. -  How much working capital do you n...